Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) Email and Phone Number
I specialize in M&A and business valuation, cost and profit management, financial closing and consolidation, and financial planning and forecasting. With over 10 years of professional experience, my focus is on helping companies optimize their finance functions, from developing target operating models to implementing process improvements and driving change. My career objective is to secure a stable role where I can continuously apply my expertise to support the company’s financial success.In addition to my professional background, I have held leadership roles in various organizations, including the Indonesian Student Society at HELP University College and my high school’s student council. These experiences have honed my skills in leadership, project management, and teamwork, which I carry forward into my professional endeavors.
Sandyakala & Company
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Managing PartnerSandyakala & Company Aug 2024 - PresentJakarta, IndonesiaStrategic Leadership:• Set and align the firm's strategic vision with its mission and goals.• Drive business growth by exploring new market opportunities and expanding services.• Lead the development and execution of business plans to ensure sustainability and profitability.Client Engagement & Relationship Management:• Build and maintain strong client relationships, offering customized solutions.• Oversee the delivery of top-tier consultancy services, ensuring client satisfaction and retention.• Serve as a trusted advisor to C-level executives, providing strategic insights.Operational Management:• Manage daily operations, including resource allocation, project management, and financial oversight.• Lead, mentor, and develop the consulting team, fostering a culture of collaboration and innovation.• Ensure projects are delivered on time and within budget.Business Development:• Identify and pursue new business opportunities, partnerships, and acquisitions.• Represent the firm at industry events, enhancing reputation and visibility.• Collaborate with marketing and sales teams to develop strategies for client acquisition and retention.Financial Management:• Oversee budgeting, forecasting, and financial reporting to ensure the firm's financial health.• Manage cash flow, profitability, and cost efficiency.• Develop financial strategies that support growth.Innovation & Thought Leadership:• Stay ahead of industry trends and best practices to keep the firm at the cutting edge.• Lead initiatives to innovate and enhance service offerings.• Contribute to thought leadership through publications, speaking engagements, and industry participation. -
Associate PartnerRasyidi C-Financial Consultant (Rcfc) Dec 2023 - PresentJakarta, Indonesia• CFO & Finance Management Services: Providing customized solutions in roles like interim CFO, Head of Finance, or Finance Controller to help clients achieve their financial goals.• Financial Analysis and Process Optimization: Analyzing clients’ financial conditions, identifying areas for improvement, and optimizing internal processes for maximum efficiency.• Budgeting and Forecasting: Developing accurate annual budgets and multi-year financial projections to guide clients’ financial decisions.• Cost Management: Negotiating favorable terms with vendors to reduce costs and improve profitability.• Performance Analysis: Conducting in-depth analysis of clients’ financial performance, identifying growth opportunities, and providing data-driven recommendations for optimization.• Financial Projections: Creating robust 3-5 year financial projections to visualize future trajectories and inform strategic decisions.• Team Collaboration: Building strong relationships with clients’ teams, providing ongoing support, and collaborating with internal and external specialists for holistic financial management.• M&A Advisory: Leading the preparation (pitch decks, financial models, due diligence documentation), fundraising (investor outreach, negotiation, fund securing), and implementation and monitoring phases (fund deployment, revenue and cost initiatives, progress monitoring) of M&A activities.• Business Valuation: Preparing comprehensive valuation reports, conducting value assessments, and determining realistic pricing to support accurate financial decision-making. -
Country Finance ManagerHill+Knowlton Strategies Apr 2021 - Oct 2023Jakarta, Indonesia• Financial Forecasting: Lead efforts in accurate financial forecasting and performance monitoring.• Strategic Planning: Oversee planning and budgeting processes, including annual and five-year strategic plans.• Record Integrity: Ensure accurate financial records and oversee monthly financial statement preparation.• Analysis and Recommendations: Provide financial insights and data to support informed management decisions.• Audit Collaboration: Work with auditors to review records and ensure compliance.• Leadership Role: Contribute to senior leadership, guiding the company’s financial direction.• Management Support: Advise the Country CEO and Regional CFO (Asia Cluster) on key financial issues.• Business Analysis: Conduct financial analyses and recommend business improvements.• Team Management: Lead finance staff and manage tax consultants.• FP&A Oversight: Manage all aspects of Financial Planning and Analysis (FP&A), including operational transactions.• Credit Management: Handle credit functions, including approvals and collections.• Accounting Involvement: Engage in critical accounting tasks to ensure accuracy.• Policy Administration: Manage and update financial policies as needed.• Internal Controls: Develop and maintain internal control systems for asset protection.• Risk Management: Identify and mitigate financial risks to protect the company.• Banking Relationships: Maintain strong banking partnerships to support corporate needs.• Cash Flow Management: Oversee and control cash flow and future cash requirements. -
Corporate Group Financial Reporting Lead And Finance Business PartnerPublicis Groupe Aug 2020 - Apr 2021Jakarta, Indonesia• Developed and maintained monthly reconciliations for all Balance Sheet accounts, including the analysis of aged items and variances.• Managed fixed and freelance compensation projections and tracked headcount for accurate reporting.• Conducted monthly payroll reconciliations as part of the FMC process.• Produced, analyzed, and distributed monthly reports with relevant commentary, particularly related to Balance Sheet accounts.• Provided analysis and interpretation of actual performance versus plan/forecast and assessed the impact on future outcomes.• Participated in ad-hoc financial and operational analysis to support profitability improvement strategies and growth acceleration.• Continuously enhanced financial management processes by implementing tighter controls: data integrity, process improvements, and in-depth analysis.• Contributed to strategic and operational planning processes, including the annual budget and monthly forecasting.• Led the P&L forecasting process from a systems perspective, extracting, analyzing, and modeling data.• Managed month-end close and reporting.• Acted as a thought leader on P&L drivers; synthesized data to aid strategic/financial decision-making.• Challenged existing workflows, driving efficiency and cost savings wherever possible.• Created financial analysis and reporting using Oracle Hyperion Financial Management, Oracle Hyperion Smart View for Office, and Citrix BCC Spectra Software.• Reported directly to the Group CFO/FD. -
Corporate Group Financial Reporting ManagerPublicis Groupe Dec 2019 - Aug 2020Greater Jakarta Area, Indonesia• Develop and maintain monthly reconciliations for all Balance Sheet accounts, including analysis of aged items and variances.• Manage projections for fixed and freelancer compensation, and track headcount for accurate reporting.• Perform monthly payroll reconciliations as part of the FMC process.• Generate, analyze, and distribute monthly reports with relevant commentary, especially related to Balance Sheet accounts.• Provide analysis and interpretation of actual performance versus plan/forecast, assessing its impact on future outcomes.• Participate in ad-hoc financial and operational analysis to support profitability enhancement strategies and growth acceleration.• Enhance financial management processes by implementing tighter controls: data integrity, process improvements, and in-depth analysis.• Contribute to strategic and operational planning processes, including annual budgeting and monthly forecasting.• Lead the P&L forecasting process from a systems perspective, extracting, analyzing, and modeling data.• Manage month-end closing and reporting.• Act as a thought leader on P&L drivers, synthesizing data to aid strategic/financial decision-making.• Challenge existing ways of working, driving efficiency and cost savings wherever possible.• Conduct financial analysis and reporting using Oracle Hyperion Financial Management, Oracle Hyperion Smart View for Office, and Citrix BCC Spectra Software.• Report directly to the Group CFO. -
Commercial Finance ManagerPublicis Groupe Aug 2018 - Dec 2019Greater Jakarta Area, Indonesia• Manage four creative agencies: Leo Burnett Indonesia, Publicis Indonesia, Saatchi & Saatchi Indonesia, and Razorfish Indonesia.• Prepare commercial timelines for all reports to be completed within the fiscal year.• Prepare and reconcile FTE by reviewing costs, time reports, formulas, and calculations.• Collect and review annual bonus calculations and assist with related inquiries.• Prepare reports for monthly commercial meetings with clients.• Gather and review overdue payables reports for the market, and assist with related queries.• Coordinate with the legal team on commercial contracts for clients.• Regularly interact with client procurement teams.• Oversee the scope of work with client directors, ensuring out-of-scope work is documented and highlighted.• Handle ad-hoc commercial and financial inquiries from clients.• Conduct financial analysis and reporting using Oracle Hyperion Financial Management, Oracle Hyperion Smart View for Office, and Citrix BCC Spectra Software.• Develop reports that provide insights to senior leadership.• Collaborate with business leaders to create annual and quarterly budget projections.• Create and maintain revenue forecasts.• Provide general support to business leaders with ad-hoc requests and projects.• Work with senior account management on business development initiatives.• Ensure proper revenue recognition and contract compliance.• Report directly to the Group CFO. -
Finance ManagerLawble.Com - It'S Time To Understand The Law Sep 2017 - Jul 2018Banten Province, Indonesia• Develop the strategic direction for the business along with supporting tactics.• Monitor the company’s progress in achieving strategic objectives.• Oversee the preparation of the annual budget.• Develop performance metric systems that support the company’s strategic direction.• Manage the accounting, treasury, tax, human resources, and investor relations departments, and oversee activities of outsourced functions.• Participate in executive management team functions and decision-making.• Implement best operational practices across all areas of responsibility.• Engage in acquisition selection, purchase negotiations, and integration of acquisitions into the business.• Oversee the collection of financial information into financial statements, with accompanying disclosures, and report financial results to management, the board of directors, and the investor community.• Understand existing and potential risks faced by the business, and take steps for risk mitigation, including the use of control systems.• Transfer risks to third parties and insurance, and report risk issues to the board of directors.• Ensure business compliance with all regulations and other legal requirements, and monitor known legal issues involving the company and the industry at large.• Review and act on the findings and recommendations of internal and external auditors.• Monitor cash balance projections and arrange financing to meet future cash needs.• Invest surplus funds based on cash balance projections and manage funds on behalf of the company’s pension plans.• Maintain relationships with banks, lenders, investors, investment bankers, and external analysts. -
Regional Financial AnalystBluefox International Mar 2017 - Sep 2017Wisma 77 Tower I, Jl. Letjend. S. Parman Kav. 77. Slipi, Palmerah.• Report to and support the Regional CFO.• Review and oversee operations in six regional countries: Indonesia, Malaysia, Singapore, Thailand, the Philippines, and Taiwan.• Oversee cash flow and OCC funds, including cash flow projections and consolidation.• Prepare and communicate the Group’s monthly cash flow forecasts, and conduct weekly reviews.• Monitor cash collection through OCC’s daily cash reports.• Oversee accounts payable managed by OCC.• Ensure adequate cash availability for effective business operations.• Enhance oversight of OCC contract payment terms with suppliers.• Provide support to OCC in managing bank relationships.• Improve the company’s funding schedule system with new strategies for daily, weekly, and monthly monitoring.• Upgrade the unreconciled stock system with an automated system that generates information based on historical data.• Automate monthly and daily cash flow systems to improve performance monitoring.• Implement table formats to track company performance, from opening balance to cash inflows and outflows, enabling monthly performance evaluation. -
Senior AuditorMoores Rowland Indonesia May 2014 - Feb 2017Jl. Sisingamangaraja No. 26, South Of Jakarta, Indonesia.• Understand the client’s business and evaluate their accounting systems and internal controls by analyzing significant processes and other risk factors to identify control weaknesses and determine the level of reliance on the client’s accounting systems.• Provide advice and recommendations to enhance the client’s internal controls, accounting policies/procedures, and risk management processes through the preparation of management letters.• Assist audit assistant managers and managers in overseeing and planning engagements, including budget compliance and deadline monitoring.• Discuss financial statements and audit issues with client management.• Offer accounting services and assist clients in improving systems to ensure better company performance.• Experienced in consolidation reports.• Report directly to the Audit Manager/Assistant Audit Manager. -
Junior AuditorMazars Sep 2013 - May 2014Jl. Sisingamangaraja No. 26, South Of Jakarta, Indonesia.• Prepare audit working papers.• Explain the audit process to the team and clients.• Evaluate controls to assess system effectiveness.• Review items in the original books to ensure adherence to accepted accounting procedures in transaction recording.• Verify journal entries and ledger transactions, and conduct audit tests.• Summarize audit findings, adjustments, and recommendations.• Report directly to the Senior Auditor/Audit Manager.
Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) Education Details
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Cpa Australia ProgramProfessional Accounting And Finance -
Business Accounting -
Social Major -
Smp Pembangunan JayaJunior Highschool
Frequently Asked Questions about Primanda Aditra.D , B.Acc (Hons), Asa (Aust.)
What company does Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) work for?
Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) works for Sandyakala & Company
What is Primanda Aditra.D , B.Acc (Hons), Asa (Aust.)'s role at the current company?
Primanda Aditra.D , B.Acc (Hons), Asa (Aust.)'s current role is Managing Partner | Associate Partner | CFO Services | M&A | Business Valuation.
What schools did Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) attend?
Primanda Aditra.D , B.Acc (Hons), Asa (Aust.) attended Cpa Australia Program, Help University, Sma N 82 Jakarta, Smp Pembangunan Jaya.
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