Aditya Vikram Email & Phone Number

Bangalore Urban, Karnataka, India

Greater Bengaluru Area

AdStudio- Developed multiple Generative AI solutions for AdStudio, an AI-powered ad creative platform, to support SMEs and D2C brands in reducing cost and time spent in the brand management and ad creation process in less than 10 mins- Leveraged LLMs Chat GPT4 & ChatGPT3.5 to help brand generate their brand positioning to be used for multiple downstream tasks like ad copy generation, posts generation and texts for display banners- Used Stable Diffusion 1.5 models along with control net for brand catalog generation like background replacement and mannequin to person. Fine tuned SD1.5 on custom Indian dataset to generate India specific human models- Wrote REST APIs and managed the MLOps pipeline in Azure for putting the solutions into productionCLMSolved multiple problems along Customer Lifecycle Management:- Extreme classification for AVoD to SVoD conversion. Feature engineered approx 300+ features. Productionized solution using Airflow, MLFlow, Bigquery, and ML improving revenue from subscriptions by xx %- Performed unsupervised temporal clustering on SVoD (Subscriber Video on Demand) Churn user base using KMeans++ Algo. Analyzed and defined the reason behind the churn basis cohort behavior for targeted marketing campaigns

Bangalore Urban, Karnataka, India

Taking Flipkart AB platform to next level.• Developing statistical solutions for Flipkart’s A/B testing platform. Solutions include sample size estimations for experiments basis multiple input requirements i.e., power, significance level, duration, and new suite of tests as per the metric requirements• Researched and implemented new tests like CUPED, Cluster Bootstrapping, MWU test, Chi-Square, Two-parts tests, etc. to improve the platform’s sensitivity to new experiments wrt. the data class

Bangalore Urban, Karnataka, India

Developing solution for scene text detection and recognition of natural scene text images for Health & Wellness team. Work accepted in VISAPP2022.• Research internship on super-resolution module for Walmart’s in-house OCR for text detection from low resolution images. Work got accepted for presentation in VISAPP 2022, France• Built a new architecture on top of IMDN framework involving self-attention, Bi-LSTM layers and two new text-aware loss functions to better cater super-resolution of text image dataset• Proposed a new scheme of generating low resolution-high resolution image pairs for training the model to mimic real datasets• Proposed super-resolution module improved accuracy of the Walmart OCR on Low Resolution image by 10% over the existing baseline

Bengaluru, Karnataka

Received #PPO for my work• Performed POC for Visual aspect-based feedback system for the e-commerce platform. Created a custom pipeline for object detection using RetinaNet framework over a multiclass classification model to simultaneously classify and localize semantics parts

Bangalore

Joined as a Business Analyst. Promoted to Associate Consultant skipping Senior BA designation• Consulted clients in the Indian and MENA geography across retail, EdTech, finance, hyperlocal and e-commerce sector• Worked on problems across regression, classification, clustering, and forecasting to help clients with estimating market sizes, segmentation, growth analysis, customer cohort analysis etc.• Developed custom NLP based sentiment analysis models using LSTMs to gauge the customer’s sentiment towards the brands

Hyderabad Area, India

• Developed multiclass classification model using multiple machine learning models including XGBoost, Adaboost, Decision Trees, Random Forest to predict the favorability of a party winning a constituency or polling station basis historical performances.• Compiled an automated Assembly Constituency report using SQL and python & created dashboard using Tableau to analyze and monitor the ground operations across demographics

Iit (Bhu) , Varanasi

One of the three members of Core Organizing Team of ILS, IIT(BHU). Responsibility involves Creating Posters, Publicity, and Event Management. Had hosted eminent personalities like David Richard Bell (Professor of Marketing, Wharton School,University of Pennsylvania), Padma Shri Dr. Kota Harinarayana (Programme Director and Chief Designer of Light Combat Aircraft-TEJAS) and many others.

Iit(Bhu) , Vranasi

Worked as the Creative Head , Magnate'14 , The annual Business Fest of IIT(BHU). Led a team of three and designed Marketing Brochure, fliers, posters and banners for marketing and publicity of the fest.

Masters, 8.8

Bachelors, 8.64