Aditya Candra Kusuma Email and Phone Number

With a strong background in the design industry and years of experience as a professional designer, I have worked with a wide range of clients and projects, from branding to digital campaigns. This experience allows me to provide practical and relevant insights that can be applied in real-world situations.Book a FREE session nowhttps://lnkd.in/gCbXSgxd

- Responsible for all design direction (key visuals, etc.) in “Dari Kita Untuk Nakes” charity campaign and activities and we received +2 billion rupiah from the charity program. Up 400% from the initial target- Developed display, marketing, and packaging materials to support product branding strategies resulting in 100% consistency across all marketing channels.- Collaboration with other divisions to create content that suits the business needs and target market of each brand (Herwell, Evolene, Trueve, Howel and co, Dusdusan, Technoplast, etc.)- Researching trends, collecting references and compiling moodboards that can increase design time efficiency by 50%.- Conceptualized and designed a new brand identity that resulted in a 40% increase in website traffic and a 50% increase in social media engagement.- Mentored and trained junior designers, helping them develop their skills and contributing to a 50% increase in overall team productivity.

- Create a rebranding concept for UMKM, and communicate the concept to clients- Creating a new logo that can represent and increase the selling value of the products- Create key visuals as a guide for the brand and impact 100% consistency of product marketing needs- From the re-branded packaging, it can increase sales for 1 month by 150% with a price increase of 100%.- Handover the project that has been done to the EO to be further implemented to the UMKM brand and achieve 95% similarity with the entire concept that has been made.

1. Redesigned the Niagahoster website checkout page.2. Complete learning videos of learning materials about: (UI/UX Fundamentals, Design Process, Intro to Design Thinking, User and Product Research, User Journey, Visual Design, Wireframe Design, Prototyping and doing Usability Testing).

- Enabling faster product iterations across web and mobile platforms and improving design consistency by 100%.- Conduct research with the owner, project manager and make a competitor analysis for project goals, so as to get a 75% full picture of the project to be worked on.- Optimized user flow and simplified complex functions for the payment process, leading to a 20% increase in user acquisition and retention.- Handover designs to developers and conducting UAT to ensure what has been built is in accordance with the design made- Collaborated with other teams to strategize how e-commerce websites can be more effective and efficient in selling products, this increased 50% of users' efficiency in finding authorized resellers.

• Designed creative digital displays used in online advertising for local businesses.• Developed display and marketing materials to support product branding strategies.• Developed creative design for print materials, banners and signs.• Researched trends and projected industry changes to capitalize on emerging opportunities.• Used photoshop to create images and layouts for multiple projects.