Aditya Citratama Email & Phone Number

Jakarta, Id

Jakarta, Indonesia

Working on a F&B startup that focus on online ordering where I joined at a very early stage. Mostly design a 0 to 1 project that increases sales and outlet efficiency. Currently responsible for the product design team.

Greater Jakarta Area, Indonesia

∙ Collaborate with other designer, PM, and engineer to restructure the new OVO 3.0 Home Revamp project∙ Work closely with research team to better improve the product with thorough research process and data-driven approach∙ Design and improve new and existing product in OVO with clear flow and covered all edge cases using guideline from OVO Design System∙ Design PIC for OVO PayLater∙ Design PIC of the OVO Help Center on desktop. Provided new channel for user to find out their issue and reduce direct customer complaint to customer service∙ Finding and testing out new tools that could improve the team workflow and effectiveness∙ Learned to be better in doing research process (Survey, Usability Testing, Data Gathering, UX Strategy)∙ Learned how to build a design system

Greater Jakarta Area, Indonesia

∙ Define the features of new products for Taralite.∙ Collaborate with product manager to gather the idea, reason, and goal behind the product that needs to be built.∙ Work closely with engineers to define the possibility to implement certain features.∙ Break down the task of what needs to be done by the designer team.∙ Finding and testing out new tools that could improve the team workflow and effectiveness.

Greater Jakarta Area, Indonesia

∙ Design and improve the user interface of a new and already exist Taralite product.∙ Gather the feedback from customers and produce insights that benefit the company and the overall product.∙ Collaborate with engineers to define possible flow and feature that could be implemented within the product.∙ Write a clear and thorough documentation for each project involved.∙ Keep finding a new way of improving the overall customer experience with a data-driven approach.∙ Learned how to be better in asking questions.∙ Learned to iterate effectively by focusing on finding the why and how at the start of every project.

Greater Jakarta Area, Indonesia

∙ Collaborate with the marketing team to boost user engagement and acquisition by designing social media content and ads.∙ Worked on a project to improve the quality of employee merchandise by redesigning it to match the new brand.

Bachelor’S Degree, Information Technology

Activities and Societies: Communication Member of President University Major Association Computing

High School, Science