Aditya Jain Email & Phone Number

Gurugram, HR, IN

Gurugram, Haryana, India

• Key Responsibilities
• . Responsible for Growth and product marketing for online Airtel Postpaid New User Acquisition while ensuring continuity
• Led Go-to-market & and launch for new strategic plans and offerings – Airtel Family Plan, OTT Plan Bundling
• Managed >INR 6Cr of monthly Digital marketing budget external media spends like Digital Marketing across (Paid Search/FB/WhatsApp) campaigns, UPI scratch card (Paytm/GPay/CRED) and E-commerce (Flipkart/Amazon/BookMyShow)
• Responsible for effective Marketing Communication across all internal Airtel channels for the categories including - Push Notifications, In-app Banners, and emailers. Worked with in-house design/creative team to.
• Collaborated with Product teams to improve Product Funnels (enhance journey navigation; optimize user friction)

D2C campaigns1. Increase digital adoption and awareness through periodic campaigns to external customers2. Introduce new platforms/channels for customer communication - WhatsApp, Facebook, Google3. Develop a seamless downstream journey to complete/submit a service request from the campaigns.4. Analyse live campaigns and derive learnings through A/B test.

Mumbai, Maharashtra, India

• A. Campaign management for Citi Prestige and PremierMiles
• Curation and selection of offers based on the clientele
• Ensuring the accuracy of the base and the documentation for a smooth campaign deliveryB Campaign Planning
• Managing the weekly and the monthly campaign calendar for the team and ensuring the communication of the same to the DM team as well for customer bases and timely campaign release
• Providing Data Insights to the team regarding the campaign impact and revenues across cards.

Gurgaon, Haryana, India

• Enhancing the digital Omni-Channel Communication Strategy
• 2-Way WhatsApp Strategy Design & Implementation -Understanding the current Omni-Channel Strategy, and identifying the challenges and gaps for adding WhatsApp to the Collections roster -Collaborated with multiple.
• Enhancing current One-Way WhatsApp -Drafted WhatsApp messages and attained various departmental approvals for Retail Banking(PL, Mortgage and Ready Credit)
• Digital Recovery Campaign -Creating a digital strategy for recovery, saving on potential commissions paid to recovery agencies.

Chennai, Tamil Nadu, India

• Developed a purely data-driven, robust analyst skill index using unsupervised machine-learning algorithm using multiple tools
• Streamlined the operations, made the management structure leaner and made the ticket assignment process more transparent
• Reduced the TAT (Turnaround Time) and improved the quality of ticket resolutions by predicting an analyst’s accuracy & speed

Bangalore

• Software Engineer, XML Distribution Platform – Reservations(RES)Roles & Responsibilities
• To design and develop various software solutions based on client requirements which should be scalable in the foreseeable future.
• Worked on understanding and analyzing business requirements from Airlines and involved in the feasibility study and impact analysis of new requirements on the existing product to deliver product requirements timely.
• Ensuring consistent high-quality deliverables by carrying out reviews, performing regression testing and software integration.
• Adopting emerging standards, new technologies and software quality tools which would improve our coding standards significantly.
• Collaboration with various business analysts, product managers and other stakeholders for requirement gathering and analysis.Key Learnings and Achievements

Bengaluru Area, India

• Software Engineering Intern, XML Distribution Platform – Reservations(RES)
• Developed a robust, customisable business layer with the application of upcoming technologies in the low-cost airline industry.
• Significant improvement in the time to market aspect factor for the integration of a new airline into the existing application.
• Migrate the existing airlines from the legacy applications, which also helps in the reducing the timeline for existing projects.

Pgpm

Bachelor Of Engineering (B.E.), Computer Engineering

Activities and Societies: SAIC - Marketing Assistant

Class Xii, Non-Medical

Class X