-Conducted market research, analysis & insight mining on the Indian OTT Landscape -Identified Customer pain points and queries for front and back end integration into the OTT Content Landscape Analytics tool-Brainstormed and assisted the CEO with Customer pain points and queries which would result into product modules and features for the OTT Content Landscape Analysis Tool

-Strategised, conceptualised, pitched & designed Hybrid Marketing campaigns for clients in 5 sectors- FMCD, FMCG, E-commerce, Real Estate & Agri products-Designed Pitch Campaigns for 12 clients with a conversion rate of 41.6% leading to an increase in firm revenue by 18%

-Crafted articles & case studies which were published in reputed International Water Journals like Global Water Intelligence,EA Water, Express Water (Indian Express Group)-Social Media Management of the company YouTube channel, boosting the subscriber count by 800% & elevating the page rank from 17 to 1-Assisted in the external and internal brand related communications as a part of the Corporate Communications team-Lead-content creation & content management for the new SEO friendly… Show more -Crafted articles & case studies which were published in reputed International Water Journals like Global Water Intelligence,EA Water, Express Water (Indian Express Group)-Social Media Management of the company YouTube channel, boosting the subscriber count by 800% & elevating the page rank from 17 to 1-Assisted in the external and internal brand related communications as a part of the Corporate Communications team-Lead-content creation & content management for the new SEO friendly WABAG website -Ideated & designed on-ground and social media campaigns as a part of the Corporate Social Responsibility and Sustainability programs. Notable campaigns include, World Water Day and Earth Day-Lead- content creation for 4 Brand Films. Execution responsibilities included conceptualisation, scriptwriting & voice narration Show less

-Contributed to the development of multiple Revenue Streams for business expansion, such as; Flue Gas Desulphurisation(FGD) ,Industrial Sewage Reuse , Global Thermal Power water use worth a combined market potential of $5.1 Billion-Market Sizing, white paper preparation & management presentation for Business opportunities in 5 continents & over 8 countries-Created an extensive project pipeline for the Sales & Marketing and Global Capital Projects Team for Indian EPC water reuse projects… Show more -Contributed to the development of multiple Revenue Streams for business expansion, such as; Flue Gas Desulphurisation(FGD) ,Industrial Sewage Reuse , Global Thermal Power water use worth a combined market potential of $5.1 Billion-Market Sizing, white paper preparation & management presentation for Business opportunities in 5 continents & over 8 countries-Created an extensive project pipeline for the Sales & Marketing and Global Capital Projects Team for Indian EPC water reuse projects -Client & Account management for over 7 major National & International clients-Strategized & developed market entry plans complete with possible partner collaborations, for expanding business opportunities in Latin America & MEA Show less