Adam Kasper

Adam Kasper Email and Phone Number

Digital marketer and innovator helping today’s brands pave the future @ PMG
Adam Kasper's Location
Boston, Massachusetts, United States, United States
Adam Kasper's Contact Details
About Adam Kasper

Accomplished leader in the digital and media industry, dedicated to delivering growth and positive transformation within organizations. Renowned for constructing high-performing teams and nurturing robust internal and external networks, I drive revenue expansion through the application of innovative strategies, optimization of channel decision-making, through leveraging advanced consumer and marketing data. In my role as EVP, Managing Director at iProspect, I successfully delivered substantial revenue and scope growth for key clients, securing Global Agency of Record status with a remarkable 3x revenue improvement. As the Chief Media Officer at Havas, I executed strategic media investments and forged impactful partnerships, resulting in a notable 16% cost savings for clients.

Adam Kasper's Current Company Details
PMG

Pmg

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Digital marketer and innovator helping today’s brands pave the future
Adam Kasper Work Experience Details
  • Pmg
    Vp, Client Strategy
    Pmg Feb 2024 - Present
    Dallas, Texas, Us
    We’re building better experiences for consumers by developing partnerships and executing strategies across channels. Armed with the company’s proprietary tools and technology, our client services team combines experience and deep technical acumen, consumer research, and performance data to champion innovation and drive success.
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  • Iprospect
    Executive Vice President, Managing Director
    Iprospect 2018 - Nov 2023
    London, Gb
    Agency, Client, and Team Leadership.
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  • Openmessage
    Advisory Board Member
    Openmessage Jan 2017 - Dec 2018
    New York, Us
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  • Bob'S Discount Furniture
    Vp Of Marketing
    Bob'S Discount Furniture 2016 - 2017
    Manchester, Ct, Us
    Corporate marketing and online retail transformation.
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  • Havas Media Network
    Chief Media Officer, Havas Media, North America
    Havas Media Network 2005 - 2016
    New York, Ny, Us
    • Redesigned and rebuilt Havas Media’s Investments division ($3B in billings) to a more nimble, modernized, and client centric model. Created and grew multiple operating brands within of the agency (each activating key digital channels) delivering significant revenue and rapid digital transformation for clients.• Developed strategic partnerships with numerous market leaders including Google & YouTube, Meta, The Trade Desk, Adobe, Hulu, and NBCU as North American media and technology leader saving clients an average of 16% in media and technology costs.• Counseled top CMOs, influencing critical marketing investment decisions and facilitating adoption of new marketing tech including DSP, DMP, CDP, and custom dashboards.• Advised CPG portfolio company, Reckitt-Benckiser, that online video would drive significant efficiency in reach driven strategy, culminating in the largest online video buy ever at that time. Improved buying efficiency by 40% over TV and a sales lift of 13% through this industry leading, transformational online video strategy.
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  • Rocket Fuel Inc.
    Advisory Board Member
    Rocket Fuel Inc. Jan 2011 - Dec 2013
    Redwood City, Ca, Us
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  • Undertone
    Advisory Board Member
    Undertone Jan 2009 - Dec 2013
    New York, New York, Us
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  • Allen & Gerritsen
    Vp/Media Director
    Allen & Gerritsen 2000 - 2005
    Boston, Ma, Us
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  • Hill Holliday
    Media Supervisor
    Hill Holliday 1997 - 2000
    Boston, Massachusetts, Us
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  • Houston Effler
    Media Planner
    Houston Effler 1995 - 1997

Adam Kasper Skills

Digital Marketing Digital Media Online Advertising Media Planning Media Buying Marketing Strategy Digital Strategy Management Social Media Integrated Marketing Mobile Marketing New Business Development Marketing Advertising Social Media Marketing Team Leadership Mobile Devices Sem Online Marketing Team Building Interactive Marketing Revenue Analysis E Commerce Customer Insight Media Strategy New Media Marketing Communications Web Analytics Revenue Management Consumer Insights Comscore

Adam Kasper Education Details

  • University Of Rochester
    University Of Rochester
    General
  • Cedep - Executive Development – Fontainebleau
    Cedep - Executive Development – Fontainebleau
    General

Frequently Asked Questions about Adam Kasper

What company does Adam Kasper work for?

Adam Kasper works for Pmg

What is Adam Kasper's role at the current company?

Adam Kasper's current role is Digital marketer and innovator helping today’s brands pave the future.

What is Adam Kasper's email address?

Adam Kasper's email address is ak****@****ail.com

What is Adam Kasper's direct phone number?

Adam Kasper's direct phone number is +185727*****

What schools did Adam Kasper attend?

Adam Kasper attended University Of Rochester, Cedep - Executive Development – Fontainebleau.

What are some of Adam Kasper's interests?

Adam Kasper has interest in New England Patriots, Nba, Amazon, Boston Celtics, Phish (Band), Dunkin' Donuts, Burberry, American Airlines, Ebay, Nike.

What skills is Adam Kasper known for?

Adam Kasper has skills like Digital Marketing, Digital Media, Online Advertising, Media Planning, Media Buying, Marketing Strategy, Digital Strategy, Management, Social Media, Integrated Marketing, Mobile Marketing, New Business Development.

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