Andrea Lim Email & Phone Number

I am an accomplished product leader with extensive experience building, growing, managing, and scaling multi-million dollar products and services for a variety of globally distributed businesses in the gaming, retail/e-commerce, consumer electronics, and real estate industries.PRODUCT DEVELOPMENT: Led the product management and development team that defined and delivered engaging user experiences and feature roadmaps for a leading casual games subscription-based service reaching 2M MAUs and 1.5M members.PRODUCT MARKETING: Oversaw a successful product marketing team focused on funnel optimization, engagement, and monetization that grew online microtransaction sales 400% resulting in a multi-million dollar business.CUSTOMER-FOCUSED, DATA-DRIVEN APPROACH: Analytical thinker who leverages quantitative and qualitative data to influence product roadmaps and strategy. Enjoys building dashboards and financial/consumer planning models to measure and predict business behavior.VENDOR RELATIONSHIP & NEGOTIATIONS: Developed an innovative product strategy at Fortune 100 retailer by negotiating licensing agreements and managing 3rd party supplier relationships that drove bottom line growth 143%.GLOBAL LEADERSHIP, CONSENSUS BUILDER: Successfully mobilized globally distributed, cross-functional teams of product managers, engineers, creatives, and marketers to deliver products and met KPIs that aligned with the company’s larger goals and strategic vision. Core Competencies: Product Management, Product Development, Product Roadmap, Go-to-Market (GTM) Product Launch & Execution, Live Operations, Agile SCRUM, Web & Mobile Operations Management, Data Analysis, Strategic Planning & Execution, Project Management, Process Optimization, Monetization, Funnel Optimization & Conversion, Retention Campaigns, Product Marketing, Product Launches, Integrated Marketing, Site Programming, Cross-Functional Collaboration, Onshore/Offshore Team Management, Online Games, Casual Games, Mobile Games, E-Commerce, Merchandising, Vendor Relationship & Negotiations, Contract Management, P&L Management, Forecasting

Listed skills include Leadership, Product Marketing, E Commerce, Social Media, and 33 others.