Amanda De Vries Email & Phone Number

Australia

Melbourne, Australia

Melbourne, Australia

Melbourne, Australia

• KEY RESPONIBILITIES:
• Interpret and manage a brief, design and build creative and targeted email, mobile, social and digital campaigns within brand guidelines.
• Create website content (including development, coding, maintenance and editing), ensuring it is integrated, SEO and mobile friendly, information-rich and relevant to the applicable Jeanswest demographic.
• Design and develop front-end website applications to deliver engaging and interactive web, email and social media content, working with external back end developers as required.
• Implement new online initiatives and keep abreast of new and emerging technologies.
• Create all front-end development, code and design for: - Mobile/Tablet website design - Social media applications - Front-end wesbite applications and development of promotional websites

• Responsible for the end-to-end in-house production of marketing collateral.
• Managed on average three TVCs per week from concept through to delivery.
• Procured and operated photography and video studio equipment, including cameras, lights, computer software and backgrounds (e.g. green screens).
• Developed post-production, visual effects and sound editing using Adobe Software suite.
• Responsible for the design of print and online promotional materials, including catalogues, in-store POS, EDMs and writing copy.
• Delivered comprehensive research of innovation concepts, including brand comparison and design examples. This led to a change in advertising approach and aesthetics of some of Rivers branding.