Amanda De Vries Email & Phone Number

Melbourne, Vic, Au

Australia

Melbourne, Australia

Melbourne, Australia

Melbourne, Australia

KEY RESPONIBILITIES:• Interpret and manage a brief, design and build creative and targeted email, mobile, social and digital campaigns within brand guidelines. • Create website content (including development, coding, maintenance and editing), ensuring it is integrated, SEO and mobile friendly, information-rich and relevant to the applicable Jeanswest demographic. • Design and develop front-end website applications to deliver engaging and interactive web, email and social media content, working with external back end developers as required. • Implement new online initiatives and keep abreast of new and emerging technologies.• Create all front-end development, code and design for: - Mobile/Tablet website design - Social media applications - Front-end wesbite applications and development of promotional websites

• Responsible for the end-to-end in-house production of marketing collateral.• Managed on average three TVCs per week from concept through to delivery.• Procured and operated photography and video studio equipment, including cameras, lights, computer software and backgrounds (e.g. green screens).• Developed post-production, visual effects and sound editing using Adobe Software suite.• Responsible for the design of print and online promotional materials, including catalogues, in-store POS, EDMs and writing copy.• Delivered comprehensive research of innovation concepts, including brand comparison and design examples. This led to a change in advertising approach and aesthetics of some of Rivers branding.• Managed all required administrative tasks and liaison activities with media agencies for the delivery of TVCs to stations.• Executed both in-studio and on-location photography and video.• Managed production budgets.• Provided artistic direction and styling to models and crew members.