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Andrew Nystrom is listed as FIFA Licensed ⚽️ Agent – North America at SEG, based in Portland, Oregon, United States. AeroLeads shows a matched LinkedIn profile for Andrew Nystrom.
Andrew Nystrom previously worked as Strategic Advisor at Wiseox and FIFA Licensed ⚽️ Agent at Seg. Andrew Nystrom holds B.A., Geography And Education from University Of California, Berkeley.
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About Andrew Nystrom
Proven growth mindset leader, known for empathy, strategic digital foresight and building world-class brands, often from 0 to 1. FIFA agent obsessed with global ⚽️ – hablo español. Open to advisory roles and board seats.🚀 Ask me how I helped Red Bull earn 7% of the Internet’s attention.SEO: battle-proven full stack Fortune 100 integrated brand marketing + creative marcomm team leader. Entrepreneur at heart, happiest fueling exponential growth in skunkworks of rapidly evolving global lifestyle ventures. Keeping modern brands ahead of the curve, ever since The World Wide Web + web3.📈 Unrivaled track record growing brands: Amazon (A9.com), Converse, FIFA World Cup, Hurley, Instagram, Jordan, Kona Brewing (AB InBev), Lonely Planet, Los Angeles Times, Nike, ŌURA, Red Bull⚡️ Zagat review, by partners + teammates: Andrew is a “dynamic, respectful leader” and a “very sharp mind.” His “diplomat’s talent in translating unfamiliar concepts” “instills confidence” and “contributes significant increases in audience and revenue.” He has a “passion for change and the opportunities it creates.” In short, Andrew “drives positive enterprise outcomes” via “innovative, creative approaches” to problem solving. He's also "fun to hang out with when delayed in an airport or on a desert island."🏆 Wins• Built trusted relationships with world’s top digital platforms • World Cup: led digital for Nike's winningest brand campaign• Boosted Red Bull Media House virality to stratospheric levels• Crafted digital strategy for USA's fastest growing news brand• Repeat Webby Award winner (Lonely Planet, LA Times, Nike)• Grew LA Times product revenue and engagement 4x YoY🎯 Domains: omnichannel · growth · brand marketing · digital · audience development · attention economics · community building · PR + comms strategy · social media (Instagram, YouTube, Snapchat, Threads, Pinterest, Discord, Reddit, TikTok) · partnerships · planning · e-commerce · biz dev · content distribution · sustainability · innovation · UI · UX · SEO (did I mention SEO?) · SEM · App Store Optimization (ASO) · big data science · analytics · insights · Shopify · ROAS · DTC, B2B and, above all, ROI ❤️ Loves: lifestyle brands · international diplomacy · negotiating tricky border crossings · creative problem solving · youth sports coaching · parenting · mentoring + advising startups · angel investing · team leadership · organic gardening · patagonia · travel · moonshots · space jumps · futbol / soccer / futsal / futebol · world cup · olympics · padel · wellness · wearables · health tech · mindfulness
Andrew Nystrom's current company
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Andrew Nystrom work experience
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Strategic Advisor
CurrentWiseOx's AI solution delivers personalized team members (aka Mascots) that businesses can deploy to automate tasks and accelerate access to information across your organization.
Fifa Licensed ⚽️ Agent
CurrentFIFA licensed global football / soccer agent, scout and intermediary, authorized to represent minors. Credential ID # 202405-6465Sports Entertainment Group (SEG) is a global boutique talent management agency with 25 years of experience that guides 600+ talents in 40 countries, creating and maximizing career opportunities. Our mission is to redefine the.
Investor / Shareholder / Growth Advisor (Acquired)
Current
Chief Marketing & Growth Advisor
Advise founders & C-Suite. Craft DTC strategy, grow B2B + B2C sales + fundraise in turbulent yet exciting times for ⚽️ + women's athletics.
Strategic Advisor
CurrentWe're building an effortless, AI-enabled way for everyone to track their eating and drinking. Never miss a food diary entry again. *Seed fundraise pitch deck available upon request
Strategic Advisor
CurrentAdvise Founder/CEO on brand, product, content, partnerships and growth strategy. Senda is the only US company making Fair Trade certified soccer + futsal balls and gear. Senda's social mission is to enable nonprofit organizations using the beautiful ⚽️ game to improve their communities.
Shareholder
Current
Top Secret: Nike Innovation Accelerator (Acquired By Valiant Labs)
Mantra: Always Be Shipping. Researched, pitched, piloted, validated and scaled disruptive, net-new revenue business models, from 0 to 1. Shepherded new direct to consumer concepts like the Nike Adventure Club (aka Easy Kicks) shoe subscription membership and Team “Nike iD for uniforms” customization service from whiteboard and alpha / beta launch to.
Global Brand Marketing: Partnerships & Innovation
✔️ Just did it: tackled new challenges daily. Led Nike's worldwide brand strategy, audience growth and relationships with top digital and key social media platform and channel partners (Google, YouTube, Facebook, Instagram, WhatsApp, Snapchat, Twitter, etc). Realized a few moonshots like #Breaking2 along the way (see Media, below).My team's emphasis was on.
Global Digital Brand Lead, Football ⚽️ Soccer + Fifa World Cup
- As a senior global brand leader, I leveraged data science to inform the art of brand storytelling. Captained a digital + agency team of 12 to World Cup '14 ⚽️ victory in Brazil. Orchestrated Nike's most successful.
- 3x audience growth (Facebook 3x, Twitter 2x+, YouTube 3x, Instagram 10x). Architected record-setting paid, earned and owned audience development strategy across global portfolio of 100 social media channels. Instituted.
- FIFA World Cup Brazil 2014: led partnerships with 10 top federations, 100s of athletes, 100s of territory teammates
- Hypervenom: most successful boot launch in Nike history, in sales, audience reach + engagement
- Flyknit Magista and Mercurial Superfly launches: changed the way shoes are revealed and sold online, including in-app, DTC and via social media
- Innovation: piloted successful Vine (60M loops, most viewed brand channel), Giphy, Instagram, Snapchat and Cinemagram channels
Shareholder
Current
Special Projects (Creative + Problem Solving)
ŌURA is the company behind the Oura Ring — the award winning smart ring that delivers personalized health data, insights and daily guidance. *FSA/HSA approved, Sept. 2023*As the first Head of Content and Chief of Staff to the CMO, I worked directly with the C-Suite and VP/Creative Director through 3 hypergrowth funding rounds to orchestrate the record.
Angel Investor At Angellist
CurrentAdvising and investing in early stage, rapid growth startups and syndicates for over a decade. ✌️
Strategic Advisor
Kempus is a community where verified college and university students connect and share reviews anonymously. I advised the Asia-based founders and C-Suite on growth, product strategy and strategic partnerships.
Partnerships & Biz Dev
Spreading love for the Beautiful Game, on and off the field of play, ahead of the 2022-2027 World Cups. Growing global football (soccer) properties including Alianza de Futbol, Black Star, FootyCon and The Association, ahead of the merger with Gilt Edge Soccer Marketing.
Growth & Marketing Advisor (Acquired)
*Acquired by Teamwork Commerce / HiTouch, Feb. 2022* Zipcan's vision is to bring video chat to every corner of the web, by making it easy to embed in your site and app.
Mentor
Advise, mentor + invest in founders and their disruptive, early-stage consumer, next-gen tech, SaaS + hardware startups.
Co-Creator
*Acquired by Anheuser-Busch / AB InBev* The pH Experiment is a consumer products R&D upstart that incubates and accelerates beverage industry growth. It's a litmus test designed to explore opportunities outside of and beyond beer. By identifying and anticipating consumer tastes, we create new beverages, technologies, brands and experiences that put.
Advisor
Advised founders on product, brand partnerships + growth strategy. Solved Instagram’s “link in bio” challenge + made social media UX better.
Enterprise Growth & Integrated Marketing (Acquired By Ab Inbev)
*Acquired by Anheuser-Busch / AB InBev* Reported to CMO. As senior brand manager and primary integrated marketer, I led the evolution of an award winning, top 5 US craft brewer + a global portfolio of 8 lifestyle brands: Kona Brewing Co., Widmer Brothers, Redhook Brewlab, Omission (top Gluten Removed beverages), Square Mile Cider, Cisco Brewers.
Patagonia Pro (Acquired By Mother Earth)
"If we have any hope of a thriving planet—much less a business—it is going to take all of us doing what we can with the resources we have. This is what we can do." – Yvon ChouinardAs a Pro, I field test gear and keep it 110% authentic.
Winner, Hq Trivia (2X!) + Hq Words (Acquired By Intermedia Labs)
✦ Won HQ Trivia's first $10,000 game✦ Donated all proceeds to charity✦ Ps. didn’t win HQ Sports but did win HQ Words (my favorite!) on Jan. 26, 2019
Senior Brand Marketing Manager
🚀 Earned a PhD from the world's most distinctive Brand building lab while leading digital strategy in the seminal organic, branded and paid social media, influencer marketing + creator economy era.2011 promotion added launch responsibility for new Red Bull Media House business. Reported to CMO.Accomplishments:- Partnered with disruptive startups to scale.
Brand Marketing Lead, Social Media + Moonshots
- Worked hard. Played harder. Highlights:
- Reporting directly to the CMO, led a seal team's mission to revolutionize digital brand storytelling on a global scale
- Senior member of team that launched a global Media business for the company formerly known as the inventors of the Energy Drink category
- We created an instant cultural reference, Felix's historic Space Jump as documented by Discovery, National Geographic, YouTube Live and Google's 2012 Zeitgeist
- Earned a 7% share of all global Internet traffic (attention) on #spacejump day
Social Media + Emerging Platforms (Acquired By Southern California News Group)
Tapped by Executive Digital Editor, Meredith Artley (New York Times, CNN), to found the 1st social media team in journalism.Accomplishments:- Led content planning, strategy, publishing, partnerships + distribution across the newsroom- Grew digital reach of Times' storytelling to record highs- Attracted 1M+ new digital fans in a year, without paid media- 6.
Senior Producer, Travel
Parlayed passion for Digital + Adventure into a business. Recruited to pilot Tribune’s first monetization vertical. Promoted to expand social media + digital innovation focus across the enterprise.Accomplishments:- Relaunched LA Times Travel for Tribune Interactive- Grew YoY web traffic (V/UV/PV) 3x+ while increasing revenue, editorial relevance, targeted.
Author + Photographer, Wilderness Press
- Passion project: Hiked 1000s of backcountry miles. Captured 100s of photos. Penned 100s of 1000s of words. Lived the #VanLife, before it was a trending social media thing.
- Author 'Top Trails Yellowstone & Grand Teton National Parks'
- National Outdoor Book Award: Best Adventure Guidebook
- Top-ranked seller: 4.6 star Amazon.com rating
- Minor best seller! 15,456th ranked author on Amazon
General Manager, Americas
Tackled new business adventures daily, with a smile. Wore all the GM hats: hands-on team and cross-geography leadership, budgeting, P&L ownership, GTM and strategic planning of multi-million dollar adventure travel business—including Sales, Marketing, PR/Comms, Ops and Biz Dev—of North America HQ of the trailblazing Australian outfitter. Reported directly.
Adventure Travel Consultant
Lived the dream while learning to sell it. Led North America + Polar sales for pioneering adventure travel outfitter (mtsobek.com) and Alaska's premier wilderness guiding outfit, Alaska Discovery.
Author And Editor (Acquired By The Bbc)
Fun! Best-selling author, assigning editor + senior webmonkey for lonelyplanet.com, the Webby award-winning independent travel publisher acquired by the commercial arm of the BBC.Adventures: most of the USA, 21 Mexican states, Central America (Belize, Guatemala, Costa Rica, Nicaragua, Panama), South America (Argentina, Bolivia, Brasil, Chile, Ecuador.
Editor + Senior Web Producer
Unforgettable early Internet publishing days. Created and curated community and best-in-class digital content for the perennial People's Voice + Best Travel Webby Award winner, lonelyplanet.com
Growth Hacker (Acquired By Amazon)
Earned a grad degree in Hustle; minor in Creative Problem Solving. Helped Amazon’s R&D unit hack together the precursor to Google Maps Street View. Co-created the 1st virtual yellow pages business directory + street-level views of city blocks in all 50 US states. Profiled by 'Wired' magazine.
Interactive Marketing
While working for FIFA at World Cup '94 in Los Angeles, I had a few spare days a week so talked my way into an ad agency internship, at Chiat Night & Day, soon to be acquired by TBWA.I focused on digital facets of an integrated campaign for the Nissan Pathfinder: an interactive Flash website (!) and video dispatches from Africa. Inspired my own foray into.
Andrew Nystrom education
B.A., Geography And Education
Sports, Art + Experiential Education
Education record
Frequently asked questions about Andrew Nystrom
Quick answers generated from the profile data available on this page.
What company does Andrew Nystrom work for?
Andrew Nystrom works for SEG.
What is Andrew Nystrom's role at SEG?
Andrew Nystrom is listed as FIFA Licensed ⚽️ Agent – North America at SEG.
Where is Andrew Nystrom based?
Andrew Nystrom is based in Portland, Oregon, United States while working with SEG.
What companies has Andrew Nystrom worked for?
Andrew Nystrom has worked for Seg, Wiseox, Goal Five, Eating Analytics, and Senda Athletics.
How can I contact Andrew Nystrom?
You can use AeroLeads to view verified contact signals for Andrew Nystrom at SEG, including work email, phone, and LinkedIn data when available.
What schools did Andrew Nystrom attend?
Andrew Nystrom holds B.A., Geography And Education from University Of California, Berkeley.
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