Implemented multiple analytical techniques, and launched a multi-tier distribution network in 27 countries in support of global marketing and comprehensive business development initiatives to maximize sales revenue of energy back up and renewal energy products across the Latin America market to achieve business success. Devised strategic planning, cross-functional business plans, and sales management process to maintain a level of control, predictability, and scalability. Established metrics-based governance system to track performance measurement, and cultivated productive environment for internal sales and best marketing practices. Displayed a strong leadership stature by capturing a leading international market share in 8 key markets in Latin America by introducing customized regional product marketing program, cost effective product segmentation, customized marketing communications and targeted channel marketing to strengthen financial structure of the company. Delivered vital contribution in developing scalable marketing campaigns for products rollouts, exhibitions, and brand awareness to achieve specific project objectives within tight deadlines.● Demonstrated success in integrating a regional sales team for the entire line of products for potential markets in Latin America with executive leadership skills.● Designed training program for product managers, and achieved optimal level of competency.● Built and executed Distribution Program and successfully minimized logistics cost from 11% to 6%.

Displayed a strong leadership influence market to oversee operation management, sales services, business development, and key account management across 27 countries through major distributors based in Miami with hundreds of channel partners to achieve set goals. Established a Volume Commercial Segment with distributors’ sales teams and product managers, and implemented comprehensive business initiatives to maximize the revenue growth. Blended management skills with analytical expertise, identified the need, and introduced multiple commercial and services strategies to amplify integrated solutions offerings. Established strong relationships with vendors through effective horizontal and vertical communication to increase profitability. ● Efficiently implemented multiple sales techniques, and maximized sales to 47% growth yoy.

Spearheaded second leading Brand of Power Back up and Power protection in Latin America. Directed a team of 17 experts including Territory Managers, Country Managers, Product managers and Sales champions, and successfully transformed vision into value. Showcased high-degree management influence and exceeded metric goals for revenue, profit, inventory and regional coverage. Effectively communicated upward, downward, and laterally, and launched key strategic partnerships programs with distributors and channel partners to overachieve revenue targets every quarter. Introduced regional marketing strategies, including partner programs, backend rebates, MDF, price structure to motivate partners to invest in higher inventory volumes.

Led master distributors for Latin America and the Caribbean, followed-up with existing clients through constructive feedback, and targeted new accounts to enhance business growth. Launched Partner’s programs with local authorized resellers and improved customer retention rate and loyalty to the brand.

Headed Smart Buy Program, Support Channel, and Marketing Programs with constructive initiatives to enhance demand. Launched and executed US based promos, and formulated competitive price strategy for Caribbean channels. Oversaw sales-in, sales-out strategies, and scalable advertising campaigns to support in country Stock Programs to obtain better market share and competitiveness throughout the Caribbean market