Senior executive with over 20 years of experience in FMCG industry, with sales and marketing background both in Europe and North America.Key competences and experiences acquired include: business general management, strategy development and deployment, full P&L accountability, multi-channel sales, change management, portfolio structuring, market research, customer and category management, key account management, promotional activation, project management with multidisciplinary impact, demand planning and Integrated Business Planning. Leader in building results-driven organizations.Highly analytical, focused on problem solving, hands-on, well organized and structured, ease within multicultural environment.