Andrew Drane Email & Phone Number

Gosford, Nsw

Bushmedia Digital & Design is an all-round creative agency providing Graphic Design, Web Design, Digital Marketing, SEO, SEM & Social Media services. Our primary focus is on assisting rural businesses and organisations develop, maintain, and promote their online presence and marketing assets.The agency is managed by Andrew Drane who has over 30 years’ experience in print and online publishing and has managed a wide variety of digital media projects ranging from small business ventures to corporate start-ups.Andrew has a strong affinity with regional NSW and is regularly on location in his capacity as a digital consultant and content creator. He has a broad level of experience working with NSW government organisations, local councils, committees, and tourism operators due to his long-standing network of clients located in Western NSW

Agnvet Services

• Coordination of all communications for the Marketing Department and articulating the company brand story both verbally and visually.• Converting briefs of core content into engaging and informative presentations via print and online platforms.• Provide advice and recommendations on Marketing strategies for various business units.• Managing time-lines and tasks across various teams marketing plans• Website development, ongoing maintenance and SEO.• Social media planning, co-ordination & management.• Development and implementation of email marketing campaigns • Copy writing and concept development.• Analytical reporting of Website and social media activity.• Real-estate updates and development of marketing campaigns• Digital form development• Online training and support to company employees

Gosford, Nsw

Responsible for management and development of interactive and digital assets for the Lovatts Media Group, including:• Management of the Interactive Division within Lovatts Media Group.• Formulating digital media strategies.• Oversee & co-ordinate all aspects of production, marketing, site maintenance and development/promotion of digital products, services & features.• Devise and implement procedures and processes for the production of new digital products throughout the organisation.• Foster & maintain business relationship with advertising partners and develop strategies for new advertising and sponsorship opportunities for YouPlay.com.• Conceive, develop and project manage online promotions and initiatives to drive traffic growth.• Research and drive implementation of social media technologies and strategies.• Manage research & development of new products and applications for emerging digital platforms.• Manage development of new products for content syndication worldwide.• Provide design support and art direction of digital assets and online publications.

Gosford/Greenwich

Responsibilities:(Seconded to YouPlay Pty Ltd through joint venture with Southern Cross View Limited & Lovatts Interactive Pty Ltd)Management of 15 staff and all aspects of website development, content production, site administration & maintenance, which included:• Advise and report to the Board of Directors monthly.• Monitoring and reporting of Nielsen NetRatings online audience measurement tools – Site Census & Market Intelligence.• Formulate revenue and site traffic targets to achieve objectives for 3 year business plan.• Research and development of new games and business strategies in the casual games market.• Develop wire-frames and design concepts.• Build and manage business relationships with online advertising partners, content partners and service providers.• Co-ordinate digital and traditional media marketing strategies.• Project management of 3rd party developments.• Ensure competition, social networking and community aspects of the site conform to corporate policies and legal guidelines.• Facilitate the development of online communities.Note: The joint venture was dissolved when Fairfax Digital acquired Southern Cross Broadcasting in late 2008. Lovatts Interactive became outright owners of the business, which was absorbed back into Lovatts Publications Pty as a result.

Gosford

Central Coast graphic design and web development startup company owned by Lovatts Publications Pty LtdResponsibilities:Setup of new company and oversee all aspects of day to day running of the business including:• Hiring and management of staff.• Project management.• Corporate identity development.• Development and co-ordination of business marketing strategies.• Meeting with clients to discuss requirements and providing job quotations.• Providing job briefs for client sign off.• Writing government tenders.• Graphic design & web development support.

Sydney Cbd/Gosford

Developed first online presence for the company and provided and acted as IT support. The main responsibility was providing art direction, layout/design and pre-press advice in the role as Art Director with the following magazines:• Sports and Classic Cars (A quarterly specialist car magazine)• Boat Directory (Annual boating magazine)• TV Jackpot (Celebrity gossip and puzzle magazine)• Colossus Crosswords, Big Crossword, Starhunt, Puzzle Collection, (Monthly, bi-monthly & annual puzzle magazines)

Hornsby/Sydney Cbd

• Magazine layout and design.• Cartooning & Illustration.

Sydney Cbd/North Sydney

• Layout and design of corporate training material.• Cartooning & Illustration.