adrialleo.comI am a Product Designer - UX/UI Designer from Barcelona with a visual design background. Passionate about crafting innovative, useful and attractive digital products. Always aiming for the sweet spot between desirability (humans), feasibility (tech) and viability (business). I believe in user-centered design. I get to clarity through simplicity and I avoid arbitrariness through consistent research. I stand for the power of good design in everything I do.After more than ten years working as a Graphic Designer —creative concept, branding & identity, packaging, editorial and one year of international working experience in Stockholm— both as a freelancer and as a full-timer in five different agencies, I trained in user experience and user interface design becoming part of the digital field. For the last 3 years I have worked as a Product Designer - UX/UI Designer within the product team of Massimo Dutti —the higher-end brand of Inditex, one of the world's largest fashion retailers— and Weekendesk —a digital getaway travel agency— crafting its respective e-commerce digital products. I am a team-oriented person, open-minded, curious, adaptive, proactive and open to share my work and get constructive feedback to improve and grow as a professional. I am keen on digital disruptivity transformation and continuous learning. Skills:Design Thinking, User Research (UX), User Interface (UI), Product Design, Wireframing, Prototyping, Visual Design.Tools and Technologies:Figma, Sketch, InVision, Miro, Notion, Trello, Jira, Adobe Suite (Photoshop, Illustrator and InDesign),