Firestarter Business Solutions works across a broad range of clients to drive sales performance improvement, organisational development and the removal of dependency on key individuals. We specialising in adding grip, process, rigour, effectiveness and shape into businesses which lack the strength of sales leadership necessary to take them to the next level. As Account Director I lead the extended teams we plug into our clients’ business, gripping and owning the sales strategy and execution from day one of our engagement.

AdMarGo has quickly developed a track record of helping businesses achieve their growth vision. We specialise in developing robust and systematic approaches to Account Management and Business Development. We use tools and methodologies which will allow for effective activity with results which can be measured in a consistent and transparent way. We have the flexibility to align to, and where applicable supplement our customers systems to accelerate delivery of their declared Core Objectives.We identify any knowledge gaps and or training needs that have the potential to retard our customer's growth vision in the form of an Action Plan that is open to evaluation and ‘Check ins’.We aim to promote selling techniques that advocate stating the benefits of our customer's capabilities aligned to our customer’s customer's stated needs. This approach facilitates both better conversion ratios and particularly enhances value creation.We also specialise in Market Insights and Analysis - based on both a customer's existing insights and our identified gap analysisAcquisition, Development, Retention methodologyCustomer Communication best practice.

I am leading the launch of ResQ in the UK. A solution that turns foodservice surplus from waste into an opportunity. Let's put valuable resources to valuable use!https://resq-club.com/

Lead Account Manager, managing one of the UK's leading Foodservice Wholesalers on multiple categories and a team of regionally focussed Account Managers

Sole account management responsibility for multiple retailers cafe and staff vending contracts, including Tesco, Asda, Morrison's and Somerfield and Account Management of national Quick Service Restaurant chains McDonald's and KFC

Responsibility for the marketing sales support strategy to the Workplace and Healthcare sectors. Development of the “to market” strategy for each sector of responsibility through development of Sector – Consumer – Operator - Route to market - Equity (SCORE) analysis

Sales Account Mangement for Kraft Away From Home Division of the UK's largest food Wholesaler

Managed the marketing of propositions for the Away From Home distributive sector, including Wholesale and Cash & Carry channels

Specific Responsibility for Voice Service Product Management to Medium Business Sector, responsible for and on target to achieve £155.5million voice revenue targetRecruit, manage, motivate and develop team of Product ManagersLaunched Orange’s first VPN solution to medium sectorDeveloped strong association with direct sales, support and implementation teams via bespoke training programmes and regular customer contactLed Business Solutions approach to entering Retail environmentLeveraged wider channel contacts to provide Indirect channel intelligenceDevelopment of enhanced Answer Phone, Line 2 and Every phone Value Added servicesCo lead on project to move into Fixed Line integrationManaged and led Orange Published Business Pricing portfolio

Head product management and marketing departmentsProvided specific product management for Cellular products including handsets, accessories, systems and Least Cost Routing servicesExercised brand management including DVH group websitesManaged, motivated and developed a broad team of staffExercised budgetary financial controls for marketing spend and reseller commissionsContributed as a member of senior leadership team reporting directly to the board