Adrian Dotson Email & Phone Number

Conyers, Georgia, United States

• Work collaboratively to develop and manage media buys across various mediums, including TV, Radio, Cable, Print, & Outdoor• Assist in the identification and qualification of digital media vendors • Plan, build and execute A/B tests across digital channels to discover performance insights• Monitor media for pacing, delivery, placement, and flight date discrepancies and negotiate credit or billing adjustments when necessary• Prepare weekly, monthly, and/or quarterly reporting as needed by client• Manage budgets and allocate resources effectively to ensure maximum return on investment• Direct sales team, maintain strong client relations and facilitate follow up

Hinesville, Georgia Area

• Delivered an exceptional customer experience, metric results and operational leadership by managing, coaching and developing a team of sales associates• Managed hiring, training and development coaching • Provided consultative sales and service on the sales floor during retail hours to meet and exceed individual and team sales goals• Increased customer base by 100% first 60 days in position • Executed company growth strategy to exceed monthly goals by more than 28%

Greater Atlanta Area

• Use consultative sales techniques to identify client advertising needs to close on short and long-term sales contracts• Develop marketing strategies and campaigns with marketing teams to reach clients target audience most effectively• Develop strong relationships with advertisers and negotiate pricing following established guidelines and procedures• Maintain meticulous client records with CRM to promote accurate invoicing and account continuity• Ownership of daily, weekly, and monthly reports and optimization recommendations across client list

Decatur, Ga

• Set up, operated and maintained electronic equipment used to transmit radio and television programs• Controlled audio equipment to regulate volume level and sound quality• Monitored strength, clarity, and reliability of incoming and outgoing signals. Used automation systems to play and record broadcast programs• Understood and repaired a variety of broadcast equipment such as analog/digital receivers, video/audio/IP routers• Assisted in concept development, writing, and producing video and/or audio segments including script writing, selecting music, video and graphic elements, directing voice-over talent• Aired live shows, announcements• Edited and wrote news stories from information collected by reporters• Produced for radio, television, film production• Determined needed equipment• Directed activities of cast and technical crew for radio programs• Coordinated cameras, lighting, design, sound

Greater Atlanta Area

• Processed customer bills, payments, complaints, and refunds • Maintained a target 85% client renewal / retention rate• Fostered ongoing sales growth by conceptualizing compensation plan that rewarded account• Secured new accounts by cold calling, resulting in a 40% increase in year over year revenue• Achieved 50% of Company's overall sales in 2008 by developing new business, consistently targeting new prospects, contacting leads and closing sales

Us Military Posts In Europe

• Coordinated work assignments, evaluated performance, and disciplined ten-member security team• Directed platoon tactical movements, platoon security operations and platoon route and zone reconnaissance• Developed, resourced, and executed squad's various strength and training strategies to improve mission readiness in tactical fields