Adrian Mitchell Email & Phone Number

Nottingham, Nottinghamshire, GB

Princes Risborough, Buckinghamshire, GB

Finance business partner to the MD & management team of Hypnos Contracts Beds business.Responsible for providing:- clear, insightful analysis of operational & financial performance - producing monthly P&L/management information & working with Central finance team to reconcile key balance sheet accounts.- commercial support to the UK & International sales.

Providing financial & commercial expertise to the UK's leading education marketing agency. AdGen UK specialises in lead generation strategies for a growing portfolio of Higher Education clients.

• Led a team who developed and launched a football app called High5it, devoted to fan appreciation of player performances during matches. Users were able to ‘high 5’ player images on a team formation screen as the game.
• Identified & developed a close working relationship with an off-shore app dev team to deliver a high spec product in line with internal timescales.
• Co-ordinated product delivery with a marketing/PR campaign involving players on social media, in-stadia advertising & leveraging the influence of strategic partners such as PFA & Kick It Out.
• Generated over 30k new user downloads in the first 6 months of launch on iOS and android platforms.Key responsibilities
• Ensured alignment of marketing message with USP & key features of the product.
• Negotiation of contracts for app development, data feed supply & external advertising to minimise pre-launch costs.

US

• UK & Ireland FP&A Manager responsible for reporting to EMEA & WHQ 2008 to 2013Key achievements & responsibilities:
• Re-engineered and significantly improved the accuracy of the monthly forecasting process by focussing on the key sources of operational data which impact on financial performance.
• Established profit bridges between current and targeted performance with operational directors.
• Recruitment and development of a team of 4 qualified accountants to support operational directors and their teams around the country.
• Met the demanding financial reporting deadlines of the European area and World HQ.UK & Ireland Subsidiaries Finance Manager 2006 to 2008Achievements & responsibilities:
• Migration of local subsidiary reporting processes onto the consolidated Otis platform.

Burton-upon-Trent, Staffordshire, GB

• Retail accountant for Allied Domecq pubs, supporting the directors & area managers of the Ansells (Midlands) & Firkin pub estates. Transferred from the managed estate to Vanguard Pub Leasing. After Punch acquired the.
• Developed an outlet-based management accounting & planning system.
• Measured the effectiveness of individual Capex projects within the estate.
• Managed the transfer of key accounting and reporting processes from newly acquired entities.

London, GB

I trained as a Chartered Accountant within the PLC Audit department in Birmingham. Major clients included Bass, National Express & 3i venture capital partners.After qualification in April 1996, I took a 2 year transfer to E&Y Sydney where I worked on a wide range of Australian media and retail clients, including Consolidated Press Holdings, the Packer.