Design Engineering & Sourcing Group

Design Engineering Group/Mechanical Systems GroupIn my past role as the Marketing & Events Manager at Penton I was a jack of all trades as many marketing people can attest to. We are the go-to department when something needs to be completed, and completed quickly. I am experienced with communication to the end user audience as well as the BtoB audience. I managed our social media accounts, designed house ads, developed HTMLs to promote whitepapers, webinars, our presence at tradeshows… Show more Design Engineering Group/Mechanical Systems GroupIn my past role as the Marketing & Events Manager at Penton I was a jack of all trades as many marketing people can attest to. We are the go-to department when something needs to be completed, and completed quickly. I am experienced with communication to the end user audience as well as the BtoB audience. I managed our social media accounts, designed house ads, developed HTMLs to promote whitepapers, webinars, our presence at tradeshows, etc. I've completed t-shirt designs, to running contests, creating award programs, managing educational conferences and developed revenue generating programs at tradeshows. As a marketer, I work with all departments in the company from editorial, accounting, sales reps, logistics, designers, custom, to upper level management. · Develop and design media kits / marketing portal websites· Monitor and grow social media platforms to promote BtoB relationships· Sales collateral and sell sheet development and design· Manage external trade show budget, design, schedules and execution· Marketing support for editorial’s programs (monthly previews, calendars, award programs)· Directed event logistics including registration and set-up, travel, hotels, booths, client receptions, guest lists, conference accommodations, presentations, and itineraries· Appending and maintaining various advertiser contact and prospect lists and databases· Executing and analyzing results marketing campaigns Show less

Restaurant & Hospitality Group

Design Engineering Group