Adrian Tache Email and Phone Number

My responsibilities include channel specific strategy development and implementation for Burn brand

*Channel specific projects implementation, together with the sales force*Coordination of correct implementation, in full and on time of Burn-related sales materials •Identifying new customers and initiation of contract closing discussions •Participation in the high risk negotiations together with Sales Team Leaders and Area Sales Managers •Coaching and motivating the sales team for proper Burn Brand vision implementation •Periodical announcement of results, clear identification of trends and market opportunities for proper brand strategy building•Actively contributing to sales targets and budgets achievement•Planning and assuring availability of products, merchandising, point of sales materials and samplings•Developing marketing tools dedicated to the Burn Community •Managing channel specific key performance indicators

With the following responsibilities:•Develop the best in-store implementation of all Milupa promotional activities and follow-up the results with Marketing •Ensure compliance of the displayed assortment layout with the agreed one at store level for Key Accounts •Order intake for Key Accounts in the assigned area •Visit Pharma Key Accounts in order to increase the share of shelves•Coordination of the Merchandising Team, including recruiting, training in store and arranging the schedule per Key Accounts and days of week•Plan to meet sales targets and budgets•Providing regular Sales reports and constant feedback to Marketing on new and/or existing products dynamics

In charge of :•Intensive development and identifying market potential (market analysis) •Training Sales Representatives in all aspects related to their tasks•Identifying new accounts willing to work with Baxi at sub- distribution level•Sourcing the market for up-to-date information regarding products, market trends (e.g. new market applications, market potential) and competition in the market•Responsible for analysis of customer needs•Achievement of the sales targets •Responsible for maintaining good commercial relationships with existing and new accounts

For Top Brands Romania, distributor for Philip Morris Romania, having the following responsibilities:•Monitor administrative and distribution activities at team level;•Coordinating and training the sales team, which included: coaching, in-store promotions management, new products introduction; increasing sales in certain locations or for certain products, decreasing out of stock situations, improving field covering•Adapt and implement the company sales strategy•Implement and determine KPI’s of the Sales Force•Responsible for monthly store-checks, regular field audit and agents evaluation.

Having the following tasks: •Training for the Sales Force•Backup for Sales Agents•Direct sale to customers when needed•Regular in store checks

Among my duties were: •Direct sale to customers with “van-sale” method•Direct billing and cash-in of the corresponding amounts