Responsible for day-to-day marketing email execution, composing of creative assets using Adobe Creative Cloud, copywriting, and A/B testing to continually optimise impact of campaign outcome.Creating, managing, and analysing PPC search campaigns via Google Ads. Providing performance reporting to the CEO and the Commercial Director.Managing BOTB’s Lifestyle Competition, including the setting-up of new prizes, overseeing promotional activity, and publishing weekly winner results on the website.Liaising with PR and media agencies to promote weekly competition winners.Organising BOTB’s free “Superdrives” competitions, including liaising with winners.Customer-facing representation of BOTB at the annual Goodwood Festival of Speed.

Project-based social seeding, interacting with leads and immersing them in the promoted brands.Active collaboration with colleagues to provide students with a welcoming and informative platform, developing teamwork and communication skills.

Worked towards the Adobe Digital Marketing Accreditation, expanding my awareness of digital marketing practices using the Adobe Experience Cloud.Researched the imminent General Data Protection Regulation (GDPR) and its implications for organisations and their customers.

Supported software development through testing, quality assurance, and documentation work, gaining a better understanding of CRM and marketing software integration projects.Performed marketing list management, basic marketing email design, and landing page design using Microsoft Dynamics Marketing and Dynamics CRM.Obtained introduction to Power BI reporting and analytics.Edited promotional video for Vepro’s Customer Engagement Tools software using Final Cut Pro X.

Responsible for enabling international interns to live and work in Durham.Attended multiple seminars and conferences, improving my leadership, public speaking and telephone marketing skills.

Took basic Microsoft Dynamics CRM self-paced learning course, including hands-on lab using a CRM trial system.Assisted the solution consultant team in Microsoft Dynamics CRM configuration and customisation work.Added, edited, and tested various types of data fields and views.

Business data analysis and visualisation for Vital Property Solutions using Microsoft Excel.Corporate video production for thebestof.co.uk using Final Cut Pro X.

Edited online user manual content of a business software solution.Cleansed and completed customer address data prior to CRM system migration.

Gained insight into a software development and professional services organisation.Completed hands-on training tasks using the Ruby programming language.