Graduate Intern | Shopper Marketing
- Ran expert interviews for Purina’s (Nestle) brand growth research, leveraging 1st and 3rd party data from sources such as Kantar Numerator and MRI Simmons- Revamped Purina’s dog food business shopper marketing strategy for the Modern Channel in retailers such as Petco, Petsmart, and Amazon- Created new shopper marketing guidelines and golden rules aiming.