Adriane Cesa, Cmm, Cmp Email & Phone Number

Columbus, Ohio, United States

Columbus, Ohio Metropolitan Area

Destination 614 is a Destination Management Company (DMC) to Columbus, Ohio. We are a team of event professionals, logistics gurus, bold dreamers, and most importantly, Columbus fanatics. Much like our city, we are innovative, driven, and hospitable. Let us connect you to your Columbus-based experience.

Remote

- Past clients include CollisionRight, Lane Bryant, International Justice Mission, Ohio University, Tennessee STEM, Ohio STEM and Learning Network, and Ohio Mental Health and Addiction Services- Played a pivotal role in cultivating and enhancing strategic relationships with clients, resulting in sustained year-over-year revenue growth - Streamlined and improved operations through the implementation of innovative strategies, leading to enhanced overall performance- Conceptualized and executed a multi-city/state tour for a client, bringing together 1000+ attendees for education and team building. Coordinated logistics, vendor partnerships, and on-site teams across diverse locations, ensuring a seamless and engaging event experience. Utilized team building races to enhance learning outcomes and participant engagement, resulting in highly positive feedback and strengthened client relationships.- Assessed and enhanced contracting standards and processes across all company programs, encompassing event, branding, video, and production domains.- Procured and skillfully negotiated contracts on behalf of clients, delivering cost-effective solutions and favorable terms across various categories, such as accommodations, transportation, and vendor services.- Strategically design and execute in-person events for contracted programs, encompassing stakeholder coordination, budgeting, food and beverage arrangements, scheduling, vendor management, room configurations, overnight accommodations, transportation logistics, and exhibit hall/tradeshow coordination- Championed the expansion, development, and effective management of Redstory’s Meeting Planning and Event Management operations to then expand into a new destination management company spinoff, Destination 614

- Client – Cardinal Health, Fortune 15 company with over 700 global programs per year- Contracted annually between 150-200 programs with over $1M in savings to date and average of 24% savings per program- Covid-19 response almost 40 programs cancelled leading to over $260k in cancellation fees waived- Requested by client to plan programs as needed for high level meeting owners, included site selection, contracting, determining av needs, food and beverage, ground and air transportation, promotional materials, website creation, registration management- Negotiated contracts to achieve client’s goals of savings and minimal edits resulting in less than 1% of programs requiring legal review- Lead multiple new virtual programs including creation of online registration, design cohesive SWAG boxes and address coordination, managed relationship between internal meeting client and Meeting & Technology team for seamless broadcasting and interaction- Created templates and developed training manuals for new software and programs for both internal team and client- Oversaw client relationships and ensured continued compliance for programs, including creation of additional RFP templates, question creation to ensure contract acceptance, documentation, and training of new team members for both client and employer- Effective time management for sourcing, including less than 24 hour initial contact, three day turnaround, and speedy contract turnaround time and prioritizing of programs

Westerville, Oh

- Increased early meeting attendance, decreased meeting costs, consistently exceeded revenue goals for all events by average of 30% for national events and 40% for international events- Expanded and managed meetings budget with international event budget of $100,000 and national event budget of $24,000- Directed all aspects of national and international programs including sourcing, contract negotiations, budget management, marketing, registration, speaker management, and onsite - Developed and enhanced programing for international tours; 7-14 day programs in Ireland, Italy, Bali, Australia, and England- Created new hands-on workshops to meet attendee needs- 314% increase from 2015 to 2016 in member submissions for Juried Show featuring their work- 15% increase from 2015 to 2016 in member submissions for Calendar featuring their work within first year, doubled number of Instagram followers and increased Facebook followers by over 12%- Established Advisory Board Handbook and revised Operating Procedures for better understanding- Strengthened positive partnerships with vendors to increase revenue- Redesigned marketing materials and website for increased ease of use

Columbus, Ohio Area

- Developed and managed meetings budget for multiple meetings throughout the year- Managed site inspections, room blocks, food & beverage contracts, speaker contracts, vendor contracts, audio visual needs, and event development- Handled multiple priorities and worked with leaders to achieve all goals- Developed and managed online surveys for multiple events- Updated and advanced marketing documents for all conferences- Updated and managed website and social media

Westerville, Oh

- Boosted meeting attendance, slashed meeting costs, exceeded revenue goals while developing and managing budget- Improved overall session satisfaction from 61% to 84% per conference surveys- Lead volunteers in developing education sessions; identify & negotiate speakers within budget- Grew membership and convention attendance with marketing strategies and positive relationships with members and non-members

-Proactively developed marketing tools for department through social media and website: led to an increase in applicants, improved incoming class size, and over 1,000 “likes” on Facebook-Coordinated multiple high level events for anywhere between 2-500 guests involving faculty from across campus as well as the President’s office and off-campus attendees-Facilitated visits to the department including international visitors, international students, job candidates, students, faculty members, and others -Support additional faculty, providing assistance with course websites, international visitors, domestic and international travel, book conferences, budget requirements; other tasks as needed such as reviewing books and papers and validated student course concentration needs-Utilized discretion and judgment with confidential issues, such as hiring and promotion cases-Administered day-to-day website needs and maintenance