Adriane Lewandowski Email & Phone Number

Chicago, IL, US

· Lead and manage a team of site merchandisers and operations associates, providing guidance, feedback, and oversee A/B test planning and implementation to drive performance and achieve departmental objectives.· Continuously assess and enhance the user experience on the website, making recommendations for site and usability improvements to maximize.

· Team leader focused on developing and implementing long-term merchandising strategies for content prioritization of 15+ new releases weekly across both physical and TVOD lines of business, enhancing discovery across various marketing channels, including print, web, email, social media, mobile, SEO/SEM, CE devices and third-party advertising campaigns.·.

· Spearheaded cross-functional collaborations with Content Purchasing and On Demand teams to optimize content selection, ensuring a seamless alignment between merchandising and content offerings, driving an increase in web visits by 1.7MM.· Utilized rental forecasts, site analytics, performance trends and A/B test results to formulate title lifecycle.

Oakbrook Terrace, IL

· Managed national marketing campaigns end-to-end, including strategy ideation, creative development, and execution to ongoing performance measurement.· Managed marketing master calendar and content placement across storefronts, including homepage and landing pages, and outbound marketing (weekly emails, paid display, social channels, SMS and mobile push.

Greater Chicago Area

· Collaborated across product, sales, and creative teams on various business intelligence initiatives, which were key to developing smarter and more effective marketing programs. This included defining objectives and goals, diving into the data and working to deliver key insights to drive the future decisions and programs. · Cultivated and project managed.

Oakbrook Terrace, IL

· Managed execution for national campaigns in partnership with studios and video game publishers, including mobile sweepstakes and social media contests. · Supported the approval process between studios/publishers and internal project management and creative teams, for both digital and print marketing materials. · Supported overall marketing strategy in.

Oakbrook Terrace, IL

· Managed print production process for monthly artwork, including 60+ assets per month, ensuring on-time delivery within budget. Assets included key art, studio logos, and film copyrights. · Created weekly plan-o-gram for 1,500 field representatives across the country to ensure timely display of movies and content for 42,000 kiosk locations.· Served as.

Oakbrook Terrace, IL

· Provided day-to-day support to VP of Marketing.· Supported PR and Social Media managers and maintained online editorial calendar in Basecamp which outlined multiple daily posts for Facebook, Twitter, and Instagram to improve customer engagement. · Collected promotion results and created reports for Communications team. · Researched industry news.

Chicago, IL

· Created and maintained company blog (average of 15,000 monthly page views).· Recruited and coordinated team of 10 contributing freelance writers.· Edited all blog posts and improved blog design and layout.· Researched social media and blogging trends and advised company on marketing strategy.

Bachelor Of Arts

Education record