Adrian F. Peterson Email & Phone Number

New York, New York, United States

New York, New York, United States

• Lead strategy around cross-functional departments, including performance psychology with the executive team, to achieve business goals, align resources, and meet operational and commercial excellence.• Directly report to Jay Wright, Owner, Founder & CEO of The Wright Fit.• Establish goals, protocols and standard operating procedures for all commercial facilities of The Wright Fit.• Solely responsible for all staffing, business plan development and operations for TWA Fitness, TWA Hotel at JFK Airport.o Establish and maintain corporate relationships for all airlines at JFK Airport.o Oversee ongoing business development for TWA Fitness.• Responsible for hiring and staffing Performance Lab by The Wright Fit in Midtown West Manhattan and Performance Lab by The Wright Fit in Long Island City.• Vendor and partner management to grow the company’s brand and member base for all commercial operations • Ability to solve critical problems and analyze alternatives in ambiguous situations and fast-paced environments.• Sales for emotional intelligence and psychological development programs.

New York, New York, United States

• Oversee general operations, site revenue production, and team development for the following locations: John Street (2012-16), TriBeCa (2016-17), 59th Street Flagship (2017-18), and FiDi (2018).• Consistent top-performing general manager in sales generation and member retention; $10,000- $15,000 in membership sales and $15,000-$30,000 personal training sales per month contributing to $300,000-$500,000 of the monthly recurring revenue.• Spearheaded client launches with new and pre-existing accounts.• Effectively communicated with upper-level executives on high-level sales development for other general managers throughout the tri-state area. • Demonstrated success in developing and executing effective sales strategies with focus on establishing long-lasting relationships with companies and vendors. • Developed programs for new hires to ensure maximum sales ability and efficiency, further contributing to the success of Crunch.

New York, New York, United States

• Achieved and surpassed all personal sales goals with record-holding single month sales records:o 109 new members, single month record. (45-55 new members, company average)o 40% average closing percentage. (20% company average)o 24% average personal training penetration on new members. (15% company average)• Responsible for entry-level staffing and development at the John Street, Financial District location

New York, New York, United States

• Developed leads via assertive outreach and in-reach efforts.• Completed final 14 months of Membership Advisor position without missing a set goal.• Participated in onsite face-to-face sales events for newly established corporate agreements.• Successfully reached sales goals through outreach and cold calling.• Consecutive 6 months as top membership counselor for the east coast.• Served as front lead, assisting with management responsibilities

New York, New York, United States

Responsible for sales and advising of new and potential members.

Columbus, In

• Key holder and opener and provided exceptional customer service to all visitors and clients.• Personal trainer and responsible for new member orientation and assessments.