Adrian Lee Email and Phone Number
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With over 22 years of high-technology marketing experience, Adrian is a trusted advisor to tech product leaders and teams at Gartner. He specializes in customer experience (CX) and go-to-market (GTM) strategies for tech and service providers, leveraging his expertise in product management, product marketing, and product analytics.Adrian's mission is to enable tech product leaders and stakeholders to create and deliver compelling and profitable products that solve customer problems and generate value. He supports agile product management teams throughout the entire lifecycle, from ideation to launch to optimization, providing actionable insights, best practices, and market guidance. He also publishes research reports and delivers presentations on the latest trends and innovations in CX, product analytics and GTM for product teams.
Gartner
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Vice President, Research Analyst | Gartner | Customer Experience And Gtm For Product TeamsGartner Apr 2023 - PresentStamford, Ct, UsSupporting our Tech Product Leaders and teams in the delivery of more compelling experiences and impactful GTM planning and outcomes.
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Senior Director, Analyst | Tech Product ManagementGartner Dec 2016 - Mar 2023Stamford, Ct, UsRelocated from Singapore to Austin, TX in November 2021. Focuses on providing go-to-market advice and market guidance on customer experience, conversational platforms, applications and digital business models and ecosystems. Adrian advises tech product management leaders and stakeholders on how to deploy natural language processing, product marketing, and e-commerce platforms to drive profitable revenue growth. He supports product management teams throughout the entire lifecycle on how to create best-of-breed user experiences.
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Vp, Head Of Regional Brand Partnerships, Home AppliancesLazada Group Feb 2016 - Dec 2016Singapore, Singapore, SgManagement of key brand partnerships for Home Appliances category across the 6 countries in Southeast Asia to drive growth and profitability.Launched in 2012, Lazada Group is pioneering e-Commerce across Southeast Asia. Lazada has grown rapidly to include over 4,000 full-time employees in the region, with operations in Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam. Lazada has earned the trust and financial backing of key investors Tesco, Temasek, J.P. Morgan, Verlinvest, Investment AB Kinnevik and Rocket Internet. Revolutionizing the way we shop, and perform online transactions across the region, Lazada has an online footprint of approximately 4 million daily visits to its websites, and the largest Facebook following in Southeast Asia with over 12 million fans. -
General Manager, Southeast AsiaOneplus May 2015 - Oct 2015Shenzhen, Guangdong, CnLed sales and social/digital marketing operations for the OnePlus Technology team in Southeast Asia region. Acted as spokesperson for OnePlus Southeast Asia, lead and engage local communities, represent and grow the brand. Grew OnePlus operations in Southeast Asia; driving ecommerce and retail sales in Indonesia, Malaysia and Singapore -
Head Of Product MarketingRancard Mar 2014 - Apr 2015Providing unique value propositions of products, technologies to mobile network operators (Vodafone, MTN, Airtel), advertising agencies, content providers and the broader PaaS ecosystem via B2B marketing. Product Marketing, including guidance to marketing, business development and sales team of 6 multinational account managers. Digital marketing support and guidance for social marketing, Google AdWords and mobile advertising
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Head Of Content & Device PartnershipsRancard Apr 2013 - Mar 2014Ensuring relevant and compelling digital content from providers are made available to our MNO partners, growing a digital catalog to cater for new mobile audiences in West Africa. Developing winning strategic relationships with content, OEM and technology partners like BBC News, MTV and Intel to maximise their returns. Business development with mobile technology interests.
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Mobile Content Lead, ServicesSamsung Mobile Jun 2011 - Sep 2012Gyeonggi-Do, Suwon-Si, KrNew Content, Apps and Services Team in Samsung South Africa and head up development of digital content for both mobile phones and SmartTV products. -
Marketing Manager, Pan-Africa (Africa Regional Headquarters)Samsung Mobile Jul 2010 - Jun 2011Gyeonggi-Do, Suwon-Si, KrMobile Marketing for sub-Sahara Africa (43 countries)Specializing in campaign deployment, mobile apps deveolpment, retail management and promotions,marketing operations optimization. Matrix management of satellite office marketing managers.
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Music Program Manager, Software And Services MarketingNokia Dec 2008 - May 2009Espoo, Southern Finland, FiSet up and launched new online music service, Nokia Music Store. Upon launch, the South African Nokia Music Store was first globally in terms of online sales, active subscriptions and downloads. -
Head Of Marketing, Customer And Market OperationsNokia Oct 2007 - Dec 2008Espoo, Southern Finland, FiIncreased Nokia brand preference in country from 21% to 64% leadership position in 2008.Worked closely with the General Manager and Account managers in order to plan account-specific sales and marketing plans, co-marketing promotions and marketing proposals to customers: Vodacom, MTN, CellC and Virgin Mobile network operators.
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Head Of MarketingNokia Apr 2006 - Oct 2007Espoo, Southern Finland, FiResponsibilities included selecting and managing advertising and media agencies for execution across sub-Saharan Africa. Establishing ways of working, reporting parameters, financial and performance matrices with suppliers.
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Global Launch Marketing Manager, Entry Business UnitNokia Apr 2004 - Mar 2006Espoo, Southern Finland, FiNokia product research and development teams to consult on global consumer insights to ensure a better fit of product features and industrial design development.
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Campaign ExecutiveNokia May 2002 - Mar 2004Espoo, Southern Finland, FiThrough-the-line management of product launch campaigns - planning and consumer positioning of mobile phones, POS materials, budgeting for ATL and BTL marketing collaterals. Created interactive microsites and online product information for www.nokia-asia.com.
Adrian Lee Skills
Adrian Lee Education Details
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Nanyang Technological University SingaporeCommunication Studies; Program For Political Sciences -
Sciences Po ToulousePolitcal Sciences
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Victoria Junior College, SingaporeGce A Levels
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InseadMarketing
Frequently Asked Questions about Adrian Lee
What company does Adrian Lee work for?
Adrian Lee works for Gartner
What is Adrian Lee's role at the current company?
Adrian Lee's current role is VP Research Analyst @ Gartner | Driving Compelling Experiences, Impactful GTM | Product Analytics | Conversational AI | Chair for Gartner Tech Growth and Innovation Conference, Mar 10-11, 2025.
What is Adrian Lee's email address?
Adrian Lee's email address is ad****@****ail.com
What is Adrian Lee's direct phone number?
Adrian Lee's direct phone number is +65850*****
What schools did Adrian Lee attend?
Adrian Lee attended Nanyang Technological University Singapore, Sciences Po Toulouse, Victoria Junior College, Singapore, Insead.
What skills is Adrian Lee known for?
Adrian Lee has skills like Mobile Marketing, Digital Marketing, Marketing Strategy, Social Media Marketing, Product Marketing, Strategic Partnerships, Go To Market Strategy, Mobile Devices, Business Development, Telecommunications, Mobile Applications, Marketing Management.
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