Adrianne L. Beasley Email & Phone Number

Columbia, South Carolina Metropolitan Area

I am responsible for the long term strategic planning for SC Competes, identifying areas within the organization that need change, finding solutions, implementing new concepts, and recommending new areas of growth. I also manage overall communications (i.e. writing, graphics, video, and social media) for all SC Competes initiatives, including multiple diverse private and public industry groups, research initiatives, and education/workforce development programs.Leadership - Deliver… Show more I am responsible for the long term strategic planning for SC Competes, identifying areas within the organization that need change, finding solutions, implementing new concepts, and recommending new areas of growth. I also manage overall communications (i.e. writing, graphics, video, and social media) for all SC Competes initiatives, including multiple diverse private and public industry groups, research initiatives, and education/workforce development programs.Leadership - Deliver actionable advice on industry trends and partner needs to identify and prioritize new initiatives - Reduced employee turnover by 8% by driving transformation in central communication and workflow and streamlining processes to promotes cross-functional communication and collaboration - Responsible for the development and supervision of fully remote creative communications teamCommunications - Create high level branding and marketing strategy, from initial concept to full brand toolkit and social media plan, for statewide industry clusters including aerospace, logistics, technology, cybersecurity, workforce development/education, and public/private research collaboratives. Show less

Columbia, South Carolina Area

As Director of aerospace initiatives, I managed the state's private sector aerospace industry cluster (SC Aerospace). In this role, I was the voice for the state's aerospace industry that included over 400 commercial aerospace firms. I managed and maintained the SC Aerospace industry advisory board of 17 aerospace C-Suite leaders from Fortune 400 and Fortune 500 companies.Highlights:- Wrote and implemented the cluster's strategic plan covering 3 years of growth objectives and… Show more As Director of aerospace initiatives, I managed the state's private sector aerospace industry cluster (SC Aerospace). In this role, I was the voice for the state's aerospace industry that included over 400 commercial aerospace firms. I managed and maintained the SC Aerospace industry advisory board of 17 aerospace C-Suite leaders from Fortune 400 and Fortune 500 companies.Highlights:- Wrote and implemented the cluster's strategic plan covering 3 years of growth objectives and plotted the iterative strategies to accomplish those goals- Created a statewide marketing plan for promoting SC as an aerospace state- Held quarterly events open to the entire aerospace cluster, showcasing research accomplishments, new facilities, and education assets that would benefit the cluster and promote networking and connection among aerospace C-Suite- Attended multiple international air shows as the aerospace thought leader accompanying the state's head of delegation (Governor and Deputy Secretary of Commerce) to meet with aerospace prospects and companies that were already located in SC Show less

Columbia, South Carolina Metropolitan Area

I was honored to have been appointed to the UofSC Moore School of Business Young Alumni Board (YAB) in 2019. During my time on the board, the YAB was able to establish an endowed scholarship for underrepresented students interested in studying business. Also, each year I mentored one junior or senior who was interested in careers in marketing, business administration, or non-profit leadership.

Columbia, South Carolina Area

Sit on the board of the Challenger Learning Center Foundation, whose mission is to promote and increase funds for the aerospace educational opportunities for South Carolina's K-12 students.

Columbia, South Carolina Area

As Program Manager at the McNAIR Center, my role was to provide organizational leadership to the mission areas of the Center. Those mission areas include: Education, Research, STEM, Workforce Development and Economic Engagement. Accomplishments and Responsibilities:Program Management for large scale R&D projects with companies including Boeing, Fokker Aerostructures, Gulfstream and Northrop Grumman. Worked with the Office of Economic Engagement to secure $5 million research… Show more As Program Manager at the McNAIR Center, my role was to provide organizational leadership to the mission areas of the Center. Those mission areas include: Education, Research, STEM, Workforce Development and Economic Engagement. Accomplishments and Responsibilities:Program Management for large scale R&D projects with companies including Boeing, Fokker Aerostructures, Gulfstream and Northrop Grumman. Worked with the Office of Economic Engagement to secure $5 million research contract with Boeing Research and Technology, along with other high profile R&D projects.Marketing of McNAIR Center activities to external partners, customers, and potential shareholders. Sit on the Board for the Challenger Learning Center Foundation and participate in the SC Aerospace Education Task Force. Budget Development and Management of the McNAIR Center $22-billion-dollar budget and development of strategic financial plan for the Center. Show less

Blythewood, Sc

In 2009 I moved back to Columbia, SC and lived out a life long dream of working in the horse world full time. I worked for Three Fox Farm, a women-owned small business. In my 4 years with Three Fox, I learned invaluable lessons of business management that comes with overseeing all aspects of a small business - from billing to tax preparation to contract writing. My accomplishments there included:Created and launched a Riding Academy program from conception to implementation that now… Show more In 2009 I moved back to Columbia, SC and lived out a life long dream of working in the horse world full time. I worked for Three Fox Farm, a women-owned small business. In my 4 years with Three Fox, I learned invaluable lessons of business management that comes with overseeing all aspects of a small business - from billing to tax preparation to contract writing. My accomplishments there included:Created and launched a Riding Academy program from conception to implementation that now provides weekly lessons for over 90 riders and increased farm revenue by 35 percent over two years.Served as Coach of the USC Club Intercollegiate Horse Shows Association Equestrian Team: led USC to second place in Region and qualified riders for Nationals for 3 consecutive years. In 2012 coached the National Reserve Champion (second in the country) Individual Novice Fences Rider. Show less

Hollywood, Fl

As Marketing and Finance Manager at HEICO Parts Group, I worked with the Senior Vice President of Marketing to plan and execute conferences, grow customer relations, and manage the sales & marketing team budget.Business Development: Worked with the Senior Vice President of Sales & Marketing to bring in and sign contracts with major carriers, such as British Airways. Participated in site visits, contract development and program implementation. Financial Management: Analyzed… Show more As Marketing and Finance Manager at HEICO Parts Group, I worked with the Senior Vice President of Marketing to plan and execute conferences, grow customer relations, and manage the sales & marketing team budget.Business Development: Worked with the Senior Vice President of Sales & Marketing to bring in and sign contracts with major carriers, such as British Airways. Participated in site visits, contract development and program implementation. Financial Management: Analyzed monthly sales and created customized reports monthly for sales team and senior management. Prepared and managed budgets for international sales team in excess of $10m. Completed inventory analysis during mergers and acquisitions.Event Management: Managed logistics and execution of large corporate events in the Americas, Europe, Middle East and Asia. Liaised with customers, exhibitors, and contractors before and during the conferences and trade shows. Assisted on-site at exhibitions, managing the booth and planning customer events to facilitate further sales. Planned and led quarterly business retreats for the whole of Sales & Marketing, New Parts Development and Operations (20-30 employees).Marketing and Advertising: Managed ad campaigns - communicating with trade show and magazine contacts to get premium advertising space and encourage editorials about HEICO products and services. Oversaw creative process for a new website - making sure the site was functional for customers to search HEICO products while also maintaining our brand image. Show less