Adrianne C. Smith Email & Phone Number

New York, NY, US

St. Louis, MO, US

New York, New York, US

Generate awareness and create access and pathways for underrepresented talent to excel in advertising, marketing, media and creative industries.

London, London, GB

New York, New York, US

Vision Corps Media Group is a media incubation company developed to create new content for current and emerging media outlets. We also recruit and cultivate new talent for advertising, media, marketing and production companies ranging from entry level to mid-senior level.

The Group is trailblazing a new approach to the business of advertising, offering better value through a better partnership between clients and creative teams. We offer clients big agency talent and execution that acts as an extension of your marketing team. We offer creatives a chance to get in on the ground floor of every campaign they work on, allowing.

Soul of the South Networks (SSN) was the first and only broadcast network to focus on the unique experiences of the 20 million African Americans living in the South. SSN was 24-hour regional broadcast digital television network that targeted Southern markets that have a high concentration of African-Americans.

Developed company’s growth and development strategies as well as actively pitched new business opportunities. Developed and managed media and communication strategies for all clients. Managed client relationships for companies and organizations such as CDC’s Youth Media Campaign, VERB; the Heritage Network, World African Network, Harlem Business Alliance.

Washington, DC, US

The Center for Excellence in Advertising was a diversity and inclusion initiative designed to assist in the transformation of the advertising industry by training and developing new entry and mid-senior level management talent from non-advertising fields to be hired to work in various positions at advertising agencies. The primary focus areas were.

Sr. Vice President – Ad Director, AdHere Network Developed website affiliate and advertising sales procurement strategies and goals for companies launch. Recruited and hired new sales associates and consultants. Managed all sales and marketing team personnel. Generated initial advertising sales revenue for company.

Vice President – Ad Sales, African Heritage Network Developed sales strategies for primary and secondary advertising targets for syndicated television programs including New York Undercover, AHN Movie of the Month and AHN Primetime Specials. Led all new business pitches for company. Increased sales revenues from $3.8 million to $20 million

Chicago, Illinois, US

Media Buyer/Planner, Leo Burnett Advertising Agency Developed media plans for three Kellogg Company adult brand cereals. Executed media buys totaling more than $45 million including television, print, outdoor and radio. Managed added value sampling opportunities resulting in the distribution of over 500,000 samples to consumers.

Course Work, Training The Trainer

Ba, English