Christopher Adrian Peter Email & Phone Number

Victoria, Australia

Sales and distribution to the new and existing accounts in the Southeastern Victoria Trade marketing activations in key accounts Developing strong business relationships with KOLs in the region Debtor management

Bayswater, Victoria, Australia

Practiced all safety protocols and ensured punctual delivery for customers Ensured cargo integrity with frequent inspections before and during the delivery process Master the company delivery software

Lund, Skåne County, Sweden

o Responded to customer inquiries via phone and email addressing concerns and providing accurate information.o Assisted customers in navigating services, troubleshooting issues, and placing orders, to improve customer satisfaction.o Managed a high volume of incoming calls, consistently meeting or exceeding call handling targets.o Collaborated with cross-functional teams to resolve complex issues, escalating cases as necessary to ensure swift resolution.o Maintained detailed records of interactions, feedback, and resolutions in the CRM system

Sri Lanka

Key deliverables & achievements Business or Sector Education • Developing the Sales strategy for overall business growth • Increased sales by 33% during the first year through the below initiatives.o listed new products to new & existing accounts & launched new products to generate sales.o Sales initiatives- sales promotions, and sales drives, in creating disproportionate in-store visibility.• Negotiated and launched the products to 5 leading retail chains to increase the penetration to reach new markets. This would triple the account coverage in the short to mid-term.

Colombo, Western, Sri Lanka

Key deliverables and -achievements Business or Sector Manufacturing • Developing the Business Strategy for overall volume growth - highest sales in Dec 2020 - 90% over the average sales thru sales promotions and sales performance bonus schemes. • Recruited and facilitated the onboarding process to critical roles and managed them to deliver desired results. • Instrumental in starting up a manufacturing facility for Business vertical integration to overcome the bargaining powers of the suppliers, thus reducing the lead time by 50%. • Initiated dialogues with leading real estate companies and with a leading furniture retailer to become Furniture Business Partners. Signed agreements with 2 of the Vila and Apartment projects.

Sri Lanka

Key deliverables and achievements Business or Sector: Sales & Distribution• Developed Institutional Business Strategy. Formed a team and appointed 2 mega business partners in strategic locations to reach the potential accounts. Developed PDs and KPIs to monitor performance. • increased the sales by - volume by 52% and value by 53%• increased the accounts coverage by 300% during the 1st year. • Project Manager for the Chiller deployment• the largest chiller deployment by any organization in the country in a single project. Deployed over 3100 chillers in the trade and maintained to increase cold chain integrity. Increased sales of liquid and culture dairy products by over 25% during the 1st 6 months. • Category management for the Butter & Cheese• increased the volumes by 50% as against the same period and accounts reached by 80%.

Addis Ababa, Ethiopia

Key deliverables and achievements• Developed the Sales Strategy and implemented it for the newly formed JV. o Recruited high talents for critical roles and trained them in Sri Lanka & Ethiopia. o Established the distribution network- listed 1600 accounts for direct distribution in more than the top 25 cities. o Developed the master database and SOPs to manage the operation.o Introduced performance-based incentive schemes to motivate the team.o Created disproportionate brand visibility- in stores and outdoors. Installed 1300 dealer boards and 20 road hoardings countrywide. Created the largest shelf display ever within the Fonterra OPCOs. o Became the market leader within the first 2 years - 48% MS, overtaking the main competitor- NIDO.

Sri Lanka

Sri Lanka

Sri Lanka

Sri Lanka