Adrian Phillips Email & Phone Number

Waltham, MA, US

Dynatrace provides unmatched value to DevSecOps to leverage their data to understand how their code, services, and infrastructure are impacting the health and risk of their business in real-time. My role is to help lead the talented team of PMMs that are helping customers increase business resiliency with their infrastructure, logs, application security.

Waltham, MA, US

My focus is leading the team of team of world-class product marketing managers responsible for accelerating the growth of our Infrastructure Observability, Log Analytics, and Tech Alliance solutions. For IT Ops and SREs, we provide automatic and intelligent observability across cloud and hybrid environments with continuous auto-discovery of hosts, VMs.

Waltham, MA, US

Dynatrace simplifies cloud complexity with Software Intelligence — observability, automation, AI, and cloud-native application security in one platform.

Raleigh, NC, US

Leading the team of product marketers and technical marketing managers responsible for the adoption and growth of Red Hat's Hybrid Cloud Experience. As Red Hat and the market shift to SaaS, and away from the traditional self-managed application environments for RHEL, OpenShift, and Ansible, our team collaborates across the enterprise to bring Red Hat's.

Raleigh, NC, US

Leading the team of product marketers, technical marketing managers, and marketing managers responsible for Red Hat's management portfolio of cloud-based and on-premises products that simplify the scaling, securing, and automation of enterprise infrastructure. Additional responsibilities include collaborating cross-functionally and globally to ensure the.

Raleigh, NC, US

Leading the digital marketing, sales enablement, partner enablement, executive briefings, and portfolio messaging for Red Hat's cloud management and automation solutions, which includes Red Hat Ansible Automation Platform, Insights for Red Hat Enterprise Linux, and Satellite. Focused on the full customer lifecycle, including net new customers and renewal.

Monteagle, Tennessee, US

• SDG is a certified systems integrator that bridges the implementation gap between the world’s leading technology providers, like Red Hat and Docker, and enterprises needing to transform their applications.
• Increased traffic and qualified leads to website by 1400% YOY by launching digital ad campaigns, building web pages and landing pages, creating and sponsoring compelling new content, and developing email campaigns.
• Unlocked stalled opportunities for mid-market by launching a lead capture program that enables prospects to have a fully-provisioned cloud environment of OpenShift or Docker EE within 2 hours, and receive a 5-day.
• Architected and launched new solution offerings using integrated marketing and customer nurture strategies, creating new pipeline of inbound leads from IT buyers and generating additional revenue stream.
• Developed and wrote messaging, positioning, and content for seven new DevOps offerings, including blogs, solution briefs, data sheets, and whitepapers, increasing brand awareness and accelerating the sales cycle.
• Designed sales and marketing collateral using Adobe Creative Suite to expand content library and improve branding.

Raleigh, North Carolina, US

• Recruited to executive team to lead product and marketing strategy to enterprise market for a highly innovative, pre-revenue AI/machine learning startup.
• Developed messaging and positioning for newly-patented technology, launched new website, and created sales collateral, resulting in substantial seed-round investments, including largest to date from Wolfpack Investor.
• Directed a client-facing team of data scientists and designers to create and present product demos, showcasing the unique capabilities of Diveplane’s “Understandable AI” machine learning platform.
• Helped secure company’s first sales by performing and monitoring business development, including qualifying inbound leads, attending sales calls, building channel partners, and cultivating industry relationships.
• Used primary and secondary research in preparation for go-to-market strategy development.
• Developed Closed Alpha pilot program for 30 users comprised of data scientists, developers, and AI specialists.

Fort Lauderdale, FL, US

• Directed a portfolio of 4 products for ShareFile, a B2B SaaS solution with $210M in ARR, enabling 350 dedicated sales people, 50 marketers, 25 product managers, and 3,000 channel partners to drive pipeline and revenue.
• Led strategic planning, designed and executed launches, and managed the go-to-market strategies & budgets for Citrix's fastest-growing products. Oversaw market research and the analysis & definition of target buyers.
• Positioned ShareFile to be recognized as a "leader" in the GARTNER MAGIC QUADRANT for 4 years running.
• Maintained a 30% CAGR, the highest of any product line at Citrix.
• Increased average deal size 30% by packaging existing products into new solutions.
• Achieved 60% year-over-year reduction in churn by conducting segmentation of defected customers.

Mountain View, California, US

• Reporting to CEO of a cloud-based video streaming & monetization platform startup, led development and execution of the integrated marketing strategy for the product, Media Content Platform (MCP). Anvato was an unknown.
• Credited for successfully building and launching the product, enabling subsequent acquisition by Google.
• Promoted Anvato as a TV industry disruptor and the first to live stream the Super Bowl using cloud software.
• Improved press relations, reversed credibility concerns, and raised awareness through crisis communications.
• Increased qualified leads 300% and yielded multiple industry awards including NewBay Media's NAB 2015 Best of Show Award by launching effective campaigns to validate company's unique value proposition.
• Increased online traffic 200% and doubled Twitter & LinkedIn follows by leading demand generation efforts. Syndicated content, launched blog, maximized paid search, and leveraged social media and e-newsletters.

San Jose, CA, US

• Joined Cisco by way of the acquisition of Inlet Technologies in 2011.
• Secured over $10M in sales by managing & marketing 2 products (VOD and Uncompressed Video Transport).
• Elevated product brands through the targeted design and execution of go-to-market strategies.
• Gained support to launch a managed transcoding service offering by presenting SaaS business case to executives.
• Collaborated with internal & external stakeholders to shape marketing strategies for a highly competitive market.
• Supported sale of Inlet to Cisco by revitalizing the struggling VOD product to secure multimillion-dollar contract renewals from client accounts including MLB ADVANCED MEDIA and XBOX.

Sacramento, California, US

• Managed McClatchy's online SaaS-based content management system (CMS) used to publish and monetize content at major daily papers like Miami Herald, Sacramento Bee, and Raleigh News & Observer. As the product owner, was.
• Contributed to the first product release in 2 years by prioritizing and meeting customer requirements.
• Collaborated cross-functionally to develop and deliver interactive marketing strategies to help customers grow their audience, increase advertising revenues, improve website KPIs, and reduce operational expenses.
• Performed annual build-versus-buy, ROI, and competitive analyses.
• Co-managed 2 product managers.

St. Petersburg, FL, US

• Managed the team responsible for creating, publishing, and marketing the online website of the Tampa Bay Times, tampabay.com. Created unique digital content, drove marketing programs, led the site's rebranding efforts.
• Product managed the content management system for a Pulitzer Prize-winning newspaper.
• "Viral Marketing" topic presenter at NAA Marketing Conference; featured in AdAge for drawing "ooo's and ah's."
• NAA's Digital Edge Award, 4x winner (2005-2008).
• Drove innovation by creating and launching t*cast, their first-ever podcast.
• Judge on local TV reality show

• Founded and operated a multimedia production company, specializing in B2B video production, video compression, design services, and digital marketing. Developed local and national B2B/B2C customers.
• Doubled sales year over year
• Managed 4 contractors

Richmond, VA, US

• Online editor for major news events, contributing to the site receiving numerous industry awards, including the prestigious Edward R. Murrow Award. Pioneered efforts to produce internet news videos that published.
• Green Eye Shade Excellence in Journalism Award winner (2001-2003).
• Featured as a thought leader in The Hartford Courant, Online Journalism Review, and Editor & Publisher.
• Invited by Jim Lehrer to be interviewed as a guest on PBS NewsHour as an innovator in multimedia convergence.

Ba, Communication And Media Studies

Electronic Media