Adrian Ruiz Email & Phone Number

Montreal, Quebec, Canada

• Responsible for measuring and evaluating marketing performance, supporting demand generation and integrated marketing campaigns.
• Build/maintain reliable performance tracking through stable and accurate marketing-generated lead attribution models.
• Create/manage an efficient reporting infrastructure that provides daily insight for campaignoptimization as well as regular executive-level ROI analysis.
• Develop, document, and ensure adherence to team standard operating… Show more
• Develop, document, and ensure adherence to team standard operating procedures (SOPs)in collaboration with the Digital Marketing Director.
• Organize and manage the team’s digital assets.

Alberta, Canada

Specialized in Keap Max Classic (CRM) for Small Business, responsible for digital marketing, social media, marketing automation, CMS platforms, content creation, UX, ad paid campaigns, and SEO.Achievements: Increased client budget by 50% due to successful campaign results. Became the key point of contact for the agency's most important client within 11.

Mexico City Area, Mexico

Collaborated closely with sales stakeholders to align marketing strategies and resources for increased awareness and demand generation through digital campaigns in social, search, and web platforms.Analyzed campaign performance and optimized for improved CTR, traffic, followers, and registration forms.I effectively owned and managed the events calendar.

México

Specialized in CMS Websites (Wordpress) SEM, SEO, Analytics, social media campaigns, paid media, Google AdWords, and UX.Achievements: Provided SEO recommendations resulting in a 20% increase in website traffic and a 30% growth in INLAC's social media user base. Increased attendance at annual congress by 15%.

México

Developed marketing strategies, designed user experiences, monitoring SEO, SEM, and web analytics.Led cross-functional teams and conducted market analysis for pricing and promotion decisions.Identified new business opportunities through market research.Generated effective sales presentations for national sales force and optimized workflows between.

México

Planned, implemented, and managed campaigns, coordinated with creative agencies, and handled media planning and negotiation.Managed media investment, rates, packages, and positions.Supervised a team of Media Planner Executives.Achievements: Successfully increased Heinz's brand investment from $1M to $20M through effective management and results.

México

Managed media investment for assigned brands (Banorte/Fuji Film/Mexicana).Developed demand-generating campaigns and implemented new marketing strategies. Achievements: Received a promotion within 6 months. Maintained Fuji as a client after a successful sales pitch.

Master Of Internet Business, Negocios

Diplomado, Estrategias Para La Planeación Y Contratación De Medios En México

Diplomado Especialidad En Comunicación Y Publicidad, Marketing

Licenciatura En Mercadotecnia, Comunicación Y Publicidad

Education record