Adrián Seyffert Salinas Email & Phone Number

Monterrey, N.L., Mx

Monterrey, Nuevo León, Mexico

Monterrey, Nuevo León, Mexico

• Identified business opportunities for Sigma Alimentos through a Funnel process.• Followed a filtering and a broad / in-depth analysis structure to evaluate new business opportunities.• In charge of developing a business model for a project in the Traditional Trade channel in Mexico.• Participated in an international scouting process to evaluate startups to be technology providers for the project.• Prepared and coordinated stakeholders for a pilot test.

Monterrey, Nuevo León, Mexico

GrillHouse by Sigma.I developed a complete process manual for grilling classes and events.I designed a manual for the creation of a Culinary Center in Guadalajara including processes, layout, a complete bill of materials, considerations, etc. It is expected to open in 2023.

Monterrey Area, Mexico

• Managed and directed the day-to-day operations of the Official Store and the Culinary Center.• Directed and promoted store sales through the development of commercial strategies, which helped to meet sales goals 97% of the periods.• Developed commercial strategies such as the "Basic Kit and Impulse Purchases" to increase the profitability of the business by 5% and 0.7% respectively.• Created different promotion strategies through sales analysis in conjunction with the MKT… Show more • Managed and directed the day-to-day operations of the Official Store and the Culinary Center.• Directed and promoted store sales through the development of commercial strategies, which helped to meet sales goals 97% of the periods.• Developed commercial strategies such as the "Basic Kit and Impulse Purchases" to increase the profitability of the business by 5% and 0.7% respectively.• Created different promotion strategies through sales analysis in conjunction with the MKT department.• I was responsible for resolving complaints and problems with clients, which led to increased customer satisfaction and service.• Organized corporate and public events at the Culinary Center.• Managed the budgets of the store and the monetary records complying with 100% accuracy.• I was responsible for the control of physical and digital cycle inventories, achieving 100% accuracy.• I ensured compliance with the standards of order, organization, and proper documentation of administrative and operational processes (5S's). 98% accuracy.• I designed and executed store layout, shelves, and decoration of the Official Store and the Culinary Center Show less

Monterrey Area, Mexico

• I was responsible for generating, together with my team, 96% of the prospects admitted to the company through a series of online, face-to-face and recommendation campaigns.o Online campaigns: Google Ads and Social Networks. Conversion rate: 4% and 1% respectively.o Face-to-face campaigns: Field prospecting and sporting/social events. Combined conversion rate: 1%o Recommendation campaign: Solar Ambassador. Conversion rate: 33%.• I managed to take the website from position… Show more • I was responsible for generating, together with my team, 96% of the prospects admitted to the company through a series of online, face-to-face and recommendation campaigns.o Online campaigns: Google Ads and Social Networks. Conversion rate: 4% and 1% respectively.o Face-to-face campaigns: Field prospecting and sporting/social events. Combined conversion rate: 1%o Recommendation campaign: Solar Ambassador. Conversion rate: 33%.• I managed to take the website from position #8 to #1 in Google with the analysis of search keywords and the design of the web page and digital content.• I executed photo and video content for different campaigns and social media posts (photo studio + drone). Show less

Monterrey Area, Mexico

• Fully developed the HR department by designing and establishing rules, processes, and procedures.• Analyzed and designed more than 25 job descriptions and job profiles for the company.• I executed all the recruitment and selection processes (administrative + operational); approx. 80 job positions.• I designed the KPI's for all the departments of the company at the managerial and operational level.• I was responsible for developing compensation schemes for all employees.• I… Show more • Fully developed the HR department by designing and establishing rules, processes, and procedures.• Analyzed and designed more than 25 job descriptions and job profiles for the company.• I executed all the recruitment and selection processes (administrative + operational); approx. 80 job positions.• I designed the KPI's for all the departments of the company at the managerial and operational level.• I was responsible for developing compensation schemes for all employees.• I acted as an advisor with the other managers with the management of labor relations with the employees.• Designed and used staff integration strategies to increase effectiveness and decrease employee turnover. Show less

Content Creation - Grilling Project http://www.facebook.com/fogoteca

San Pedro Garza García

• I carried out diagnoses to identify HR needs in companies in the manufacturing and service industries.• I instituted HR rules, processes, procedures including the formalization of job descriptions and profiles, compensation schemes and salary tabulators.• Executed recruitment and selection processes for administrative and operational staff (English and Spanish); approx. 110 processes.

Monterrey Area, Mexico

Application and interpretation of Psychometric TestsMember of the Recruitment and Selection CommitteeIntern AdministrationInterviews (English and Spanish)Corporate Values ProjectOrganizational developmentPerformance evaluationsSpecial Projects (Psychometrics)Payroll and Compensations

Monterrey Area, Mexico

Fixed assetsInformation for Internal and External AuditorsDepreciationAdministration of the Vehicle Park

Mede / Full-Time Mba

Mba - International Exchange, 3.66 Gpa

Bachelor Of Business Administration (B.B.A.), Business Administration And Management, General

Business Administration And Management, General