Adrian St Clair Walcott Cmgr Ccmi Email & Phone Number

London, London, GB

We help organisations understand and track the fundamentals of their culture to help them drive real change.Services include:- Mergers & Acquisition- Diversity, Equity & Inclusion- Employee Wellbeing & Engagement- Start ups & Scale ups- Digital Transformation- Sustainability- PurposeClients include: The FA, BNP Paribus, World Bank, Network Rail, Smith &.

Oxford, Oxfordshire, GB

London, GB

Aimed at action orientated organisations and brave leadership focused on improving representation from attraction, selection, onboarding & retention to Board level

London, GB

London, GB

London, GB

London, Stratford, GB

London, England, GB

• Reporting to the Brand and Marketing Director, leading a Pan European team of 20 with £M budget responsibility
• Led the global repositioning of the brand, including establishing new company values and a refreshed commercially driven visual identity offering a cost saving of 1M
• Activated the inaugural pan European campaign “Stories Are Waiting” Campaign deploying tv, digital platforms and social media. Including all strategic media planning and buying in our core markets.- TV coverage above.
• Established new station, onboard marketing & digital capability along with a reinvigorated product marketing planning process which has seen the following successes- Overall French provinces sales increased by 13%.
• Reinvigorated the in-house design management & consultancy team, offering newly evolved responsibilities in brand identity management including guideline education and tools across all central functions(hr, internal.

London, England, GB

London, GB

• Activate Barclays’ Brand across TV, Radio, Press, Digital (Including Social Media), Brand Design, Branch Merchandising and ATM Marketing. Delivering over 70 commercially effective marketing campaigns.
• Lead the brand education & creative performance management of our roster agencies and campaign delivery teams across all channels & product categories. Over 400 marketing personnel globally.
• Activate Barclays’ Brand across all employee channels, including all Internal communication on & off line (including social collaboration tools & ambient branding), in order to support the following agenda’s: HR.
• Providing leadership, strategic direction, coordination and overall management of the 2012 brand internalisation strategy including the delivery of the communication activity plan to 30,000 employees across the UK
• Owned the brand Workstream for the muliti award winning Flagship Design & Concept Sore Innovation at Number 1 Piccadilly W1 – managing the reinterpretation of the brand across all new & existing customer touch points..
• Built new colleague internal marketing capability/innovations from proof of concept to implementation across Barclays

London, GB

• Supported the group brand repositioning strategy, managing the delivery of new visual and verbal identity guidelines for a number of channels including direct marketing, literature, branch marketing POS, digital and.
• Created and delivered a group wide brand positioning identity training workshops (as part of a £1.5m budget) to internalise the brand across our global footprint to Barclays employees, & creative agency suppliers
• Led a customer insight driven Barclays Brand launch into India – leading the launch campaign, across TV, press, outdoor, airport advertising & gorilla Marketing including media Agency deployment
• Led the brand Workstream for the product 3D design, naming, launch and support communication for Barclays Pinsentry

London, GB

• Managed the delivery of all campaign activity translating the annual marketing objectives into customer insight driven acquisition, retention and cross selling based customer engagement opportunities.
• Lead campaign manager supporting the development of a new premier business working with research and proposition development teams with responsibility for generating all campaign collateral & fulfillment.

London, GB

• Managed the delivery of all campaign activity translating the annual marketing objectives into customer insight driven acquisition, retention and cross/up selling based customer engagement opportunities.
• Delivered the first ever integrated through the line campaign in Business Banking- leveraging the Samuel Jackson ATL Campaign.

London, London, GB

• Responsible for briefing agency creative teams and overseeing execution across TV, Radio Press, Outdoor, PR, Event Management, Merchandising & 3D design for Benson & Hedges

• Working directly with Nestle and Unilever Clients, my role was to help respective brand managers achieve agreed objectives
• Managed the delivery of several brand building campaigns for the MILO brand, including consumer promotions across TV, Radio, Press, Outdoor
• Delivered the repositioning of the OMO brand, working with insight teams to build and communicate the refreshed proposition.

Ma, Strategic Marketing Management

Ba, Politics And Economics

Education record