As General Manager, driving the vision and purpose of Stratmore, I am excited how much we have achieved with our new brand positioning and new ‘voice’.For over 65 years Stratmore (previously Fraser Brown & Stratmore) has been quietly achieving great results in providing quality, locally made products (and expert advice) for major projects across New Zealand. Products such as concrete reinforcing, waterproofing, repair, coating, and adhesion solutions have gone into such significant… Show more As General Manager, driving the vision and purpose of Stratmore, I am excited how much we have achieved with our new brand positioning and new ‘voice’.For over 65 years Stratmore (previously Fraser Brown & Stratmore) has been quietly achieving great results in providing quality, locally made products (and expert advice) for major projects across New Zealand. Products such as concrete reinforcing, waterproofing, repair, coating, and adhesion solutions have gone into such significant projects as:• Auckland International Airport.• Clyde Quay Apartments, Wellington.• Sky Tower, Auckland.• The Museum of New Zealand, Wellington.• Moa Point Waste Water Treatment Plant, Wellington.• WestpacTrust Stadium.• Burger King Distribution, Auckland.• Dunedin Railway Station.• Manukau Waste Water Project.• Auckland International Airport Runway.• Mercury Energy Tunnel (Vector tunnel).• Viaduct Basin developments.• Northern Gateway Alliance projects.It is time to now recognise those successes and acknowledge our people.Our team is comprised of senior, well experienced sales experts that cover the country. They are ably assisted with: a highly knowledgeable sales support team; a resident chemist developing and innovating product; and a senior management team. These people are further complemented by our skilled production crew, who daily craft hard-working products that are, for the most part, unseen on construction sites around the country. I am proud of them all and proud to be a part of that team.At the end of the day, at our heart is the word SOLUTIONS. How we arrive at and deliver those solutions shapes what Stratmore stands for and our reputation in the market. Show less

STRATEGIC + TACTICAL BRAND CONSULTINGBRAND THINKING + STORYTELLINGThe purpose of Genisis is to enable better business, through aligning the business to the brand. We act as a 'circuit breaker', a disruptor, to promote new thinking and innovation charged by the brand ID.We provide end2end value from collaborative conversations, incisive thinking, down-to-earth strategy, compelling storytelling through to well-managed implementation and actualisation.Genisis is a… Show more STRATEGIC + TACTICAL BRAND CONSULTINGBRAND THINKING + STORYTELLINGThe purpose of Genisis is to enable better business, through aligning the business to the brand. We act as a 'circuit breaker', a disruptor, to promote new thinking and innovation charged by the brand ID.We provide end2end value from collaborative conversations, incisive thinking, down-to-earth strategy, compelling storytelling through to well-managed implementation and actualisation.Genisis is a Wellington-based brand consultancy, working with clients in sectors such as manufacturing/engineering, bio-tech, health, energy, education, transport/courier, IT, professional services, primary produce, agriculture and fast moving consumer goods.As founder of Genisis, Adrian Woodliffe offers a background in strategic branding, marketing, management consulting and has had strategic roles within some of New Zealand’s leading brand/design agencies. He has also worked client-side as a strategic marketer.Some examples of the brand work that Adrian has been strategically and tactically involved with over the years are: - Unilever, Lotteries Commission, Colgate Palmolive, Icebreaker, Sun Alliance, Datacraft. Transpower, ACC, Contact Energy, Agri-Quality (now AsureQuality), MCo, New Zealand Wool Board, Nelson-Marlborough Institute of Technology (NMIT), Tasman Tanning, the Axiam Group, InfoPower, Millars Electrical Contractors, Redvespa, .NZ Registry Services, and Medical Protection Society. Show less

day to day operations of the business / strategic involvement with clients / business development / relationship management / contract negotiations + implementation

general executive contract placement / developed presence in the creative industry

brand strategy lead / business development / development of new business networks and partnerships

brand strategy + implementation / business development