Adrienne Freeman Email and Phone Number
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Adrienne is an Alumna from the University of Arkansas with a Bachelor of Science in Merchandising and Product Development and a Minor in Marketing from the Sam Walton College of Business. Her career has focused on strategically leading multi-million dollar P&Ls, assorting sku-intensive categories, and managing cross-functional relationships to deliver best-in-class Omni channel experiences in both traditional and DSD categories.With 8+ years of Walmart merchandising experience and a track record of high performing retail programs, her expertise includes strategy development, business analysis, driving innovation, scaling initiatives, creating process efficiencies, and forging strong small business and CPG supplier relationships/joint business plans.
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Merchandise DirectorWalmart Mar 2023 - PresentBentonville, Arkansas, Us -
Senior MerchantWalmart Feb 2022 - Feb 2023Bentonville, Arkansas, Us -
MerchantWalmart Jun 2019 - Apr 2022Bentonville, Arkansas, UsCraft Beer Merchant for Walmart Central US Division. Implemented and executed regional merchandising strategy, reinvigorated Walmart craft beer experience, negotiated trade deals, and acquired 100+ new supplier/brand partnerships. Consistently delivered sales and profit results, growing the business over +46%Key Initiatives/Projects:-Leveraged market data and SQL to generate an algorithm capable of determining the strongest assortment per store across a 5,000+ sku category-Collaborated with digital merchandising partners to develop online retail programs and accelerate Online Grocery offerings.-Invented and implemented "Drink Local" display campaign in 100+ stores to support brewers impacted by COVID-19 closures, keeping dozens of breweries open and fully staffed.-Led national launch of "Black is Beautiful" program across 600 stores to drive Walmart diversity and inclusion efforts--indirectly raising $30,000 in funds towards organizations supporting Diversity, Equity, and Inclusion over two years.-Led total Adult Beverage Store of the Community strategy to expand minority-owned business partnerships in Chicago, IL, acquiring 8 new diverse supplier (Black, Hispanic, and Women-owned) relationships across beer, wine, and spirits in the area.-Initiated the first Craft Beer Supplier resource guides and talent development content. -
Associate BuyerWalmart Jan 2018 - Jun 2019Bentonville, Arkansas, UsCategory: Adult Beverage Single Serves-Manage multi-million dollar category P&L, growing business +20%-Select assortment for 4,000+ stores-Drive innovation into market via features, ads, and demos-Manage in-stock and wholesaler logisticsAccomplishments-Drove pilot program to move singles from back-of-store open air fixtures to front-end coolers-Launched sale of craft beer singles in Walmart retail-Partnered with supplier to launch innovation tailored for our Hispanic customers (Sol Chelada). Item sold 360 units/store/week.-First retailer to drive an on-premise item (Bud Light St. Patrick's Day Singles) to retail. Achieved 93% sellthru in 5 days. -
Merchandise SpecialistWalmart Jan 2016 - Jan 2018Bentonville, Arkansas, Us• Develop buying skills by managing assortment selection/development, pricing strategies, and display/demo programming for $18M portfolio• Analyze sales/competitive market data and provide insights to maximize category sales• Build financial plans/forecasts for total category ($3B) via assortment planning and unit planning to assist budget development• Key liaison between cross-functional teams and suppliers to build strong, strategic relationships to support business needs• Led in-store marketing process (monthly grocery ads) for total department; managed expansion of category footprint from 23 to 48 states• Serve as Feature Planning Team Lead for total dept; communicate information to stores/suppliers/distributors to ensure execution• Provide store and supplier support via remedy tickets, item authorizations, and pricing updates• On-board and mentor new associates to develop performance and teach best practicesACCOMPLISHMENTS• Awarded "Business Partner of the Quarter" for Dpt. 96 (Adult Beverages) within 7 months in seat• Led development of new (automated) reporting efficiencies for suppliers and distributors for the entire dept.• Revamped item file with uniform item descriptions for customers and the company for 25,000 items across 4,100 stores (Total US and PR)—1st time achievement for category and dept.• Innovated and automated the item creation process, saving 3100 man hours (annually) and preserving item file integrity• Discovered issue with modular check-in process. Led business analytics team to develop reporting that identified “Not on File” items that would that would not scan into store; alleviating a $52M risk• Used data-mining to identify store level distrubutor information and communicate reporting and assortment matrixes to distributors, improving execution--1st time achievement for total department -
AssociateMaterial Concepts Group Jan 2015 - Dec 2015Marketing Associate•Promote products and services of the brand to individual clients and potential business-to-business partners•Listen to customer needs and build relationships with clients to deliver a satisfying service experience•Responsible for managing accounts for and invoicing business-to-business transactions•Regularly analyze data concerning customer information, revenues, profits, and loss•Develop a strong social media presence, promotional materials, and general online representationProduction Associate•Manage the fast-paced environment of completing apparel orders in a timely manner using industrial sewing machines, cover stitch machines, and advanced hand work•Responsible for tracking, receipt, and delivery of all orders for business-to-business clients. -
Assistant Sales ManagerLane Bryant Apr 2015 - Sep 2015New Albany, Ohio, Us•Tracked daily KPI's to evaluate performance of all categories; pulled levers as necessary to drive metrics, causing store to beat sales, profit, membership, and inventory budgets for the year• Executed marketing promotion plans and coordinated floor resets• Completed shipment check-ins and audits• Reinforced all loss prevention and safety policies, improving store shrink by 3%• Drove "customer first" training initiative with store team involving improved service techniques, understanding how to style all body types, and education of how to develop full wardrobes. Trainings led to increased positive feedback scores from customers. -
Assistant ManagerNew York & Company Aug 2014 - Apr 2015New York, New York, Us• Set and monitored store financial plans, inventory, and shrink• Managed daily funds processing and bank deposits• Drove conversion/impulse sales via effective merchandise displays• Resident product knowledge expert for district • Onboarded staff to ensure bench strength, career paths and succession -
Management Support AssociateNew York & Company Jun 2013 - Aug 2014New York, New York, Us• Promote private brands and customer loyalty program• Drive key performance metrics: dollars per transaction, units per transaction, customer conversion, and store credit accounts • Develop high conversion displays -
Assistant Designer (Intern)August Lou Designs May 2014 - Aug 2014Category: Infant and Toddler's Clothing/Accessories• Project upcoming industry trends to develop new assortment• Create computerized patterns and assemble garments• Coordinate commercial photoshoots• Execute weekly marketing strategy
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Student AttendeeMagic Trade Show 2014 - 2014Santa Monica, Ca, Us -
Resident AssistantUniversity Of Arkansas Housing Aug 2012 - May 2013•Assessed and responded to the needs of floor residents•Created, planned, and implemented educational, social, and recreational programs •Acted as a liaison between residents and Department of Residence Life •Counseled peers on personal, academic, and career concerns •Managed various administrative duties including maintenance requests, incident reports, and room transfers •Enforced and upheld university policies
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Student StaffUniversity Of Arkansas (Dale Bumpers College) Aug 2010 - May 2012• Assist students, faculty, staff and visitors conducting business in the building• Complete data entry of new apparel-focused research studies for various graduate students• Develop displays within building to showcase high performing student projects• Create records for future/current student internships
Adrienne Freeman Skills
Adrienne Freeman Education Details
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University Of ArkansasMerchandising And Product Development -
University Of ArkansasBusiness Marketing -
Watson Chapel High SchoolHigh School Diploma
Frequently Asked Questions about Adrienne Freeman
What company does Adrienne Freeman work for?
Adrienne Freeman works for Walmart
What is Adrienne Freeman's role at the current company?
Adrienne Freeman's current role is Merchandising Director at Walmart (Dry Grocery Soups and Meals).
What is Adrienne Freeman's email address?
Adrienne Freeman's email address is ad****@****ail.com
What schools did Adrienne Freeman attend?
Adrienne Freeman attended University Of Arkansas, University Of Arkansas, Watson Chapel High School.
What are some of Adrienne Freeman's interests?
Adrienne Freeman has interest in Trend Analysis, Fashion Design, Volunteering, Economic Empowerment, Civil Rights And Social Action, Marketing, Education, Environment, Wind Symphony (Clarinet), Poverty Alleviation.
What skills is Adrienne Freeman known for?
Adrienne Freeman has skills like Retail Merchandising, Visual Merchandising, Marketing Strategy, Computer Aided Design, Pattern Making, Sewing/apparel Production, Trend Analysis, Microsoft Office, Adobe Creative Suite, Kaledo, Optitex, Customer Service.
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