Adrienne Black
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Adrienne Black Email & Phone Number

Social Media Manager & Content Strategist at Okayplayer.
Location: Brooklyn, New York, United States 12 work roles 2 schools
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Current company
Role
Social Media Manager & Content Strategist
Location
Brooklyn, New York, United States

Who is Adrienne Black? Overview

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Adrienne Black is listed as Social Media Manager & Content Strategist at Okayplayer., based in Brooklyn, New York, United States. AeroLeads shows a matched LinkedIn profile for Adrienne Black.

Adrienne Black previously worked as Social Media Manager at Okayplayer. and Social Media Coordinator at Billboard. Adrienne Black holds Bachelor Of Arts - Ba, Journalism from Liu Brooklyn.

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Email format at Okayplayer.

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Okayplayer.

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Profile bio

About Adrienne Black

Passionate about social media strategy and content creation, I bring a decade of experience in fostering engaging online communities and driving impactful digital campaigns. I've spearheaded global campaigns across platforms like TikTok, Instagram, Twitter, Facebook, and LinkedIn.At Sofar Sounds, I managed content strategy and daily posting for both global and local channels, collaborating seamlessly with cross-functional teams. I led the launch of our official TikTok page, driving brand awareness to a new audience and creating original content series. I have gained valuable insights and expanded my skill set significantly during my time spent at 11 Ounces, TIDAL, and Complex — where I played a pivotal role in managing social media accounts, focusing on audience engagement and growth. I've excelled in creating content calendars, coordinating with art designers, and managing brand accounts across various platforms. As well as curating compelling content, conducting artist interviews, and discovering emerging musicians.With a passion for creating impactful content and fostering audience engagement, I bring a unique blend of creativity, strategic thinking, and cross-functional collaboration to every project. Let's connect and explore opportunities to drive your brand's digital presence to new heights!

Listed skills include Social Media, Facebook, Microsoft Office, Social Networking, and 36 others.

Current workplace

Adrienne Black's current company

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Okayplayer.
Okayplayer.
Social Media Manager & Content Strategist
AeroLeads page
12 roles

Adrienne Black work experience

A career timeline built from the work history available for this profile.

Social Media Manager

Current

Us

- Manages Okayplayer coverage via Instagram & TikTok- Builds out social content calendar - Created/Designed assets for social - Copywriting, community management, video editing, asset/graphic creation- Coordinates with Editorial & Video Production team to boost content on social- Handled MTV VMA red carpet coverage

Jul 2024 - Present

Social Media Coordinator

New York, Ny, Us

- Assisted SEO & Social department with event promotion- Built social rollout for Billboard’s Women In Music & SXSW events- Garnered 412M+ impressions & 200M+ video views for both events- Managed Billboard Hip-Hop/R&B coverage via Instagram, Twitter, Facebook, & Threads- Created assets for Instagram via Photoshop

Feb 2024 - May 2024

Social Media Manager

Somerville, Ma, Us

- Managed content strategy & daily posting on Global channels (TikTok, Instagram, Twitter, Facebook, LinkedIn)- Managed daily posting for Global & 26 Local channels before team expansion- Launched official TikTok page — introducing brand, creating viral moments, and producing new original content & series- Copywriting, community management, video editing, asset/graphic creation- Worked on cross functional projects alongside Commercial Partnerships, Paid Social, Editorial, Concert Ops, and Customer Support teams- Created Social Guidelines handbook & trained incoming Local Leads- Worked alongside Curator team, guiding international team through Instagram Storytelling workshops- Assisted with brand partnership/curated show relationships

Oct 2021 - Dec 2023

Social Media Coordinator

New York, Ny, Us

Hip-Hop & R&B Summit - Reviewed panel discussions for best social video cuts- Delivered time codes to video team- Social copywriting- Scheduled posts for Twitter, Facebook, Instagram Feed, Instagram Stories, and TikTok- Collected performance data post eventLatin Music Week- Watched panel footage for best social video cuts- Delivered time codes to video team- Social copywriting- Scheduled posts for Twitter, Facebook, Instagram Feed, Instagram Stories, and TikTok

Aug 2021 - Sep 2021

Senior Manager Of Social Media Strategy & Content Development

New York, Ny, Us

- Creating content calendar for 11 Ounces' clients- Coordinating with designers on promotion assets for clients- Building pitch decks- Managing brand's Instagram & LinkedIn accountsSoundCloud- Manage brand's Twitch promotion on social (Twitter, Instagram, Facebook)- Build out content calendars and social plans for each Twitch program & YouTube series- Record time stamps for live streams to create social cut downs- Update programming calendar on Twitch- Moderate chat during live Twitch streams- Gather music submissions from fans for Link & Build live stream- Help host and transcribe full interviews for SCENES seriesAmazon Prime Video - Create social calendar for APV x NFL- Develop social copy for all of talent- Gather user generated content for Holiday Blitz programming- Outreach to NFL fans on social media for use of their content- Create cut downs from programming for social

Aug 2020 - Apr 2021

Social Media Manager

New York, Ny, Us

- Train incoming Social Media Coordinators- Build out social plan for how TIDAL will support album, song, video, and live event roll outs- Coordinate with Design, Marketing, and Editorial teams on ways to push content- Create new identities for social series- Build out Trello cards with incoming video content for Design Team to work on

Mar 2020 - Jul 2020

Social Media Coordinator

New York, Ny, Us

- Manage all brand’s social accounts (Twitter, Instagram, Facebook, LinkedIn)- Collaborate with Design team to create assets - Pre-promotion, on-site coverage, and post-promo for all live events and livestreams- Social content with artist visits (IG Live, Boardroom Sessions, Q&A, Deep Dive, etc.)- Build new IGTV content- Creating social copy for several depts. (Marketing, Editorial, Video, etc.)- Deliver full analytic reports post events/campaigns

May 2019 - Jul 2020

Social Media Manager

Los Angeles, Ca, Us

I was responsible for keeping Pigeons & Planes, Complex Music, and Everyday Struggle's social media accounts active and engaged on several platforms (TW, IG, & FB). - Focused on growing the company through engagement with the audience and becoming a leading source for information. - Edited videos for each specific social platform. - Monetized original news and social videos to boost accounts' profits.- Worked directly with art dept. to create assets to push engagement on news teams' features/articles/interviews.- Covered breaking news and live events.

Jun 2017 - Jan 2019

Staff Writer

Los Angeles, Ca, Us

As part of the Music team, I interviewed notable artists, premiered new songs and music videos. I was apart of many team debates to help solidify the order of several 'Best of...' lists, wrote blurbs for year end articles, etc.

Jun 2017 - Jan 2019

Contributing Writer At Pigeons & Planes

New York, New York, Us

- I was responsible for writing daily posts about music news, songs, videos, etc. - Discovered/covered emerging artists by carefully going through music submissions. - Constructed interviews with various risings and established artists.- Researched information for news stories as well as weekly original social clips and YouTube videos.

Feb 2014 - Aug 2018

Editorial Intern

New York, New York, Us

My responsibilities included writing new posts for the website, doing thorough research, gathering content as well as transcribing interviews.

Feb 2014 - Aug 2014

Intern

New York City, Ny, Us

I was responsible for assisting the staff of NBC's non-fiction production unit Peacock Productions. I aided producers with video research for NBC News, MSNBC and NBC Universal broadcasts. I alsologged videos and transcribed program segments including NBC's “Education Nation” initiative.

Sep 2011 - Dec 2011
2 education records

Adrienne Black education

Bachelor Of Arts - Ba, Journalism

Liu Brooklyn

Bachelor Of Arts (B.A.), Journalism

Inactive-1703030558-Liu Brooklyn
FAQ

Frequently asked questions about Adrienne Black

Quick answers generated from the profile data available on this page.

What company does Adrienne Black work for?

Adrienne Black works for Okayplayer..

What is Adrienne Black's role at Okayplayer.?

Adrienne Black is listed as Social Media Manager & Content Strategist at Okayplayer..

Where is Adrienne Black based?

Adrienne Black is based in Brooklyn, New York, United States while working with Okayplayer..

What companies has Adrienne Black worked for?

Adrienne Black has worked for Okayplayer., Billboard, Sofar Sounds, 11 Ounces, and Tidal.

How can I contact Adrienne Black?

You can use AeroLeads to view verified contact signals for Adrienne Black at Okayplayer., including work email, phone, and LinkedIn data when available.

What schools did Adrienne Black attend?

Adrienne Black holds Bachelor Of Arts - Ba, Journalism from Liu Brooklyn.

What skills is Adrienne Black known for?

Adrienne Black is listed with skills including Social Media, Facebook, Microsoft Office, Social Networking, Music, Entertainment, Photography, and Wordpress.

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