Adrienne R. Lofton

Adrienne R. Lofton Email and Phone Number

Global Vice President, Product Marketing, Brand Strategy & Integrated Go-to-Market at Google | Board Director | DEI Champion @ Google
Mountain View, CA
About Adrienne R. Lofton

Adrienne Lofton’s passion for storytelling and empowerment has impacted major brands and household names including Nike, Under Armour, and Target. A champion for underserved communities and marginalized voices, Adrienne is an industry leader who believes in a consumer focused approach to modern marketing. As the VP of Global Consumer Marketing at Google, Adrienne oversees the end-to-end Marketing funnel for Google’s Platforms & Ecosystems portfolio (inclusive of Android, Chrome, and Play). A proven brand builder and growth driver, Adrienne is credited with rapidly building awareness, perception, and consideration with target consumers around the globe. Adrienne also serves on the Board of Directors for Alaska Airlines, with a focus on the safety and innovation committees.Adrienne is an unabashed supporter of DEI, opening the door and amplifying the voices of minorities to create highly inclusive, valuable spaces. Adrienne prides herself in leading efforts that have consistently resulted in new market domination, multicultural and purpose-driven magnification, and the ability to identify and address unmet consumer needs.Hard work, constant curiosity, and a passion for equality are the foundation of Adrienne’s work. Her mission is to inspire and empower the world to unlock their greatest potential.

Adrienne R. Lofton's Current Company Details
Google

Google

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Global Vice President, Product Marketing, Brand Strategy & Integrated Go-to-Market at Google | Board Director | DEI Champion
Mountain View, CA
Website:
google.com
Employees:
1
Company phone:
916.253.7820
Adrienne R. Lofton Work Experience Details
  • Google
    Global Vice President, Product & Integrated Consumer Marketing | Platforms & Devices Division
    Google Jul 2024 - Present
    Mountain View, Ca, Us
  • Google
    Global Vice President, P&E Portfolio Integrated Marketing | Subscriptions Product Mktg (Photos & G1)
    Google Aug 2021 - Sep 2024
    Mountain View, Ca, Us
  • Alaska Airlines
    Member, Board Of Directors
    Alaska Airlines Oct 2021 - Present
    Seattle, Washington, Us
  • Nike
    Vice President, North America Chief Marketing Officer
    Nike Aug 2018 - Aug 2021
    Beaverton, Or, Us
  • Under Armour
    Senior Vice President, Global Brand Management, Marketing Operations & Philanthropy
    Under Armour Jan 2015 - Jul 2018
    Baltimore, Maryland, Us
  • Levi Strauss & Co.
    Svp | Chief Marketing Officer
    Levi Strauss & Co. Jan 2013 - Dec 2014
    San Francisco, California, Us
  • Under Armour
    Senior Director, Global Brand Marketing
    Under Armour Sep 2008 - Jan 2013
    Baltimore, Maryland, Us
  • Target
    Marketing Planning
    Target Jul 2005 - Sep 2008
    Minneapolis, Mn, Us

Adrienne R. Lofton Skills

Marketing Integrated Marketing Strategy Social Media Leadership Marketing Strategy Retail Brand Management Creative Direction Management Advertising Brand Development New Media Cross Functional Team Leadership Apparel Social Media Marketing Digital Marketing Marketing Communications Media Planning Sponsorship Strategic Planning Product Marketing Merchandising Event Planning Online Advertising Digital Media Marketing Research Online Marketing Segmentation Sports Marketing Strategic Partnerships Email Marketing Brand Awareness Digital Strategy Interactive Marketing Corporate Branding Social Influence Customer Insight Direct Marketing Marketing Management Footwear Market Research Competitive Analysis Mobile Marketing E Commerce Market Planning Relationship Marketing Multi Channel Marketing Analytics Media Buying

Adrienne R. Lofton Education Details

  • Howard University
    Howard University
    Business | Concentration: Marketing
  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Chief Marketing Officer Program

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What company does Adrienne R. Lofton work for?

Adrienne R. Lofton works for Google

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Adrienne R. Lofton's current role is Global Vice President, Product Marketing, Brand Strategy & Integrated Go-to-Market at Google | Board Director | DEI Champion.

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Adrienne R. Lofton attended Howard University, Northwestern University - Kellogg School Of Management.

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Adrienne R. Lofton has interest in Civil Rights And Social Action, Social Services, Economic Empowerment, Health.

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Adrienne R. Lofton has skills like Marketing, Integrated Marketing, Strategy, Social Media, Leadership, Marketing Strategy, Retail, Brand Management, Creative Direction, Management, Advertising, Brand Development.

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Adrienne R. Lofton's colleagues are James O'dwyer, Emilly Ramalho, Hilbert Aguilar, Sebastien Pineau, Rhonda Johnson, Sofusjogvan Fisker Hansen, Tom Z..

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