Hi I'm Adrienne! I'm the owner and founder of Powerplay Media. I've spent over 11 years and $20M mastering Meta Ads, generating 750,000+ leads and $90M in sales for my clients. After graduating high school a year early, I joined the military and served as a paramedic in the US Air Force for 7 years. I went on to graduate Cum Laude from Rowan University in Glassboro, NJ, with a degree in Public Relations. I then worked for a PR agency in Philadelphia, working with NASCAR, Palmer's Chocolate and the Crohn's and Colitis Foundation. Handling everything from pitching to media outlets... to copywriting... to promoting live events. In 2007, I started a local parenting magazine called South Jersey MOM. In the first month, we printed 10,000 full-color copies and had just ONE paying advertiser. Over the next 4 years, the magazine grew to a distribution of 30,000 copies per month in 7 counties. I eventually sold the magazine, but I'm proud to say it’s still in print today! When Facebook's advertising platform was fairly new, I saw a huge opportunity to tap into this powerful marketing tool. In 2013, I founded my company Powerplay Media, a Facebook Ad Agency, that has since been the driving force behind $90,000,000 in revenue and counting for my clients. I've helped over 6,500 business owners create and scale ad campaigns and have worked with some of the top names like UC Davis, Digital Marketer, Pete Vargas, Michael Hyatt, Jen & Chris Winfield, Eric Worre, Bossbabe, Anthony O’Neal, Selena Soo, Bethany Hamilton, ThinkMedia, Siimon Reynolds and many more. I was also the Director of Marketing at Clients on Demand for 5 years, where I helped grow the company from $1 MIL per year to $15 MIL per year, earning $10-15 for every $1 spent on ads.Today, I'm leveraging my 17+ years of marketing expertise and leadership to offer high-level business owners something rare: a Fractional CMO who has mastered every facet of building successful businesses. From founding a print magazine and turning it into a thriving, revenue-generating machine, to leading multi-million dollar ad campaigns and scaling companies from the ground up, my hands-on experience is unmatched. I'm not just another CMO; I'm a strategic playmaker and a strong leader who knows how to help teams operate at their highest potential. With my track record, I'm the powerhouse you want leading your marketing efforts and setting your business up to win big.
Listed skills include Social Media Marketing, Social Media, Leadership, Lead Generation, and 6 others.