Adrienne Spuzzillo Email & Phone Number

Denver, Co, Us

Greater Denver Area

Greater Denver Area

Denver, Colorado, United States

Fayetteville, Arkansas Area

• Managed +$15M marketing budget and 2 direct reports on P&G Household Needs business at Walmart.• Directly selling demand programs, instore materials, and ecommerce solutions to Walmart buyers. • Developed 360 demand creation programs on Tide, Charmin, Swiffer, and Febreze to drive traffic and conversion at Walmart.

Cincinnati Area, Ky

• Led a team of 12 multi-functional partners to develop 5-Year Strategic Plan to grow the Scent Boosters business across 5 sub-brands. • Grew Downy In-wash Scent Boosters by 25% in the past year behind new product launches, creative development, and retailer support.• Implemented "Lean Innovation" principles to test new product ideas, new business models, and new distribution channels for Tide and Downy.

Cincinnati, Ohio Area

• Led best-in-class cause marketing program Tide Loads of Hope disaster relief, helping over 100k families get clean clothes with an organic reach of 37 million impressions. Reduced deployment costs by 90%, enables 4X more deployments per year. Created new Tide Loads of Hope Clothing Drive to serve communities in need. • Launched Tide Rescue additives nationally to $20 million in year one sales with holistic marketing campaign (leading 5 multi-functional partners, 4 external agencies)• Grew Tide US detergent with U.S. Hispanic consumers 10% (vs. 4% category growth) via new sub-brand strategy, and Spanish-language integrated marketing plans

Cincinnati, Ohio

Successfully completed 5 full-time internship rotations in Brand Management leading to full-time offer.• Created first multi-brand P&G sampling program for hospitals, reaching 500,000 new moms for new trial.• Allocated Pampers’ couponing budget with a 48% improvement in ROI and saved $1.2M.• Developed strategy turnaround plan for declining Dreft business that led to product innovation roadmap and growth stabilization at Walmart and Target.

Mason, Ohio

Retail Service Quality Team• Designed and developed a training resource for deployment to 1,000 LensCrafters stores, linking to customer satisfaction survey results• Created first learning curriculum database and reporting process giving real-time status of total department progress and gaps• Completed statistical analysis to determine drivers of associate performance in remaking eyewear

Bachelor’S Degree In Business Administration, Marketing | Entrepreneurship | Real Estate, 3.97 Gpa

Activities and Societies: • President, Delta Sigma Pi Professional Fraternity • Treasurer, UC Women's Club Soccer Team • International.

Education record