Position company as the leading provider of expired pharmaceutical product return services for independent pharmacies and regional chains.Conduct market research to develop and implement annual financial plan and strategy for marketing, communications, advertising, sales initiatives, and industry trade show attendance and sponsorship. Spur consistent year-over-year growth, historically averaging 10% or higher.Create and manage all marketing communication material, including direct mail, email marketing campaigns, ads in industry publications, trade show signage, webinars, and face-to-face presentations.Develop and nurture mutually beneficial partnerships with industry organizationsServe as primary company representative at industry trade shows and events, meeting with key decision makers (C level executives, pharmacy owners, and national organization leaders), as well as coordinating all logistics involved.Continuously communicate with IT to ensure excellent user experience with web tools based on customer feedback.Create and lead training sessions for customer service department guaranteeing cohesive brand experience for clients.Led the launch of a new service and managed cross-team coordination on vendor selection, pricing strategy, operational functionality, legal, website development, and marketing strategy.Initiated and oversaw complete brand overhaul, including design of new logo, marketing and customer communication materials, and website.

Served as liaison between marketing representatives and their school accounts, creating and sustaining exceptional long-term relationships with university clients. Provided expert support to financial aid officers concerning problems that arose with students' loans. Created and implemented proactive procedures to ensure that schools receive their students' funds expediently.