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Web3 Data Marketing solution

Forever Group is Myanmar's Leading Media Company with several free-to-air TV and radio channels such as MRTV-4, Channel 7, Mandalay FM, Teen Radio and Pay TV offer in partnership with Canal+.Launch of Pyone Play, Myanmar’s 1st online TV video (OTT) Advertising supported platform.Pyone Play is an online platform available on Android Mobile App, iOS Mobile App and website: www.pyoneplay.com that provides free access to the best TV shows of MRTV-4 and Channel 7, anytime, anywhere (AVOD Replay) and Live TV streaming of MRTV-4, Channel 7 or Mahadrbawdi channel, 24/7.Setup: Choice of technical solutions to be used (OVP, Front-end, Ad Serving solution...), UI/UX brief, Project ManagementMarketing: Online and offline promotion, app installs and consumption campaigns.Sales: Pre-roll video ad sales and campaigns setupTeam ManagementMilestones:- 25M videos views per month- 6M+ Unique Users- 2M+ MAU

FG Mediaplace - TV Sales House for Forever Group Co. Ltd. Channels MRTV-4 and Channel7.- TV shows Sponsorship strategy: proposals, pitch and implementation with focus on international licences such as Masterchef, Dancing with the stars, Money Drop…- TV ad sales strategy and rate card- Relationship with Myanmar's top Media buying agencies- Implementation of a Broadcast traffic system (Project Management)

- Consumer Data collection and segmentation- 3rd Party data and segmentation provider

The e-TF1 entity is France's leading online TV media group.- Develop strategy for online customer acquisition, qualification and retention for the digital products of the Group : MYTF1, TF1 News, Plurielles.fr, TFOU.fr, TF1Conso, WAT.tv and websites partnerships.- Creation of automated email campaigns, improve processes for targeted newsletters and promotional emails.- Drawing up processes to improve data quality, better deliverability and efficiency of campaigns.- Invitation to tender (ITT) for tools upgrade (Database, Datamart, email marketing and reporting tools)- Management of a team of 3 persons.---------------------------------------------- Élaboration de la stratégie e-CRM de collecte et fidélisation pour les sites édités par e-TF1 : MYTF1, TF1 News, Plurielles.fr, TFOU.fr, TF1Conso, WAT.tv.- Conception et mise en place de programmes relationnels.- Gestion de la relation avec les partenaires internes et externes intervenant sur l’outil de routage et sur la base de données e-TF1.- Gestion de l'évolution de l'outil et prestataires (appel d'offres, suivi de la transition)- Recommandation et mise en place des leviers de collecte, enrichissement et développement de la connaissance client.

In charge of operating e-CRM strategy (database analysis, automated email campaigns, newsletters) for clients such as Darty.com, LePoint.fr or Prisma Presse and creating viral data catching operations for clients such as Vistaprint, Reckitt Benckiser (Calgon), TF1, Nestlé...Coordination with project managers, web-designers, database managers and developers.-----------------------------------Réalisation de recommandations et propositions commerciales, mise en place et suivi des projets e-CRM (Bdd, Programmes relationnels, newsletters...)Coordination avec les différentes équipes (Graphistes, développeurs, administrateurs BDD...) pour des clients tels que Prisma Presse, Darty.com, lePoint.fr...Réalisation et suivi d'opérations marketing de collecte, d'amination et de fidélisation sur internet pour Vistaprint, Reckitt Benckiser (Calgon), Nestlé...