Adri Kraa
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Adri Kraa Email & Phone Number

Partner and Health Innovator at Vital Innovators
Location: The Randstad, Netherlands 11 work roles 3 schools
1 work email found @vitalinnovators.nl 2 phones found area 063 and 631 LinkedIn matched
✓ Verified Jul 2026 4 data sources Profile completeness 100%

Contact Signals · 1 work email · 2 phones

Work email a****@vitalinnovators.nl
Direct phone (063) ***-****
LinkedIn Profile matched
3 free lookups remaining · No credit card
Current company
Role
Partner and Health Innovator
Location
The Randstad, Netherlands
Company size

Who is Adri Kraa? Overview

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Quick answer

Adri Kraa is listed as Partner and Health Innovator at Vital Innovators, a with 6 employees, based in The Randstad, Netherlands. AeroLeads shows a work email signal at vitalinnovators.nl, phone signal with area code 063, 631, and a matched LinkedIn profile for Adri Kraa.

Adri Kraa previously worked as Partner & Health Innovator at Vital Innovators and Business innovator & start-up coach at Rockstart. Adri Kraa holds Mba from Henley Business School.

Company email context

Email format at Vital Innovators

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{first_initial}{last}@vitalinnovators.nl
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AeroLeads found 1 current-domain work email signal for Adri Kraa. Compare company email patterns before reaching out.

Profile bio

About Adri Kraa

CxO / consultant / entrepreneur experienced in -digital- business innovation, strategic planning and transformational leadership across industries & markets in change. Real passion for driving digitally powered innovation across healthcare and B2B(2C) corporations in change. Entrepreneurial spirit and start-up mentality with track record in self-starting commercial developments from concepting, go-2-market and profitable scaling. Extensive international (expat) experience in driving business transformation from C-level through to specialists throughout companies. Entrepreneur & coach for start-and scale ups.Keywords: Health Innovation - Digital Transformation - Business (model) Innovation - Strategy DevelopmentCDO - Management Consultant - Startup coach - Entrepreneur - Business Leader - SpeakereHealth - Digital Health - eCommerce - omnichannel retailing - Internet of Thingsstrategy development - business planning - business modelling - consultingstrategic marketing - proposition development - go to market strategiesorganisational transformation - project & programme managementconsumer insights - market intelligence - product development - product ownerHealthcare - FMCG - Retail - Logistics - Finance - Aerospace - Education

Listed skills include Strategy Development, Business Planning, Business Management, E Commerce, and 16 others.

Current workplace

Adri Kraa's current company

Company context helps verify the profile and gives searchers a useful next step.

Vital Innovators
Vital Innovators
Partner and Health Innovator
Amsterdam, NH, NL
Employees
6
AeroLeads page
11 roles

Adri Kraa work experience

A career timeline built from the work history available for this profile.

Partner & Health Innovator

Utrecht Area, Netherlands

Supporting various health(care) organisations in their strategy, realisation and scaling of business, process or product- innovations.

Business Innovator & Start-Up Coach

Amersfoort, The Netherlands

Mentor of start-ups in Accelerator and Bootcamp programmes, a.o. Rockstart Digital Health and Rockstart A.I.: supporting founder teams on business model creation, iterating customer value propositions and market launch strategies.Independent management consultant: supporting and/or participating in ambitious start-ups and innovative (product based) companies to identify business growth opportunities, develop the strategic roadmap and realise the -digital- innovation.

Group Director Ebusiness / Chief Digital Officer

Utrecht / Eu+Us

Head of Digital for the Mediq healthcare Group, driving the digital transformation agenda in eCommerce and eHealth across 14 countries; * Defined and agreed overall Digital Transformation strategy 2.0, set-out agile Roadmap 2020. * Business process owner global eCommerce (>€290M): leading customer & digital capability development* Envisaged and realised an IoT based eHealth/digital health platform ('Connected Care') that enabled launch of new Value Based Healthcare programmes into market* Transitioned organisation using lean startup, agile, design thinking methods.

Mar 2015 - Aug 2018

Entrepreneur / Ebusiness Manager

Hilversum, The Netherlands

Actively participated in a consumer start-up with a new concept, product and brand in smart home / IoT based Lighting: www.innr.com. Co-created concept & proposition, built EU online & cross-channel set-up, run lighting product design, executed strategic marketing.

Feb 2013 - Feb 2015

Global Strategy & Business Leader

Älmhult, Sweden

Responsible for global strategy and new business creation for the overall lighting product category. Developed the IKEA (LED) lighting growth strategy (€550M scope), defined innovation roadmap and managed the needed transformation across all functions and locations. Led strategic marketing/business development projects (+5% country level): global consumer insights & market intelligence; new customer segmentation concept; business knowledge strategy & learning platform; common Strategy Process for IKEA SBU’s.

Jul 2009 - Aug 2012

Managing Director / Head Of Ecommerce

London, United Kingdom

Fully accountable for total online / direct channel: Proposition, People, P&L. Designed, built and headed the complete ecommerce business in UK, from marketing through to fulfillment (~450 fte, 80M+ turnover). Shaped IKEA Omni-Channel Strategy: co-developed global cross-channel retailing concept towards 15% online share with phased market roll-out.

Jan 2005 - Jun 2009

Business Development Mngr Supply Chain

Peterborough, United Kingdom

Responsible for strategic planning and business development for the West EU supply chain region with team of 12 specialists. Established the regional distribution & product strategy (€14M investment), business re-engineered logistical and service management processes across the supply chain, (-8% ops cost) and built the needed organisation.

Feb 2002 - Jan 2005

Senior Management Consultant

Amsterdam Area, Netherlands

Practise Lead & Delivery Manager Consulting: created the strategic management framework and main products of Consulting portfolio. Account managed specific clients, coordinated projects and consultant teams (+10% new business). Senior Management Consultant: advised larger companies in financial and semi- public sector on their transformation into customer-oriented & process-driven service providers. Acted as coach for middle management, created & ran several management development programmes.

Oct 1997 - Feb 2002

Project Mngr

Amsterdam Area, Netherlands

Project leader for re-organisation of the ICT departments of this university.

Apr 1996 - Sep 1997

Systems Engineer Aerospace

Leiden, The Netherlands

Worked as configuration & budget manager within ESA’s European Robot Arm project. Developed a design feasibility tool for commercial exploitation of small launch vehicles.

Oct 1994 - May 1996
3 education records

Adri Kraa education

Education record

Stedelijk Lyceum Zutphen
FAQ

Frequently asked questions about Adri Kraa

Quick answers generated from the profile data available on this page.

What company does Adri Kraa work for?

Adri Kraa works for Vital Innovators.

What is Adri Kraa's role at Vital Innovators?

Adri Kraa is listed as Partner and Health Innovator at Vital Innovators.

What is Adri Kraa's email address?

AeroLeads has found 1 work email signal at @vitalinnovators.nl for Adri Kraa at Vital Innovators.

What is Adri Kraa's phone number?

AeroLeads has found 2 phone signal(s) with area code 063, 631 for Adri Kraa at Vital Innovators.

Where is Adri Kraa based?

Adri Kraa is based in The Randstad, Netherlands while working with Vital Innovators.

What companies has Adri Kraa worked for?

Adri Kraa has worked for Vital Innovators, Rockstart, Mediq, Innr Lighting, and Ikea Group.

Who are Adri Kraa's colleagues at Vital Innovators?

Adri Kraa's colleagues at Vital Innovators include Zorginnovatie Zorginnovatie and Eddy De Ridder.

How can I contact Adri Kraa?

You can use AeroLeads to view verified contact signals for Adri Kraa at Vital Innovators, including work email, phone, and LinkedIn data when available.

What schools did Adri Kraa attend?

Adri Kraa holds Mba from Henley Business School.

What skills is Adri Kraa known for?

Adri Kraa is listed with skills including Strategy Development, Business Planning, Business Management, E Commerce, Marketing Strategy, Market Intelligence, Consumer Insights, and Program Management.

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