Ashley D. Email & Phone Number

Lewiston, Maine, United States

Develop and execute data-driven marketing strategies that elevate Geiger's brand value and drive measurable sales growth across multiple channels. I wear many hats in this role, from crafting compelling presentations and revamping brand elements to managing social media initiatives and providing strategic support to our sales force.Here are some key highlights of my contributions:• Sales Resource Development: Create comprehensive resources to empower our sales team with the tools… Show more Develop and execute data-driven marketing strategies that elevate Geiger's brand value and drive measurable sales growth across multiple channels. I wear many hats in this role, from crafting compelling presentations and revamping brand elements to managing social media initiatives and providing strategic support to our sales force.Here are some key highlights of my contributions:• Sales Resource Development: Create comprehensive resources to empower our sales team with the tools and knowledge they need to effectively sell promotional products & Geiger services.• Sales Enablement: Collaborate with sales reps to develop targeted email campaigns and provide ongoing support with marketing materials.• Website(s) Optimization: Refreshed key website pages, improving user experience and driving conversions.• Sustainability Advocate: Played a key role in developing Geiger's ESG (Environmental, Social, and Governance) reports and timeline.• Marketing & Sales Operations: Streamlined and managed our marketing programs, ensuring efficient resource allocation and campaign effectiveness, while also overseeing the subscription process for 300+ sales representatives, guaranteeing they have the resources they need to succeed.• Media Relations: Draft and distribute press releases to generate positive media coverage for Geiger.My focus is on driving brand recognition, lead generation, and sustainable sales growth for Geiger through a multi-faceted and data-driven marketing approach. Show less

North Yarmouth, Maine, United States

Oversees the implementation of Soft Trac's values and goals for the past 17+ years through marketing, web design and management, market research, customer and prospect management, and business administration.• Manages all aspects of marketing campaigns, from research and planning to execution and evaluation.• Developed and executes marketing strategies that resulted in a 20% increase in brand awareness, a 15% increase in leads, and a 10% increase in sales.• Creates and maintains… Show more Oversees the implementation of Soft Trac's values and goals for the past 17+ years through marketing, web design and management, market research, customer and prospect management, and business administration.• Manages all aspects of marketing campaigns, from research and planning to execution and evaluation.• Developed and executes marketing strategies that resulted in a 20% increase in brand awareness, a 15% increase in leads, and a 10% increase in sales.• Creates and maintains HubSpot CRM/ Marketing/ and Sales system to track leads, opportunities, and other critical marketing data.• Creates marketing materials, such as logos, web landing pages, call to actions, social media content, posters, brochures, email templates, digital ads, sales templates, whitepapers, and videos. Using a strong focus on SEO and gathering important data. • Analyzes data to identify areas of improvement for current sales and marketing processes.• Plans successful customer conferences with marketing, merchandising, and sales strategy with a 55% increase in attendance over the years.• Prepares and manages company proposals, ensuring timeliness and accuracy.• Leads bi-weekly meetings with heads of departments.• Reviews orders, assists with accounting and identifies discrepancies between bills, compensation, and customer accounts.• Effective communicator with a proven track record of success in building rapport with customers and staff. Show less

Auburn, Maine, United States

Skilled in evaluating needs and implementing strategies for many businesses, nonprofits, and individuals that need to position their brand to make meaningful and profitable connections with their customers by providing creative design and analytical services.- Developed and implemented a local brewery brand identity by increasing online followers to 2,000+ in a few months with strategic thinking and tactical execution of marketing campaigns. Assisted with establishing their merchandise… Show more Skilled in evaluating needs and implementing strategies for many businesses, nonprofits, and individuals that need to position their brand to make meaningful and profitable connections with their customers by providing creative design and analytical services.- Developed and implemented a local brewery brand identity by increasing online followers to 2,000+ in a few months with strategic thinking and tactical execution of marketing campaigns. Assisted with establishing their merchandise needs and modernizing their logo.- Worked with a local hair salon to establish an online presence with a custom website and branding on google pages; the hair salon received an 85% increase in bookings and positive reviews. Show less

Yarmouth, Maine, United States

Responsibilities were to create a safe and personalized environment for the residents at Bay Square through managing a kitchen of three or more, creating gourmet meals, and providing top-of-the-line dining room service.Ran front desk, answered phone calls, maintained residents out of building schedules, greeted people, and completed administrative duties.

South Portland, Maine, United States

Provide information and resources to the public about sponsoring children in third-world countries.

Bachelor, Communications

Associate, Applied Science In Business Administration

New Media/ Communications