Ashley Johnson

Ashley Johnson Email and Phone Number

Senior Marketing leader specializing in Enterprise SaaS • Competitive GTM Strategies • Sales Enablement • Product Marketing • PR • AI • Emerging Technologies • B2B @ UneeQ
Ashley Johnson's Location
Johnstown, Colorado, United States, United States
About Ashley Johnson

With 15 years of corporate and product marketing under her belt, Ashley stands out as a seasoned professional specializing in AI, emerging technology, and enterprise B2B marketing.Her fervent advocacy for advanced AI solutions, particularly in entertainment and various commercial sectors, marks her as a thought leader in AI and technology. Ashley frequently shares her insights at industry conferences, collaborates with the press, and contributes to the ongoing dialogue surrounding AI ethics and responsible technology adoption.Throughout her career, Ashley has remained devoted to aiding startup companies in reaching their next phase of growth while securing and retaining blue-chip clients. Her invaluable contributions have propelled these startups to unparalleled success, catalyzing milestones such as IPOs, securing additional funding, or strategically navigating acquisitions.HIGHLIGHTS• Multiple Award Winning Products• Complex Product Launches• Program Management• Competitive Analysis • In-depth AI/ML knowledge • SaaS & B2B Marketing OTHER EXPERIENCE• Certified Scrum Master• Certified Product Owner• OKR Certified Coach• Pragmatic Marketing Framework• Project Management Tools• Challenger Sales• MEDDIC SalesADDITIONAL EXPERTISE • Synthetic Media • Metaverse• web3• NFTs• Blockchain• Generative AI• ChatGPT

Ashley Johnson's Current Company Details
UneeQ

Uneeq

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Senior Marketing leader specializing in Enterprise SaaS • Competitive GTM Strategies • Sales Enablement • Product Marketing • PR • AI • Emerging Technologies • B2B
Ashley Johnson Work Experience Details
  • Uneeq
    Senior Director Of Marketing
    Uneeq Dec 2023 - Present
    Austin, Texas, Us
    UneeQ is the global standard for digital humans, enabling creators and brands to bring impactful interaction into our digital world. Powered by AI, our platform brings great customer experiences to life through real-time, personalized human-to-machine interactions and conversations. We put the human touch back into digital.
  • Viral Nation
    Senior Director Of Product Marketing
    Viral Nation May 2023 - Nov 2023
    Mississauga, Ontario, Ca
    • Led Product Marketing division across B2B suite of solutions • Rapidly increased SOV through strategic press releases, award wins, bylines, media interviews, and more• Developed unique positioning and tactics for pre-sales activities resulting in multimillion dollar enterprise deals• Created GTM strategy for proprietary social media LLM and complete B2B suite • SME for all B2B offerings and markets including brand safety, employee advocacy, influencer marketing, and social media analytics and attribution• Implemented multi-product roadmap increasing internal transparency, planning, and communications • Initiated comprehensive competitive analysis methodology and tactics upskilling sales, marketing, and SLT teams
  • Veritone
    Director Of Product Marketing, Ai Voice And Emerging Synthetic Technologies
    Veritone Apr 2022 - Apr 2023
    Denver, Colorado, Us
    • Drove thought leadership for key areas including AI voice and synthetic media, generative AI, blockchain, and web3• Developed a robust press release backlog with marquee clients and partners • Built speaker proposals, keynotes, and leading industry webinars• Increased SOV and raise awareness in tier 1 publications and trades• Secured over 10 industry awards• Created content across each stage of the funnel • Provided continuous enablement for sales team on new features, positioning, and competitive landscape • Led GTM strategy and execution for new features, products, partnerships, microsites, and client stories to market• 25% contribution to pipeline and over 50% contribution to closed won in the first year
  • Veritone
    Sr. Product Marketing Manager, Veritone Voice
    Veritone Oct 2021 - Apr 2022
    Denver, Colorado, Us
    • Led product marketing for new (now award-winning) AI voice solution • Created and maintained end-to-end sales enablement materials • Supported sales team with ongoing training sessions, participation in sales calls, pitch tailoring• Managed press release pipeline including highly desirable client-win announcements• Launched several multi-channel campaigns resulting in increased pipeline• Implemented SEO driven blog series which led to increased traffic and web-to-leads
  • Veritone
    Senior Manager, Pmo – Corporate Marketing
    Veritone Apr 2021 - Oct 2021
    Denver, Colorado, Us
    • Managed and supervised all marketing programs • Launched Veritone Voice, Voice Cloning Solution • Bridged the gap between teams and nurtured culture• Collaborated with CMO to manage team of 23• Lead special projects with key executive sponsors including major product launches and an acquisition
  • Veritone
    Product Marketing Manager, Media & Entertainment
    Veritone Oct 2018 - Apr 2021
    Denver, Colorado, Us
    • Drove messaging and market presence for several AI-enabled products• Accelerated sales cycle and through proper enablement and outbound campaigns• Positioned Veritone as the leader in the media and entertainment and AI space• Secured distinguished industry awards including NAB Product of Year Award• Consistent backlog of demand and lead generation activities • Set paid media strategy including PPC and display ads and influence creative
  • Wazee Digital (A Veritone Company)
    Marketing Manager
    Wazee Digital (A Veritone Company) Nov 2016 - Oct 2018
    • Managed the relaunch of website with fresh branding, provided web page wireframes as well as website copy• Maintained and improved website including copy, design elements, and positioning • Created sales playbooks for internal teams focused on corporate, product, and service messaging including decks, FAQs, one-pagers, use cases, and discovery questions• Developed trade-show strategy and manage event presence resulting in new clients and partnerships• Managed press release, case study, and editorial backlog with a focus on core competencies, product enhancements, and key client relationships• Worked with product line managers, product owners, and CTO to fully understand development and differentiators as well as account managers to understand distinctive client projects • Authored materials such as: website copy, blogs, case studies, emails, social, and other literature • Fueled lead pipeline with creative digital and traditional content as well as events • Created market and competitive intelligence catalogue • Provided company-wide enablement on current corporate, marketing, and other department activities • Bridged the gap between teams and nurture communication, culture, and camaraderie
  • Wazee Digital (A Veritone Company)
    Product Marketing Specialist
    Wazee Digital (A Veritone Company) Apr 2016 - Nov 2016
    • Created Industry Benchmark Report including competitive analysis used for internal teams• Developed and maintained department intranet pages housing sales enablement materials• Provided company-wide training on social media best practices• Implemented company blog and provided blogging best practices, resulting in improved SEO and web-to-lead conversions • Managed press and editorial backlog with a focus on rebranding efforts • Implemented strategic and tactical Pragmatic Marketing strategies including email campaigns, social media engagements, product & feature launch programs, as well as brand messaging and awareness
  • Blue Agility
    Agile Coach
    Blue Agility 2015 - 2015
    • Supported large-scale Agile deployments leveraging the Scaled Agile Framework® (SAFe®) and Lifecycle Management (ALM) toolset• Advanced client’s first multi-Agile Release Train launch and Program Increment utilizing Lean/Agile practices at enterprise scale• Assisted teams in determining the appropriate tooling to best support specific departmental and corporate development needs• Scrum Master and facilitator for Blue Agility Coaches working with exclusive client
  • Blue Agility
    Director Of Marketing & Communications
    Blue Agility Jan 2014 - Dec 2014
    • Established the marketing function for a growing startup• Executed Pragmatic Marketing strategies as well as end-to-end lead generation and launch programs • Furthered thought leadership through activities such as blogs, speaking engagements, and events• Enriched brand awareness, reputation and credibility, SEO, social media presence, and market standing using tactics such as: press releases, social media strategies, email campaigns, and events • Fostered community internally by introducing communities of practice to ensure enablement and knowledge-sharing; and externally by strengthening partner relationships, evolving the company blog, and establishing social media presence • Improved social media presence by leveraging content events – resulting in exponential growth in followers, readership, audience reach, engagement, and leads• Implemented technology solutions for content and email management, press release, and webinars• Provided industry highlight reviews and competitive sell-against techniques to key stakeholders • Secured distinguished industry awards including IBM Beacon Award• Authored blogs, emails, website content, webinar scripts and other marketing literature
  • Rally Software
    Product Owner
    Rally Software 2012 - 2013
    San Jose, California, Us
    • Product Owner of portfolio management product line, encompassing requirements management, product development, project scope, defining portfolio level roadmap, and strategic planning • Collaboration and coordination between remote teams and partners • Embraced agile rituals such as Daily-Stand Ups, Iteration Planning, Backlog Refinement, and Retrospectives
  • Rally Software
    Business Development, Partners
    Rally Software 2012 - 2013
    San Jose, California, Us
    • Maintained partner relationships with several strategic technology partners• Wrote co-branded collateral • Direct input on build, buy, partner strategy, and partner roadmap
  • Rally Software
    Product Marketing Analyst/Product Manager
    Rally Software 2010 - 2013
    San Jose, California, Us
    • Took part in establishing and defining the product marketing function for growing startup Extensive customer development and market research to provide input into product roadmap(s) • Put into effect a successful and repeatable win/loss analysis process proven to assist sales win competitive deals and provide key insights to management • Created release enablement collateral (emails, blogs, datasheets, webinars) for customers, support, and sales • Implemented innovation management solution and supported a community of over 5,000 end-users• In-depth work on product launch campaigns, providing content for press releases, website and other marketing and go-to-market materials
  • Paradigm Talent Agency
    Agency Intern
    Paradigm Talent Agency 2009 - 2009
    Beverly Hills, California, Us
    Extensive internship program involving reading and routing scripts for agents, assisting in corporate event planning and client nurture programs, and updating client tear-sheets.

Ashley Johnson Skills

Product Marketing Agile Methodologies Product Management Scrum Saas Crm Marketing Enterprise Software Agile Project Management Strategy Market Research Social Media Strategic Partnerships Management Competitive Analysis Analyst Relations Marketing Automation Partner Management Product Launch Business Development Salesforce.com Competitive Intelligence Sales Enablement Lead Generation Software Project Management Blogging Project Portfolio Management Software Development Wellness Coaching Product Development Sdlc Lifestyle Coaching Writing Certified Scrum Master Csm Public Relations Kanban Editing Demand Management Business Strategy Nutritional Counseling System Administration Portfolio Management Team Facilitation Conflict Resolution Community Management Innovation Management Cause Marketing Lean Software Development Afaa Certified Personal Trainer Pragmatic Marketing Framework

Ashley Johnson Education Details

  • Colorado State University
    Colorado State University
    And Applied Communication

Frequently Asked Questions about Ashley Johnson

What company does Ashley Johnson work for?

Ashley Johnson works for Uneeq

What is Ashley Johnson's role at the current company?

Ashley Johnson's current role is Senior Marketing leader specializing in Enterprise SaaS • Competitive GTM Strategies • Sales Enablement • Product Marketing • PR • AI • Emerging Technologies • B2B.

What is Ashley Johnson's email address?

Ashley Johnson's email address is ae****@****ail.com

What is Ashley Johnson's direct phone number?

Ashley Johnson's direct phone number is +197023*****

What schools did Ashley Johnson attend?

Ashley Johnson attended Colorado State University.

What are some of Ashley Johnson's interests?

Ashley Johnson has interest in Competitive Win/loss Analysis, Team Dynamics And Communication, Business Development And Partner Relations, Health And Wellness, Food, Sunshine, Pragmatic Marketing Framework, Health, Children, Outdoors.

What skills is Ashley Johnson known for?

Ashley Johnson has skills like Product Marketing, Agile Methodologies, Product Management, Scrum, Saas, Crm, Marketing, Enterprise Software, Agile Project Management, Strategy, Market Research, Social Media.

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