Ashley Johnson Email & Phone Number

Austin, Texas, Us

UneeQ is the global standard for digital humans, enabling creators and brands to bring impactful interaction into our digital world. Powered by AI, our platform brings great customer experiences to life through real-time, personalized human-to-machine interactions and conversations. We put the human touch back into digital.

Mississauga, Ontario, Ca

• Led Product Marketing division across B2B suite of solutions • Rapidly increased SOV through strategic press releases, award wins, bylines, media interviews, and more• Developed unique positioning and tactics for pre-sales activities resulting in multimillion dollar enterprise deals• Created GTM strategy for proprietary social media LLM and complete B2B suite • SME for all B2B offerings and markets including brand safety, employee advocacy, influencer marketing, and social media analytics and attribution• Implemented multi-product roadmap increasing internal transparency, planning, and communications • Initiated comprehensive competitive analysis methodology and tactics upskilling sales, marketing, and SLT teams

Denver, Colorado, Us

• Drove thought leadership for key areas including AI voice and synthetic media, generative AI, blockchain, and web3• Developed a robust press release backlog with marquee clients and partners • Built speaker proposals, keynotes, and leading industry webinars• Increased SOV and raise awareness in tier 1 publications and trades• Secured over 10 industry awards• Created content across each stage of the funnel • Provided continuous enablement for sales team on new features, positioning, and competitive landscape • Led GTM strategy and execution for new features, products, partnerships, microsites, and client stories to market• 25% contribution to pipeline and over 50% contribution to closed won in the first year

Denver, Colorado, Us

• Led product marketing for new (now award-winning) AI voice solution • Created and maintained end-to-end sales enablement materials • Supported sales team with ongoing training sessions, participation in sales calls, pitch tailoring• Managed press release pipeline including highly desirable client-win announcements• Launched several multi-channel campaigns resulting in increased pipeline• Implemented SEO driven blog series which led to increased traffic and web-to-leads

Denver, Colorado, Us

• Managed and supervised all marketing programs • Launched Veritone Voice, Voice Cloning Solution • Bridged the gap between teams and nurtured culture• Collaborated with CMO to manage team of 23• Lead special projects with key executive sponsors including major product launches and an acquisition

Denver, Colorado, Us

• Drove messaging and market presence for several AI-enabled products• Accelerated sales cycle and through proper enablement and outbound campaigns• Positioned Veritone as the leader in the media and entertainment and AI space• Secured distinguished industry awards including NAB Product of Year Award• Consistent backlog of demand and lead generation activities • Set paid media strategy including PPC and display ads and influence creative

• Managed the relaunch of website with fresh branding, provided web page wireframes as well as website copy• Maintained and improved website including copy, design elements, and positioning • Created sales playbooks for internal teams focused on corporate, product, and service messaging including decks, FAQs, one-pagers, use cases, and discovery questions• Developed trade-show strategy and manage event presence resulting in new clients and partnerships• Managed press release, case study, and editorial backlog with a focus on core competencies, product enhancements, and key client relationships• Worked with product line managers, product owners, and CTO to fully understand development and differentiators as well as account managers to understand distinctive client projects • Authored materials such as: website copy, blogs, case studies, emails, social, and other literature • Fueled lead pipeline with creative digital and traditional content as well as events • Created market and competitive intelligence catalogue • Provided company-wide enablement on current corporate, marketing, and other department activities • Bridged the gap between teams and nurture communication, culture, and camaraderie

• Created Industry Benchmark Report including competitive analysis used for internal teams• Developed and maintained department intranet pages housing sales enablement materials• Provided company-wide training on social media best practices• Implemented company blog and provided blogging best practices, resulting in improved SEO and web-to-lead conversions • Managed press and editorial backlog with a focus on rebranding efforts • Implemented strategic and tactical Pragmatic Marketing strategies including email campaigns, social media engagements, product & feature launch programs, as well as brand messaging and awareness

• Supported large-scale Agile deployments leveraging the Scaled Agile Framework® (SAFe®) and Lifecycle Management (ALM) toolset• Advanced client’s first multi-Agile Release Train launch and Program Increment utilizing Lean/Agile practices at enterprise scale• Assisted teams in determining the appropriate tooling to best support specific departmental and corporate development needs• Scrum Master and facilitator for Blue Agility Coaches working with exclusive client

• Established the marketing function for a growing startup• Executed Pragmatic Marketing strategies as well as end-to-end lead generation and launch programs • Furthered thought leadership through activities such as blogs, speaking engagements, and events• Enriched brand awareness, reputation and credibility, SEO, social media presence, and market standing using tactics such as: press releases, social media strategies, email campaigns, and events • Fostered community internally by introducing communities of practice to ensure enablement and knowledge-sharing; and externally by strengthening partner relationships, evolving the company blog, and establishing social media presence • Improved social media presence by leveraging content events – resulting in exponential growth in followers, readership, audience reach, engagement, and leads• Implemented technology solutions for content and email management, press release, and webinars• Provided industry highlight reviews and competitive sell-against techniques to key stakeholders • Secured distinguished industry awards including IBM Beacon Award• Authored blogs, emails, website content, webinar scripts and other marketing literature

San Jose, California, Us

• Product Owner of portfolio management product line, encompassing requirements management, product development, project scope, defining portfolio level roadmap, and strategic planning • Collaboration and coordination between remote teams and partners • Embraced agile rituals such as Daily-Stand Ups, Iteration Planning, Backlog Refinement, and Retrospectives

San Jose, California, Us

• Maintained partner relationships with several strategic technology partners• Wrote co-branded collateral • Direct input on build, buy, partner strategy, and partner roadmap

San Jose, California, Us

• Took part in establishing and defining the product marketing function for growing startup Extensive customer development and market research to provide input into product roadmap(s) • Put into effect a successful and repeatable win/loss analysis process proven to assist sales win competitive deals and provide key insights to management • Created release enablement collateral (emails, blogs, datasheets, webinars) for customers, support, and sales • Implemented innovation management solution and supported a community of over 5,000 end-users• In-depth work on product launch campaigns, providing content for press releases, website and other marketing and go-to-market materials

Beverly Hills, California, Us

Extensive internship program involving reading and routing scripts for agents, assisting in corporate event planning and client nurture programs, and updating client tear-sheets.