Senior Art Director
CurrentOverall, as an Art Director for 1-800 Contacts' new business development team, I am responsible for leading the creative direction of visual content, from photo shoots to paid media campaigns. I bring a unique combination of creativity and marketing expertise to the table, allowing me to design and execute visually stunning campaigns that drive results. Whenever I am not building marketing assets I am working on web pages and building the user experience. Job Responsibilities:β’ Collaborate with the new business development team to build out the company's latest subsidiary, HelloEyes including brand development, web design, go-to-market strategy, and production implementations.β’ Produce, style, direct, and execute all in-house photo shoots, ranging from product photography to fashion shoots.β’ Design and build paid media campaigns, promotions, social media content, and web designs that drive results.β’ Utilize creativity and marketing expertise to create compelling and effective visual content.β’ Ensure all visual content is on-brand and aligns with the company's marketing strategy.β’ Continuously research and stay up-to-date on industry trends, techniques, and best practices to maintain a competitive edge.