Strategic Partnership Marketing And Business Development, (Soft Trade Israel)
Lsrael
• Working with marketing executives and various related team on organic and paid promotions andadvertisements for technical products, working closely with content team to generate and provide relevantmaterials as goals set for the marketing effort on ongoing campaigns, and Overseeing creation and deliveryof press releases, publishing materials advertisements, and other marketing materials. Overseeing andworking with internal teams on Blogs, letters, videos, messages, newsletters, email blasts, banners, advertsand landing pages• Working on technical side of the products and helping the marketing team understand and differentiate insimple words to have an effective channel on product launch and promotions.• Working on different digital models of marketing like PPC, PPL, CPI, CPA, CTA, Re-marketing, Brandawareness and working on all the means necessary to have higher conversions and ROI.• Gather and analyze customer insight, nurture and enrich all external perceptions of the company and growthof market share. Analyze reports and Engage with the team working with consumers on social media anddeepen relationships with all media to ensure the most effective messaging and positioning of theorganization.• Collaborate with sales and sourcing to develop strategic partnership activities and implement the executionframework and strategic plan on identified opportunities. Proven track record of 40% growth on a monthlybasis optimizing increased revenues.• Finding potential prospects through various conventional and digital methods to introduce and approach.• Maintaining sales volume, product mix, and selling price by keeping current with supply and demand,changing trends, economic indicators, and competitors.• Collaborate with regional partners to develop and execute market strategy and point of contact for the partners as well to bring in resources and outsourcing from marketing, product, technical and support needs as necessary.