Aude Eymerie Email & Phone Number

Toulouse, Fr

Graulhet, Occitanie, France

In charge of developing marketing and communication for the brand Naticol- Developing and executing marketing campaign and brand communication strategy- Collaborating with sales and scientific teams to create targeted marketing materials- Developing and implementing a content creation strategy to produce engaging and informative content (written, visual and video)- Creating and editing visual content- Social network management (LinkedIn)- Organizing BtB events in Europe: concept creation, specifications, negotiation, structure strategic calendar, organize the workflow depending to the objectives, animate the internal and external stakeholders, deploy the communication plan to maximize the brand awareness, manage the D-Day- 360° Project management, including the ability to manage multiple projects and priorities effectively- Setting and tracking KPI to measure the effectiveness of marketing campaigns and events- Budget management- Team Management (2 assistants)

Région De Toulouse, France

Creation of a new position, in charge of developing from scratch the communication department within LDL.- Implementation of a Marketing and a Brand Communication strategy (market research, analysis, action plan, monitoring).- Market research analysis to support and guide the marketing and sales strategy.- Development of the visual identity and sales tools (template, corporate and product PPT, product catalogue and products, product catalog, emailing campaign, roll-up ...).- Editorial committee management.- Content creation adapted to each channel (social network, blog, emailing, video).- Social Networks animation.- Website update: optimized content, composition, Google analytics...- Deployment of HR communication: creation of written and video content to promote the employer brand (social networks, job boards), job offers.- Management of an intern.

Baneuil, France

In charge of Trade Marketing for United Kingdom, Spain, Portugal and ItalySupporting Sales team (20 sales representatives), customer relationship and distributors through the development of communication & sales supportsPreparing the annual budget in line with brand strategy and market needsManaging marketing budget per Business unitPiloting the communication part of product launches: - Marketing tools & editorial content development (book, brochures, data sheets, technical videos, products shooting, 3D videos…)- Design follow up with Graphic design team- Management of photo and video shootings working with professional studios: brief, script, validation of post-production, right to image…- Implementation of content in the website and social networks- Evaluation of the resultsEvents management in Europe: concept creation, specifications, negotiation, logistics, structure strategic calendar, organize the workflow depending to the objectives, animate the internal and external stakeholders, deploy the communication plan to maximize the brand awareness, manage the D-DayManagement of above and below the line communication: media relations, press publications, web, emailings creation (Sarbacane), customer interview…

Baneuil

In charge of Communication for Spain, Portugal and Italy Support the Marketing & Strategic plan to ensure effective communication: - Building communication plan according to the allocated budget- Preparing the annual budget in line with brand strategy and market needs- Managing marketing budget per BU (140 000 €)- Coordinating communication actions for product launches : project monitoring with design brief, content, logistic and production of marketing tools (book, brochure, samples...), managing the media planning,photo shooting- Implementing communication tools, maintaining website and social media in collaboration with internal Graphic Design team- Management of photo and video shootings working with professional studios : brief, script, validation of post-production, right to image…- Ensuring the translation and the delivery of the marketing tools, communicating all the information to sales team, analyzing their consumption - Driving PR campaigns: online (social medias, emailing, website updates…) and offline (publications in interior fitting and architects magazines, case studies, press releases…)- Operational Communication: support sales team (samples, brochures, product training…) thanks to the implementation of personalized promotion actions and tools- Supporting distributors - Event management: Organizing fairs and different events (Milan Design Week, Fuorisalone 2018, Architect@Work Barcelona, Tektonica Lisboa, Architect@Work Roma…).

Baneuil

- Production of marketing tools in collaboration with the Graphic Design team- Project management (showroom, shooting...)- Coordination of professional events - Development of a company newsletter with the organisation of an editorial committee- Administrative and logistic management- Marketing budget monitoring

Cognac

- Project management - Organisation of internal events- Executing communication plans- Producing written and visual materials- Coordination of the company newsletter- Intranet site monitoring and updating

Toulouse

- Events organisation and coordination (Salon des métiers et de la formation professionnelle 2014; corporate events)- Implementation of follow up tools- Developing actions of communication and setting-up of partnerships- Planning management

Lyon

- Developing and executing communication plan (online and offline) - Communication tools development (corporate identity charter, brochure, Preparation of visual aids, kakemono, PPT…)- Competitor monitoring- Market analysis- Customer and provider follow-up

Master Of Science - Marketing, Management & Communication (M2C)

Bachelor'S Degree, Business, Marketing, And International Management

Activities and Societies: Participation et organisation du gala de la Cérémonie de Remise des Diplômes 2013 Organisation d'un Cocktail.

Baccalauréat, Economique Et Social