Afifa Sohail Email & Phone Number

United Kingdom

Recruited into a newly-created B2B Marketing manager position as the B2B Content Creator for the company’s regional marketing incentives. I led the strategic management of the company's LinkedIn presence, driving a 70% increase in followers and a 50% rise in engagement. Focused on producing innovative content to boost visibility in the UK’s logistics sector. Crafted engaging posts and designed eye-catching visuals, ensuring consistent brand messaging.Key Contributions:▪Grew LinkedIn followers by 70% through consistent, high-quality content and active community engagement.▪Increased post interaction by 50%, successfully positioning the company as a thought leader in logistics. Fast Transit comes up in top searches on LinkedIn.▪Developed and implemented a more structured content calendar, ensuring timely and relevant posts tailored to audience interests.▪Initiated and built connections with businesses online for B2B marketing efforts.▪Delivered 24/7 customer support and professionally engaged with followers through direct messages.

Birmingham, England, United Kingdom

Worked with a Medical professional who collaborated with multiple organizations and Mainstream Media to spread awareness regarding women’s health. I spearheaded the content creation and marketing strategy for C-Section Coach, leading to a 20% increase in social media engagement. Managed the execution of impactful social media posts and single-handedly ran successful Meta Ads campaigns to boost brand awareness. Key Contributions:▪ Drove social media engagement by over 20% through carefully crafted, data-driven content and highly optimized, strategic campaigns tailored to audience behaviors.▪ Implement face-to-face content marketing strategies by trend analysis.▪ Successfully launched high-performing Meta Ads campaigns, driving significant traffic while elevating brand visibility and raising awareness around critical women's health issues. .▪ Organized webinars and Instagram Live sessions, enhancing follower engagement with interactive stories, polls, and questionnaires that deepened community involvement.▪ Produced and meticulously scheduled social media posts, perfectly aligning content with brand goals, audience interests, and platform algorithms for maximum impact.▪ Leveraged Adobe Premiere Pro and Photoshop skills to create engaging and visually appealing posts.▪ Authored compelling monthly newsletters that kept subscribers informed and connected to brand initiatives.▪ Wrote detailed scripts and shooting instructions for video content, ensuring high-quality production and audience engagement through clear, impactful narratives.

Pakistan

Houston, Texas, United States

Worked closely with CEO Stacey Denise at Ceyise Studios as a Social Media Marketing Specialist. Led the creation and optimization of social media pages, producing trendsetting videos and posts that boosted engagement. Managed targeted Facebook and Instagram campaigns, achieving significant growth in brand awareness and follower count.Key Contribution:▪ Drove significant follower growth on Facebook and Instagram by delivering consistently engaging content resulting in a notable increase in brand presence and customer interaction.▪ Planned and executed highly successful campaigns for major events like Black Friday, Mother's Day, webinars, and Sibling's Day, which substantially boosted brand sales and elevated interaction rates.▪ Created trendy video content that resonated with audiences, driving engagement and brand loyalty. ▪ Edited educational video and picture content for Instagram, Facebook, LinkedIn, TikTok, and YouTube shorts.▪ Optimize YouTube content with SEO techniques, significantly increasing viewership by aligning with platform algorithms and boosting search rankings.

Los Angeles County, California, United States

Recruited as a LinkedIn Manager at the Startup Software Company. Led social media management efforts for the Pre Marketing of SaaS product, resulting in a 50% increase in engagement. Focused on creating healthcare-related content and implementing my research and SEO best practices to enhance my LinkedIn presence.Key Contribution:▪ Boosted engagement by over 50% through expertly crafted content strategies. Strengthened community interaction to establish a powerful brand presence.▪ Improved the brand's SEO profile on LinkedIn, increasing visibility and authority within the healthcare sector.▪ Created visually compelling posts and highly specialized, research-driven content for AI and healthcare professionals. Positioned the brand as a trusted resource in the industry.▪ Participated in key LinkedIn groups to foster discussions. Elevated brand awareness within the target market. ▪ Built an expansive network of connections within the medical niche. Strengthened industry relationships and influence▪ Led the development of a distinctive brand design. Ensured consistent brand representation.

Busan, South Korea

Worked as a Social Media Marketing Manager at a trusted Human Resource company in South Korea and China with 480+ satisfied clients. Drove 300+ potential candidates and optimized Facebook and LinkedIn marketing strategies, leading to 70% growth in followers and engagement. Focused on targeting educators and expanding brand reach within the educational sector. Through strategic planning reach the monthly goal of the company.Key Contributions:▪ 70% Increased followers in just two months through strategic targeting and content optimization.▪ Boosted overall engagement by approximately 80%, driving meaningful conversations and connections within the community.▪ Developed tailored content strategies for Facebook and LinkedIn, ensuring relevancy and alignment with the target audience.▪ Initiated outreach campaigns targeting potential candidates across various platforms, leading to a significant increase in engagement and a more diverse talent pool.▪ Created highly optimized job posts on LinkedIn, leveraging advanced SEO techniques and targeting strategies to achieve exceptional ROI, resulting in a notable uptick in applicant quality and volume.▪ Implemented strategies to maintain top placement in LinkedIn search results, ensuring job posts and company content remained highly visible to relevant audiences.

United States

Implemented a comprehensive marketing plan that increased website traffic by 15% organically. Developed advertising campaigns tailored to the brand's target audience, driving higher engagement rates across social media platforms.Key Contribution:▪ Boosted organic traffic to the brand's website by 15% through strategic marketing efforts.▪ Created and executed successful advertising campaigns. Increased brand awareness by resonating with the audience.▪ Focused on producing high-quality content that aligned with the brand’s message and target market.▪ Design a highly distinctive brand visual identity that significantly enhanced market presence and recognition.▪ Wrote highly SEO-optimized LinkedIn articles, significantly boosting the brand's visibility and positioning it as a thought leader in the industry.▪ Proactively engaged with the target audience for B2B sales. Successfully arranged high-value client meetings that led to critical business partnerships. ▪ Expanded the brand's network on LinkedIn to increase connections and opportunities.

Lahore District, Punjab, Pakistan

Linkedin Manager of the CEO's account