Job Responsibilities:• Overseeing the entire lifecycle of m.tix app for UI/UX revamp, from ideation to development, launch, and post-launch analysis.• Collaborating with UX/UI teams to analyze user feedback and behavior, making recommendations for enhancing the digital product experience.• Led the revamp of the m.tix app, resulting in a 40% in online transaction penetration and a smoother user experience post-launch.• Identified key pain points and reduced funnel drop-offs using data-driven insights, contributing to a 35% user retention rate from June to July 2024.

Job Responsibilities:• Successfully developed insights into driver-partner behaviour, leading to a 15% increase in operational efficiency.• Created actionable dashboards in PowerBI that improved key decision-making for transportation verticals, reducing response time to operational issues by 25%.• Enhanced unit economics for transactions through data analysis, optimizing costs and driving profitability for Grab’s transport services.

Job Responsibilities:• Monitoring and keeping track of the day-to-day performance and business KPIs in Online Sales team using Oracle, Microsoft Excel, and Microsoft Power BI• Boosted transactions by 20% through targeted customer segmentation strategies using Oracle SQL, significantly improving performance on partner platforms like Tokopedia and Blibli.• Optimized the Contracts Signing process in the Online Sales team, increasing conversion rates by 12% through improved data tracking and funnel analysis.

Job Responsibilities : • Played a key role in increasing user acquisition and retention by 30% through growth experiments and data analysis using Google BigQuery.• Launched and monitored A/B tests that resulted in a 25% uplift in GoPay’s online transaction volume by driving innovative growth strategies across acquisition and resurrection campaigns.• Built and managed performance dashboards that informed strategic decision-making for marketing campaigns, improving channel ROI by 18%.

Job responsibilities :- Monitoring and analyzing GO-PAY performance in Indonesia by weekly in order to determine the root-cause / gap and strategy to improve the results efficiently.- Evaluating performance of every tactical campaign & regular promo using big data analytics tools in order to understand the effectiveness of the campaign.- Building dashboards using Metabase to track several important performance metrics and to maintain the on going campaigns & promos.

In Shopee Indonesia, Business Development has a few job-scope, such as:- Building the pipeline of category by list-downing and analyze the potential sellers- Consolidate status of acquisition of potential sellers within the pipeline with category manager / sales- Generate daily report for potential seller performance to top level management- Work closely with Category Manager to improve the category's performance