Alexandre Frantz Email and Phone Number
Alexandre Frantz work email
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Alexandre Frantz personal email
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Alexandre Frantz phone numbers
I help organizations provide better experiences to consumers. I believe in a data-driven approach, combining quantitative and qualitative research methods, to identify the problems that are most worth solving. That includes digital analytics but also user testing, surveys, lab testing, heuristics, etc. The uncovered human insights drive actions that must be validated by an experiment-led approach. This creates value by boosting growth, while controlling the risk.My personal recipe to success: Passion + Innovation + Perspiration.
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Chief Advisor, Marketing Strategy And DataNational Bank Of Canada Mar 2022 - PresentMontreal, Quebec, Ca
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Volunteer - Digital Marketing AdvisorEscouade Numérique May 2021 - PresentMontréal, CaProvide advice to SMB and entrepreneurs in order to increase their digital readiness. -
Accenture Interactive Studio Lead - CanadaAccenture Interactive Sep 2019 - Mar 2022I lead the performance marketing studio in Montreal and Toronto, as a result of the Konversion acquisition. This is a team of 60 hands-on, highly skilled experts, specialized in Programmatic Media, Search Marketing, Digital Analytics and Optimization. I oversee operations, staffing, HR, recruiting. As such I'm responsible for increasing occupation of the team and profitability of the accounts, while maximizing happiness and career opportunities for the team members.
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Director, Digital Marketing And PlatformsKonversion May 2017 - Aug 2019Montréal, Québec, CaI was in charge of digital marketing operations, including digital media, SEM, SEO, analytics and strategy. As such, I was responsible of internal processes and quality of the delivery.But more importantly, as part of the agency leadership, I led the team through a double acquisition by Altima, French eCommerce company, followed by Accenture. We went through the acquisition process and change management, while growing the team from 35 to 50 people. I was personally in charge for most of the recruiting, and team management. I was also delivery lead on several digital analytics and optimization projects. -
Partner, Head Of Digital Analytics & OptimizationKonversion Apr 2013 - May 2017Montréal, Québec, CaI was in charge of the digital analytics and optimisation practice. I delivered dozens of projects for many clients ranging from SMBs to Global companies across different industries, including finance, telco, retail, b2b...
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Marketing ManagerIperceptions Sep 2012 - Mar 2013Montreal, Quebec, CaMy objective was to drive growth, mainly through lead generation. Analytics, search, content, inbound marketing, I had the opportunity to work on several areas of digital marketing.I have learned Voice of Customer from the inside which gave me a broader perspective on customer experience and research. -
Digital Analytics LeadCossette Sep 2007 - Sep 2012Quebec City, Quebec, CaI was in charge of digital analytics activities, including: - Manage and realize web analytics projects for customers - Define internal processes - Develop service offering - Maintain Google Analytics Certified Partner relationship - Offer strategic advice within the organizationI provided business recommendations to clients, technical audit and implementation, trainings. -
Web Analytics SpecialistBell Web Solutions Aug 2006 - Sep 2007Montreal, Quebec, CaI learned digital analytics from great, experienced experts. My focus was on solving technical challenges on Omniture implementations and learning the business and marketing side of web analytics. -
It ConsultantUnilog Logicacmg Sep 2005 - Aug 2006Montreal, Qc, CaI was a Java developper, providing me hands-on experience on technical aspects, still very useful today to communicate with technical teams and understand their challenges.
Alexandre Frantz Skills
Alexandre Frantz Education Details
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Hec MontréalE-Business -
École De Technologie SupérieureInformation Technology
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Université De MontréalComputer Science
Frequently Asked Questions about Alexandre Frantz
What company does Alexandre Frantz work for?
Alexandre Frantz works for National Bank Of Canada
What is Alexandre Frantz's role at the current company?
Alexandre Frantz's current role is I improve customer experience with data and experimentation.
What is Alexandre Frantz's email address?
Alexandre Frantz's email address is al****@****ail.com
What is Alexandre Frantz's direct phone number?
Alexandre Frantz's direct phone number is +151469*****
What schools did Alexandre Frantz attend?
Alexandre Frantz attended Hec Montréal, École De Technologie Supérieure, Université De Montréal.
What are some of Alexandre Frantz's interests?
Alexandre Frantz has interest in Gadgets, Politics, Soccer, Internet, Web Analytics, Boardgames.
What skills is Alexandre Frantz known for?
Alexandre Frantz has skills like Web Analytics, Google Analytics, Google Tag Manager, Sem, Omniture, Conversion Optimization, Analytics, Cro, A/b Testing, Digital Strategy, Digital Marketing, Google Adwords.
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