Aimee Freeding is a Founder and Executive Director at First Sentinel Corporate Finance. They possess expertise in user experience, usability, user centered design, information architecture, user interface design and 16 more skills. Colleagues describe them as "Aimee stood out among a wonderful group of graduate students at DePaul for her enthusiasm, intelligence, poise, and business expertise. She is able to bridge the gap between theory and application in a way that is inspiring to see. It's been a pleasure to follow her career.", "We loved working with Aimee at Expedia. She gave us a brilliant brief and stayed close enough to the work to make sure the team got something relevant and worthwhile. She sharpened our input and thinking while giving us enough space to be creative with the solution.", and "Aimee and I met while in graduate school, and we worked on several projects together. I thoroughly enjoyed collaborating with Aimee because of her ability to balance her strong work ethic with her amazing sense of humor. I never worried about Aimee dropping the ball. Several years later, Aimee has continued to shine in her career due to her tireless dedication to user experience. She's a continuous source of inspiration for me, and I bounce ideas off of her on a regular basis -- I trust her implicitly. Aimee is truly an invaluable asset to any organization."